Abstract

The article delves into the multifaceted influence of film communications on human consciousness from a social-philosophical perspective. Emphasizing the significance of cinema as a potent medium of communication in modern society, the analysis explores the intricate dynamics through which films shape individuals’ perceptions, values, and behaviors. Concepts such as media effects, ideological hegemony, and symbolic interactionism are employed to elucidate the complex interplay between cinematic narratives and individual consciousness. Analyzing the process of film reception, the article elucidates how viewers subconsciously internalize cinematic narratives, projecting themselves into the characters and situations depicted on screen. This process engenders a cognitive resonance wherein viewers assimilate the existential themes and values propagated by the film, thereby shaping their worldview and cognitive frameworks. Moreover, the article explores the dual nature of film communication’s influence on human behavior, distinguishing between covert and overt forms of influence. While covert influence operates on the subconscious and emotional levels, shaping individuals’ values and attitudes, overt influence manifests as deliberate and purposeful actions informed by cinematic narratives. By examining the social-philosophical dimensions of film communication, this article contributes to a deeper understanding of the complex interplay between media, ideology, and human consciousness. Acknowledging cinema’s role as a powerful agent of socialization and cultural dissemination, the article underscores the relevance of critical engagement with cinematic texts and the need for media literacy in modern society.

Full Text
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