Abstract
Real World Data (RWD) offer the possibility to derive a more complete understanding of the use of medicines in everyday clinical practice, complementing rather than competing with evidence from traditional randomized clinical trials. Government regulators of the world’s leading economies and pharmaceutical manufacturers recognize the growing contribution of DRM to understanding of the lifecycle of medicines and patient needs. This overview of DRM development trends provides a thorough introduction to a variety of technological and methodological innovations, as well as potential ways of their application in the pharmaceutical industry.
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