Abstract

Introduction. The relevance of the topic is determined through the rationale for the transition of youth civic activity to the digital environment, which forms a new digital civic consciousness and defines digital participation as a fundamentally new format of civic self-determination and youth activity. Theoretical justification. The problem of transition and mutual complementation of civic activity in traditional offline and digital online formats is considered. Both the advantages of digital activism and the contradictions arising from its use, such as distrust of efficiency, lack of resources, etc. are shown. The issue of local certainty of interaction between online and offline forms of activism associated with cultural, political and other conditions is understood. A provision is put forward on local activism as the initial stage of involving young people in civic practices, and the use of digital technologies as the most understandable way for the younger generation. Methods. Empirical data obtained in the course of a sociological survey as part of an intelligence strategy using in-depth interviews. The informants were 14 residents of Yekaterinburg aged 18-25 years. Results and its discussion. The results of the study made it possible to show the predominance of non-political forms of youth civic engagement. The repertoire of civic participation has an expanded character, however, it is mainly associated with the solution of socially significant problems at the local level. The role of social networks and blogging as mechanisms for mobilizing civic position and youth activity is shown. The level of willingness of local authorities to cooperate with youth activists is regarded as rather low. The main model of youth is hybrid activism, built on a combination of online and offline practices, with a fairly pronounced position about the unwillingness to abandon offline activism completely in the direction of digital civic participation.

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