Abstract

The process of designing new design objects, especially in the fashion industry, is extremely complex and multi-elemental, as it involves not only the mind, knowledge and skills of the artist, but also his inner feelings and observations. This process consists of a number of defined stages – from the idea-concept, through the formulation of tasks, the formation of the concept and the choice combined in a different sequence of techniques, means and methods of design to the implementation of the idea in life. The question of choice and application of one particular design method, or their complex, in each case under consideration, stands in front of the developer and requires him as an awareness of the design objectives and understanding of the possibilities of the used methods. To solve the creative problem of using traditional design methods does not give new interesting solutions. Therefore, it is important to activate the creative search, which is aimed at developing the students' creative thinking and intensifying the design process. It may be fruitful to study and put into practice, together with traditional empirical techniques, non-traditional methods, so-called technological techniques of creativity. These techniques can be successfully designed for the educational process in general and higher education. There are many different heuristic methods that can awaken students' initiative, reveal their individual creative abilities, develop the logic of thinking in a professional direction, regulate and intensify the process of creative search. Along with this, there is a need to develop methods of teaching the artistic design of students' clothing and adapt to the modern curricula of higher education institutions, to expand the experience of learning new pedagogical technologies. The task of scientists is to bring these methods closer to the needs of pedagogical practice. Key words: heuristic methods, heuristic training, methods of designing clothes, artistic designing of clothes, creative abilities.

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