개인-환경 적합성이 조직매력성과 친사회적 서비스 행동에 미치는 영향

Abstract

The purpose of this study is to investigate the effect of person-environmental fit on perception of organizational attractiveness and prosocial service behavior targeting airline cabin crew organizations. To this end, data were collected for cabin crew, and the research hypotheses derived through theoretical consideration were statistically tested to examine the relationship. The summary of the analysis results is as follows. First, it was found that the person-environment suitability perceived by the cabin crew partially had a positive effect on organizational attractiveness. Second, the person-organizational fit perceived by cabin crew was found to be a factor that had a positive effect on inner-role behavior and cooperative behavior among prosocial service behaviors, but did not have a direct effect on extra-role behavior. Third, it was confirmed that person-job fit has a positive effect on all pro-social service behaviors inner-role behavior, extra-role behavior, and cooperative behavior. Fourth, organizational attractiveness perceived by cabin crew was found to have a positive effect on prosocial service behavior, and it was found to have a relatively greatest effect on extra-role behavior. These results are expected to contribute to effective human resource management plans considering the suitability between cabin crew and the environment and strategies to improve the level of prosocial service behavior.