КОРПОРАТИВНІ СИСТЕМИ В СФЕРІ ТОРГІВЛІ: КОНСТРУЮВАННЯ ПОНЯТТЯ ТА КЛАСИФІКАЦІЯ

Abstract

The article formulates and substantiates the definition of the concept of "corporate trade system" on the basis of the methodology of construction of the categorical apparatus of economic science. An analysis of definitions was carried out and the existing theoretical approaches to the interpretation of the essence, content and final result of the activity of the corporate trade network as a basis for the formation of the corporate trade system were summarized. The essence (a set of business units of one or different types of economic activity), the content (the process of centralized strategic management of the development of business units with a high degree of autonomy in the organization of their commercial activities), the final result of the corporate trade system (obtaining the maximum possible profit by the account of the joint actions of its participants, in particular, by diversifying production) and the practical use of its definition (the basis for developing its concept) are identifies. Approaches to the classification of corporate trade networks by domestic scientists have been clarified. Taking into account the peculiarities of the functioning of corporate trade systems and systematizing the classification features of corporate trade networks, the classification of corporate trade systems according to the following features is proposed: organizational and legal form (joint-stock company; limited liability company; private firm; consumer cooperative enterprise; holding company), management method (centralized; decentralized), scope of activity (local, regional, national, international; global), activity format (offline; combined), product specialization (food products; non-food products; mixed assortment of goods and services), type of diversification (related and unrelated diversification), level of diversification (low, medium, high). Classification features form the "profile" of a corporate trade system, provide information about its activities and determine specific characteristics. The proposed classification of corporate trade systems according to the above features is of great scientific and practical importance, as it allows for a deeper understanding of their essence.