Abstract

Due to the increase in the number of golfers due to leisure time, golf resorts are becoming so popular that they are in their second heyday. However, competition among golf resorts and golf course preference among golfers are also expected to be polarized. To overcome these situational limitations, golf resorts strive to provide differentiated services and various education for employees. This study aimed to identify the impact of self-leadership of golf resort employees on creative job commitment and job performance. In addition, the moderating effect of grit was placed in the effects of self-leadership of golf resort employees on creative job commitment. As a result, the self-leadership of golf resort employees has a significant impact on creative job commitment and job performance. In the influence of self-leadership and creative job commitment, grit has been shown to have a moderating effect. Golf resort employees with high grit feel high about the impact of self-leadership's constructive thought pattern strategy on creative job commitment. In addition, golf resort employees with high grit feel high about the effect of self-leadership's natural reward strategy on creative job commitment. In conclusion, we discussed the academic and practical implications of self-leadership, creative job commitment, job performance, and grit of golf resort employees.

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