Abstract

In the article, based on the analysis and systematization of studies of domestic and foreign scientists and economists, devoted to the financial stability of an enterprise, a system of coefficients has been formed that comprehensively characterizes the level of the financial and investment component of the anti-crisis sustainability of tourism enterprises. The final assessment of the level of ensuring the financial and investment component of the anti-crisis sustainability of tourism enterprises is given. It is noted that when constructing an analytical scale for identifying the levels of the components of ensuring the financial and investment component of the anti-crisis stability of tourism enterprises, it is advisable to take into account the numerical characteristics: the sample mean and standard deviation, which will make it possible to draw reasoned conclusions about the degree of complexity of the problem situation and positioning the enterprise on the analytical scale of the levels wide time range. The profiles of the maximum and minimum values of the level of components to ensure the internal anti-crisis sustainability of tourism enterprises are given. It is noted that the analysis of the dynamics of changes in the profiles of the maximum and minimum values of the level of components to ensure anti-crisis sustainability of tourism enterprises helps to reflect the strengths and weaknesses of ensuring anti-crisis stability. Predictive models of indicators of the level of provision of the financial and investment component of the anti-crisis sustainability of tourism enterprises have been built. Emphasis is placed on the importance of identifying priority measures to increase the level of financial and investment component of the anti-crisis sustainability of tourism enterprises, taking into account the planned tactical goals, managerial intuition, the acquired practical experience of managers and available resources . Key words: anti-crisis sustainability of the enterprise, financial and investment component, tourist enterprise, system of indicators, assessment, forecast, value profile.

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