Abstract

The article includes analysis of heros row in the news program “Vesti,Crim” (Teleradiocompany “Tavrida”) Author determines the level of hero’s endemicity and originality, describes their occupation and political position. The emotional ground of the plots is analyzed in this article as well the ideologemes that support the hero’s presentation. A deep and systematic study of the heroes of informational plots, as one of the aspects of personification of regional news content, will help develop recommendations for optimizing and effective functioning of the regional news television program.

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