Abstract
The authors determine the influence of macroeconomic risks on the procedure of criterion formation of the financial stability of the enterprise. The article examines macroeconomic risks that have a significant impact on the financial stability of the enterprise. To ensure it, it is necessary to constantly monitor the macroeconomic situation and adapt the company's financial strategies to the conjunctural changes in the market, as well as take into account the factors of influence of macroeconomic indicators on the financial stability of enterprises. It was established that the main detailed elements of the process of criterial formation of the financial stability of enterprises include scenario analysis, analysis of the macroeconomic environment, diversification of assets, financial reserves, risk management strategy. Ways to overcome the problems of the influence of macroeconomic risks on the procedure of criterion formation of the financial stability of the enterprise in the modern market economic environment are indicated. Inflation, which contributes to the increase in the prices of goods and services, reduces the purchasing power of the enterprise and increases its costs. A sharp fluctuation in exchange rates can significantly change the profitability of export-import operations, which negatively affects financial stability. Since changes in exchange rates are unpredictable, it complicates the forecasting and planning of financial flows. An increase in interest rates leads to an increase in the cost of loan capital, which reduces the profitability of the enterprise and its opportunities for development. Economic fluctuations in the market environment can lead to the emergence of economic crises, recessions or a decrease in the general level of economic growth can lead to a decrease in demand for the company's products. To ensure optimal provision of financial stability, it is necessary to constantly monitor the macroeconomic situation and adapt the company's financial strategies to market changes. Therefore, in the process of forced adaptation to new conditions in order to maintain financial stability, enterprises are forced to constantly adapt to changes in the macroeconomic environment, which may require cost reduction, restructuring of liabilities, liquidation of debts or changes in production processes.
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