ДЕЛОВАЯ РЕПУТАЦИЯ СУВЕРЕННОЙ ТЕРРИТОРИИ В УСЛОВИЯх ПРИНЯТИЯ СОБСТВЕННых СТАНДАРТОВ УПРАВЛЕНИЯ

Abstract

The article reflects the interconnection of the idea of the business reputation of a sovereign territory on the part of interested parties, based on their own management standards. The question of the interest of individuals in the process of establishing the sovereignty of the territory in which they live is being studied. The role of corporate social responsibility in shaping the business reputation of organizations is determined. The place of individuals in the process of self-determination of the state is assessed. The concept of brand citizenship is considered. The basis of the independence of the object of study within the framework of its self-sufficiency and individuality is seen. The objects of study are the social component of social relations associated with the elements of the scalar chain of control, namely organizations, industries, sovereign territories and individuals. A sociological study of the phenomenon that determines the relationship of business reputation with management standards and their belonging to the territory in which they operate is being carried out. The article proposes to use the unconscious influence of individuals on the process of establishing the business reputation of a sovereign territory through a tripartite interaction between government, business and society.