Abstract

Annotation. The purpose of the article is the theoretical justification of the crisis management mechanism of the enterprise, capable of predicting and overcoming modern crisis threats. Research methodology. The achievement of the purpose set in the article is carried out with the help of the following research methods: abstract-logical generalization, comparative analysis, historical, structural analysis, graphic analysis. Findings. The formation of the term «crisis management mechanism» was considered, the analysis of the latest scientific research on this issue was carried out, and the existence of various approaches to its definition was determined. An interpretation of the concept of «crisis management mechanism» is provided, according to which it is a complex system of purposeful influence on economic activity with the help of interconnected and complementary elements, which allows predicting, warning, overcoming and reducing the probability of a crisis under the influence of the external and internal environment. The concept of «architecture» is introduced in the context of the crisis management mechanism, which means a system that includes a description of key elements and the connections between them. It is emphasized that the architecture in crisis management is a necessary tool in order to increase the effectiveness and efficiency of the processes of the crisis mechanism. Elements of the architecture of crisis management are: influencing factors, object, subject, goal, principles, functions, resources, regulatory and legal support, methods, diagnostics, measures. The crisis management mechanism of the enterprise is proposed, which consists of two subsystems (basic and process) and four blocks (basic; diagnosis of business entities; formation and implementation of anti-crisis methods and measures; evaluation of the effectiveness of anti-crisis measures). Practical value. Implementation and use of the proposed crisis management mechanism in its activities will enable the enterprise to detect and overcome crisis phenomena in advance.

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