Развитие туристско-рекреационных кластеров на основе программно-целевых методов управления

Abstract

In the article, the author examines those tools for the development of tourist clusters that can be used by public authorities at the federal and regional levels as part of their formation of program documents aimed at supporting the industry and the processes of cluster formation in it. The author proposes to consider an algorithm for using a program-oriented approach during the formation and development of tourist clusters, taking into account the expediency of prioritizing the tasks of developing the tourism industry in some regions of the Russian Federation. The author also identifies a problem in the system used to assess the implementation of the goals set for industry departments, which consists in the fact that there is a certain discrepancy between the developed system of target indicators and those tasks that are defined to achieve the main goal of the development of domestic tourism. At the same time, correct assessment procedures and a well-built system of indicative indicators to assess the level of implementation of cluster initiatives will allow to intensify investment activities in the tourism cluster through subsidizing mechanisms from the federal budget, expanding preferential lending programs provided by financial organizations, public–private partnerships, and at the stages of development of the tourism cluster - to ensure its self-financing.