Abstract

Economy, healthcare, higher education and science, and any other field of human activity are derived from school education. However, unlike other services, where the quality solely depends on the service provider, in the case of education, it also depends essentially on the recipient of the service, in this case, the pupils. Therefore, this research aims to reveal the general profile of pupils' behavior and the factors affecting their motivation to learn. The research has been conducted in Ararat Region among students of 9-12 grades. 379 pupils participated in the survey. As a result of the research, the factors influencing the pupils' motivation to learn, their attitude towards the subject programs, the perceptions of linking learning with the future, and their intentions to continue education in the future have been revealed.

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