Abstract
This article discusses the development of distance education and training services Web 2.0., In particular Instagram applications. The educational potential of the service allows you to implement it to teach various subjects. It analyzes the aspect of using Instagram as a possible platform for learning and learning foreign languages, in particular German. The paper analyzes the didactic potential of the Instagram application as one of the social networks that fall into the number of Web 2.0 services. The article describes the properties and functions of Instagram. Such qualities of this social network as visibility, accessibility and other characteristics of the service determine its prevalence and training potential. In addition, the prevalence of this application as a social network, which was not originally used for educational purposes, attracts a greater number of subscribers who, during the use of the application, may be motivated to learn foreign languages or other subjects, whose advertisements often appear in Instagram feed. The idea of the didactic potential of Instagram will be confirmed by the example of an analysis of German-language blogs aimed at teaching German as a foreign language. The article stipulates the necessary characteristics that make the blog successful in the educational field.
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