КОНЦЕПТУАЛЬНІ ЗАСАДИ ІНВЕСТИЦІЙНОГО ЗАБЕЗПЕЧЕННЯ ВИРОБНИЦТВА І ПЕРЕРОБКИ ЕКОЛОГІЧНО БЕЗПЕЧНОЇ ПРОДУКЦІЇ ТВАРИННИЦТВА

Abstract

The article develops the conceptual foundations of investment support for the production and processing of environmentally friendly livestock products. It is determined that the production of environmentally friendly products is becoming an integral part of the socio-economic system of the state, and the development of this industry is a global problem. It is established in the work that the production of the main types of livestock products does not cover the norms of the necessary consumption of food of animal origin. This indicates a low level of development of the industry, its unrealized potential, significant technical backwardness, low level of investment. The development of the livestock industry is a very promising direction in investment activities. With the growth of incomes and purchasing power of the population, the demand for the industry’s products will grow in the direction of rational consumption norms. It is established that the promotion and development of organic livestock production requires significant investment resources, and one of the main investors in organic agriculture should be the state, which should be most interested in a healthy nation, economic growth and social welfare. The livestock industry needs significant financial infusions. The intensification of investment and innovation activities should take place in parallel with the transition of large enterprises, farms and other economic entities to environmental technologies for animal husbandry and production. Investments in eco-innovation are a relatively new and promising direction of economic development, including the agricultural sector as an important component. Innovations aimed at creating an organic product help to increase the efficiency of production and management, reduce the impact on the environment. It is determined that domestic producers of organic agricultural products, which are provided with the support of investors, have the opportunity to create unique national food products, give impetus to the revival of the village, the development of agritourism and agriculture among the young population.