Abstract

For many years, innovation and entrepreneurship have been viewed as a key source of economic development, growth of competitiveness and efficiency of the national economy in the context of localization. Market development and modern international competition are based on the pursuit of new and high quality, which is a response to the increasing demands and demands of the market. Innovation plays a huge role in the economic development of every state. A company that wants to stay in the market and be competitive must be able to create innovations, because their absence can pose a threat to the existence of an enterprise in the market. But on the other hand, innovation can complicate the operation of the enterprise due to the uncertainty and risks that they carry, as well as due to conflicts or innovative inertia of workers. The phenomenon of innovation is inextricably linked with change, novelty, reform, or an idea perceived as novelty, because there is no innovation without changing the previous state of affairs and introducing novelty.

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