Abstract
The article examines the problem of development and support of startups in Ukraine, which is relevant for the Ukrainian economic present. A review of various studies by economists on startups and their management is carried out. The factors of the micro and macro environment influencing the launch and development of startups in Ukraine are identified. On the basis of the carried out research, the catalyst factors and barrier factors for the development of startups in Ukraine have been defined. Among the priority problems identified are the following: macroeconomic instability; fragmentation of innovation infrastructure; lack of the State support programs; increased business risks. It is proposed to promote the chain «education – business – the State», which provides for the introduction of programs to stimulate small business, strengthen the regulatory framework, stimulate international participation and increase public investment in entrepreneurial and infrastructure projects. The significant role of higher education institutions in stimulating startups is also substantiated, an analysis of the experience of higher education institutions in different countries is provided. As an example of successful stimulation of startup activity, the experience of the National Technical University «Kharkiv Polytechnic Institute» (NTU «KhPI») is presented, which is the pioneer of numerous startup projects, each of those aimed at solving unique problems in different sectors of life activities. The article discusses in detail some of the projects of NTU «KhPI», highlights their goals, potential advantages and limitations. Prospects for further research in this direction are: deepening the modern understanding of startup management; studying the relationship between management experience and startup success; study of the role of the State support in promoting innovation and entrepreneurship in the startup sector and determining the level of «favorability» of the economic environment for the development of startups in Ukraine.
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