Abstract
The article analyzes the development trends of the tourism industry in the context of globalization, widely available information, political and economic instability. The characteristics of the international market of tourism services are considered. The significance and functions of international tourism are presented. The issues of international cooperation in the field of tourism are also analyzed. Factors of the international market development of tourism services are allocated. The factors that will determine the geography of tourist flows and destinations in the coming years are listed, and trends should be taken into account for creating and improving any strategy for tourist destinations development.
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