Abstract

The aim of the study is to determine the main strategies in the valeological psychological discourse, as well as tactics and means of their implementation. The scientific novelty lies in the fact that the author of the article for the first time conducts a study of the valeological psychological discourse, its speech strategies, tactics and means of implementation. The results of the research have shown that the main strategies in the valeological psychological discourse are the strategies of persuasion and suggestion aimed at encouraging a reader to maintain and strengthen mental health. They are represented by four tactics: the tactic of referring to expert opinion, the tactic of gaining trust, the tactic of changing the narrator’s perspective, and the tactic of recreating an imaginary situation.

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