Abstract

Gender approach popularity in modern historiography is marked by the development of a range of ideas that characterize the importance of the gender factor under the conditions of the new and modern time wars. The article analyzes the methodological foundations and historiographic practices of understanding the role of the First World War in the transformation of the gender order in Russia. It is shown that the methodology for studying the issue is interdisciplinary in nature and includes approaches and tools of the historicalanthropological gender research, gender political science and linguistics, theories of propaganda and mass communication. The author highlights achievements in the study of the “woman and war” issue, women’s daily life and activities at the front and in the rear, the significance of the First World War in the transformation of the social role of women in Russia. The article describes the results of the study in gender aspects of military propaganda, perception of events and behavioral practices of combatants and non-combatants. The author emphasizes the continuing relevance of studying the mechanisms and specifics of gender perception of propaganda, ways of male and female involvement in the information and political communication. The article notes the importance of creating a complex study of the gender factor for political mobilization in Russia, considered in a comparative way, compared with similar processes that took place in other countries participating in the conflict.

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