Abstract

Introduction: the 1930–1945s in the history of the USSR were the era of revolutionary changes and shocks, which were reflected, among other things, on national policy. In terms of research, it seems promising to study the Soviet national discourse, its Ob-Ugric component – a kind of reflection of the restructuring realities of Khanty- Mansiysk National Okrug and at the same time their transforming power. Objective: to give characteristic of the historical development of the Soviet «Ob-Ugric» discourse in the 1930–1945s. Research materials: the titles of regional and local newspapers of the 1931–1945s, collection «The Revived People» published for the 10th anniversary of Khanty-Mansiysk Okrug, as well as minutes of meetings of the Okrug Committee of the Communist Party of the Soviet Union (CPSU). Results and novelty of the research: the analysis showed that: 1. In the titles of newspapers the Ob-Ugric markers were usually used in the Soviet context, therefore their symbolic meanings were «muted», «extinguished». 2. This symbolic weakness, as well as the concentration of the most colorful markers (ethnonyms in materials devoted to languages, literature, education and folk art) clearly shows the limited recognition of the national, permissible by the Soviet officialdom in accordance with the Stalinist formula of «national in form» and «socialist in content» culture. 3. Comparison of the newspaper titles pre-war and war time indicates a weakening of positions of the Ob-Ugric. The Okrug newspaper refused to publish materials in the Khanty and Mansi languages, the use of ethnonyms of indigenous peoples, as well as other lexemes denoting the signs that distinguish the Khanty and Mansi from other ethnic groups, significantly decreased. The national theme as a whole did not disappear, but it «sank» directly into the texts, leaving newspaper titles. The national factor of mobilization continued to be used by newspapers during the war period. The novelty of the work is determined by the introduction to scientific circulation the titles of newspapers of Khanty-Mansiysk Okrug in the 1930–1945s, the study of national policy towards the Khanty and Mansi peoples as the Soviet discourse in its officious and propaganda version.

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