Вплив сучасних тенденцій у медичному менеджменті на підбір і розвиток управлінського персоналу: аналіз і перспективи

Abstract

The modern healthcare environment is subject to rapid transformations due to technological progress, the introduction of electronic management systems, changes in the funding structure, etc. These aspects significantly affect medical management and require appropriate personnel to effectively manage these changes. The dynamic nature of the development of the medical field makes it necessary to improve the qualifications of medical personnel at all levels. Management in the field of healthcare requires specific knowledge and skills. The growing volume of work and the constant challenges associated with the treatment of new diseases require qualified managers who can effectively cope with various tasks. The introduction of conceptions such as the patient-centered model or other innovative approaches may require a review of the structure and management strategies of healthcare organizations. As a result, staff are needed who can effectively adapt to the new realities. With the emergence of new technologies such as telemedicine, artificial intelligence in diagnostics, and the development of medical applications and management systems, managers need to be innovation-oriented and ensure that innovations are implemented in medical practice. Technological innovations in the healthcare sector are closely linked to globalization and the exchange of experience. The growing global interdependence of the healthcare industry requires managers to understand not only national but also international aspects of healthcare management. This approach allows to reveal current problems, propose effective strategies for responding to challenges and identify key areas for the development of management personnel in healthcare management. The purpose of the article is to identify current trends in various forms of personnel policy in medical management, their advantages and disadvantages, and to consider innovations in this area aimed at optimizing personnel management in a modern medical enterprise.