Анализ текущего состояния мирового общественного здоровья в целях актуализации прогнозирования развития рынка лечебно-оздоровительного туризма

Abstract

The first half of this century will undoubtedly be a turning point in a new understanding of the problems of interdependence of non-infectious human pathology and infectious diseases, the image and quality of life of the individual and society as a whole, the system of organization of medical care to the population. For a fairly short time by historical standards, the priority for the population of developed countries was the consumer type of behavior, including in relation to their own health, when the “fashion” for certain diets, forms of leisure, lifestyle appeared and disappeared (including tourism is often with a disdainful attitude of travelers to possible consequences for their own health)– and all this against a relatively prosperous epidemiological background in conditions of unsystematic consumption of information, the growing need to stimulate physical strength and psychological state with pharmacological drugs, non-alcoholic tonic drinks, new forms of tobacco smoking and other harmful methods. However, due to the global incidence of non-communicable diseases (NCDs) The World Health Organization (WHO) and national States have reconfigured medical care systems to high-tech personalized medicine without taking into account epidemiological risks, with the exception of alertness about infections associated with the provision of medical care to patients. Predictors of a sudden exacerbation of the epidemiological situation in the national and global scientific and practical health agenda remained, as a rule, mainly in the discussion field of specialists in the field of infectious diseases — infectious disease specialists, epidemiologists, bacteriologists, molecular biologists. The sudden and rapidly spreading coronavirus infection COVID-19 with a rapid transition to a pandemic forced us to reconsider priorities in the personal and public life of the inhabitants of the planet, in the organization of medical and sanitary services, in the relationship between man and the state, as well as radically modify and transform the market of health tourism. The formation of a forecast regarding the future contours, development trends and the content of health tourism is an urgent task in connection with the unprecedented pressure of the pandemic on public health, on the tourist market in general and on its individual types and directions associated with medicine, in particular.