Abstract

This study aims to examine the role of applying green innovation in enhancing environmental sustainability in industrial facilities in Palestine. To do so, researchers have used an analytical descriptive methodology that suites the reality of this study, by designing a two parts questionnaire. The first one includes: The reality of applying green innovation to industrial facilities through (Green Product, Green processes, and Green Management). The second one includes: Enhancing environmental sustainability in industrial facilities. The study was conducted on senior management of 207 Palestinian industrial facilities, using a non-probability sampling with a final result of (137) respondents. The study has found that the overall degree of applying green innovation as well as the overall degree of environmental sustainability in industrial facilities in Palestine was high. Moreover, it has showed a significant relation between areas of green innovation combined and enhancing environmental sustainability in these facilities. Furthermore, it showed an impact of applying green innovation including (Green Product, Green processes, and Green Management) on enhancing environmental sustainability, even though, there were some differences in the evaluation of sample study individuals in the areas of green innovation and environmental sustainability according to the sector variable. For example, these differences were in favor of people working in the furniture industry sector over those working in the food industry sector.

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