Abstract

This study investigated whether artists` education level, college of graduation, and gender have any influences on artists` premium which leads to higher sales possibility and art price using Art Fair Market data. We found that artists` education level do not have statistically significant effects on either sales possibility or art price. But, artists` college of graduation which was measured by artists` undergraduate school level(high or low) has significant effects on both sales possibility and art price. Artists` gender also has a significant effect on art price, although it does not have any significant effect on sales possibility. These results imply that artists` educational level or degree does not exert significant impacts on artists` premium, while the level of college that artists attended indeed has a significant effect on artists` premium. They also imply that gender plays a role in Korean art market.

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