ФІНАНСОВЕ ПЛАНУВАННЯ ЯК ЕЛЕМЕНТ ОБГРУНТУВАННЯ ГОСПОДАРСЬКИХ РІШЕНЬ ЗА УМОВ НАЯВНОГО РИЗИКУ ТА ЗАСТОСУВАННЯ СТРАХУВАННЯ ЯК МЕТОДУ ЗНИЖЕННЯ СТУПЕНЯ РИЗИКУ

Abstract

Financial planning is a key element in justifying business decisions in the face of risk. It is a systematic process of developing future financial commitments and goals based on an assessment of the current financial position and capabilities. The main goal of financial planning is to ensure optimal use of resources, maximize profitability and ensure financial stability. In times of crisis, financial planning becomes even more important as it allows businesses to adapt to changing conditions and make informed decisions to maintain financial stability.
 By analyzing the current state and forecasting financial flows, an enterprise can effectively respond to possible risks and influence its future. The use of insurance as a method of reducing the degree of risk is becoming an integral part of financial planning. By identifying potential threats and choosing appropriate insurance policies, a company ensures financial security against negative events. This helps to reduce financial losses in the event of unforeseen events, such as natural disasters or material damage.
 Research shows that financial planning plays a key role in making sound business decisions, especially in high-risk environments. They highlight the methods and tools of financial planning that allow businesses to adapt to changing conditions and effectively manage risks. They also emphasize the importance of insurance measures in mitigating various types of risk, from property loss to financial risks. These studies and publications provide a valuable contribution to the understanding of the relationship between financial planning and insurance, which helps enterprises to rationally address financial challenges and effectively manage risks.
 Thus, financial planning and the use of insurance together help enterprises to effectively manage risks and make sound business decisions.