This study conducted a systematic literature review to identify the antecedents, moderators, and consequences of Herd Behaviour in marketing. The urgency of the research arose from the growing influence of social dynamics in digital consumer environments, where individuals increasingly relied on peer behaviour and social proof to guide decisions. Drawing upon the TCCM (Theory, Context, Characteristics, and Methodology) and PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) frameworks, a total of 183 peer-reviewed articles published between 2000 and 2024 were analysed to ensure methodological rigour and thematic coherence. The review revealed that Herd Behaviour in marketing is shaped by key antecedents such as homophily, trust, product uncertainty, and consumer interaction. These factors trigger herd tendencies and moderate their intensity across different contexts. In turn, Herd Behaviour significantly influences consumer outcomes, including purchase intentions, impulse buying, and brand engagement. The study highlighted how marketers can strategically leverage herd mechanisms, such as user-generated content, influencer endorsements, and real-time social proof, to enhance consumer persuasion and brand loyalty. By synthesising fragmented insights across disciplines, this research offers a robust theoretical foundation for future investigations into socially influenced consumer behaviour. It contributes to developing more adaptive marketing strategies in increasingly networked marketplaces.

This study aims to analyze the reciprocal effect of tax avoidance and Corporate Social Responsibility (CSR) by considering the antecedent influence of Corporate Governance (CG) and Corporate Culture (CC). CG indicators include the independence and activities of the board of commissioners (BC) and the audit committee, while CC is measured using indicators of gender diversity on the executive board and power distance. The sample comprises manufacturing companies listed on the Indonesian Stock Exchange (IDX) for the period 2018-2023, totaling 654 firm years. Using a two-stage linear regression, the study showed no reciprocal effect between tax avoidance and CSR. This research failed to document the effect of CG on tax avoidance; however, it does affect CSR. The results showed that CC affects tax avoidance but not CSR. Three important contributions of this study are: providing literature and empirical evidence on the reciprocal effect between tax avoidance and CSR; developing a more comprehensive measure of CC using secondary data; and adding literature on CC in Indonesia and its effect on tax avoidance behavior and CSR disclosure, where existing literature and empirical evidence are limited.

The study aims to examine the mediating role of psychological capital between employee empowerment and its performance in an emerging economy like Bangladesh. A structured questionnaire has been distributed among employees serving in different public and private organizations in Bangladesh. Data collected from 385 respondents are analyzed with Partial Least Square Structural Equation Modeling (PLS-SEM) to test hypothetical relationships among the latent constructs. The results showed that both structural and psychological empowerment positively influence employee performance. The psychological capital which presents a significant positive influence on performance, also mediates the positive relationship between both empowerment (structural and psychological) and employee performance. The study pioneered in establishing psychological capital as a mediator between empowerment and employee performance in a developing economy context like Bangladesh. The results would provide valuable insights for the organization in designing human resource policies and training programs that will empower employees which leads to improved psychological capital and subsequently enhance their performance.

The issue of natural hazards is a major area of interest within the field of security and business management. Proper risk management has been found to be fundamental, thus has received considerable attention. However, very little attention has been paid to the role of senior management within an enterprise's risk management framework. This paper seeks to explore this special role in the risk management process, especially when dealing with the risks related to natural hazards. The appropriate role of senior management in managing the risks related to natural hazards is a key issue. The European banking industry's approach is presented, based on the publicly available sector-specific regulations and guidance. Some recommendations are provided to further enhance the key role of senior management in natural hazards. Our result is considered as a solution that can be adopted by enterprises, organisations and institutions in any sector.

This study aims to investigate the fundamental processes and particular circumstances that allow Corporate Social Performance (CSP) to impact Corporate Financial Performance (CFP). Based on the Instrumental Stakeholder Theory perspective, our research explains the mechanism of the relationship between CSP in improving CFP through the mediating role of Total Factor Productivity (TFP) with the main contingency factor, namely innovation. This study uses a panel data set of 133 firm-year observations of manufacturing firms listed on the Indonesia Stock Exchange (IDX) over the 2018-2021 period. This study proposes a new model that incorporates additional contextual variables in the form of innovation and uses a moderated mediation model for this study. Our results show that the relationship between Corporate Social Performance (CSP) and Corporate Financial Performance (CFP) is mediated by Total Factor Productivity (TFP), especially in small firms. In addition, this study also finds that the moderating effect of Research and Development (R&D) on the CSP-CFP relationship becomes apparent when applied to large firms. Small-sized companies in sectors, consumer cyclical and industrial, can enhance their CSR performance by integrating it into their corporate strategy, as strategic CSR can yield a competitive edge, boost productivity, and elicit a positive market response that improves financial performance. The implications of this study suggest that the company can enhance its CSR performance by integrating it into its corporate strategy. Strategic CSR has the potential to provide a competitive edge, boosting productivity and positively influencing financial performance through favorable market reactions.

Perceived quality is a crucial factor in influencing purchase intention. Unfortunately, a utilitarian, unidimensional model is inadequate, has divergent perceived values, and ignores emotional dimensions. To examine the concurrent effects of price satisfaction, trust, service, convenience, and location on households' perceived quality in traditional grocery stores, the study used a multidimensional concept. The study employed mixed methods for 183 households, utilizing non-probability sampling with SmartPLS. Partial least squares modeling was utilized to evaluate the cause-and-effect relationships between price satisfaction, trust, service quality, convenience, and location on perceived quality using cue utilization theory via multidimensional concept. Household perceptions of quality are more likely to be positively correlated with rising service quality, which is followed by location, price satisfaction, and trust. But because of the reputation and trust of the store, convenience is eroding. The most crucial elements in service quality, price satisfaction, trust and location, and convenience are, in that order, tangibleness, price confidence, credibility, accessibility to the location by public transit, and ease of use. The impact of service quality on pricing satisfaction is significant, whereas its influence on perceived quality is very minor. Perceived quality is substantially affected by pricing satisfaction, trust, convenience, location, and service quality.

Linear economic models have been regular business since the industrial revolution, but, the deepening sustainability problems and the accumulation of waste gave birth to the concept of circular economy, which might ease the ecological burden on industries and societies. The operation of such economic models is always backed by rules and regulations developed by national and intranational legislative bodies. The aim of the paper is to investigate the consumers' familiarity with circular economy legislation and how this familiarity correlates with sustainable consumption behavior. The main result highlights a positive and significant link between knowledge of circular legislation and its perceived impact on consumer decisions, confirming that legal information can facilitate more sustainable behaviors. Three distinct segments of consumers according to their level of knowledge and attitude have been identified, suggesting that the public is not homogeneous in relation to the circular economy. Our findings have significant practical and policy implications. First, they suggest the need to strengthen large-scale consumer education and information efforts. Second, the normative implications of the study suggest further efforts to adapt the regulatory framework to sustainability objectives, while ensuring that this framework is coherent and harmonized across countries.

Even though research on calling in the organizational environment is the most experienced and recently remarkable issue, our information about its results is still limited due to its intense emotional nature. In particular, there is a need for studies in the context of the relationship between job autonomy in the organizational environment. To analyze the relationships and organizational consequences of the two concepts, we established a structural model which studies the effects of calling on job autonomy through obsessive passion. In order to measure the effects of concepts in different cultures, the sample of the research was selected from hotel managers in the tourism sector in Nevşehir, Turkiye. According to the data obtained from the analyzes based on 314 participants (senior managers) from the sample group consisting of 35 hotels and apart hotels, the effect of living a calling on job autonomy was significant and obsessive passion had a moderating role in the relationship between living a calling and job autonomy. Important data on the results of calling have been reached. The results support the literature. As it has been shown in previous studies, the calling is closely related to a perception of competence and when the perception of job autonomy is strong, the feeling of calling increases, which is also supported by this study. And it has been shown that the strength of this relationship is increased by obsessive passion.

The purpose of this research is to analyze the perception of the environment by SME owners and managers. The research methodology used in this study involved collecting information from 384 SME owners-managers from different sectors of the economy in Santo Domingo de los Tsáchilas, Ecuador. Proportional stratified sampling was used with 95% confidence and an error of 5%. The data was collected through a self-administered cross-sectional survey questionnaire that aimed to get SME owner-managers to describe how they perceive their environment making a combination of the value of each variable. The study applied categorical principal component analysis (CATPCA) to identify the component structure of social capital by considering the ordinal and nominal nature of the data. The methodology used allowed us to understand the perception of the environment by different SME owner-managers from different sectors of the economy. It also revealed the strategic approach they considered most appropriate to the market situation in which they operate. The practical implications of this research suggest that SME owner-managers can benefit from understanding the perception of the environment by adopting flexible and adaptable solutions to changing environmental conditions, using environmental profiles to uncover opportunities, and anticipating changes to gain valuable insights.

The research in this paper aims to develop an original model of the influencing factors of the safety climate in industrial processes, as an important element of organizational development. The set of collected data was analyzed by using statistical tool software packages SPSS 21.0 and LISREL 8.80, based on testing a sample of 843 employees of industrial organizations with a predominantly female labore force, in the Republic of Serbia, on the territory of Jablanica District. It was determined that the factors of the working conditions (WC), as well as attitude of employee towards the working conditions (AE), can be indicators of the impact of employee safety. The developed model is a practical, acceptable and applicable solution that can bring positive changes in practice, regarding occupational safety and health (OSH).