Semantic rhetoric translation (SRT) refers to the cross-linguistic semantic reconstruction of various linguistic phenomena in all genres, encompassing metaphor, metonymy, irony and hyperbole, which are constructed through semantic variation or deviation of concepts. Recently, much literature has grown around the theme of SRT but with little attention paid to the research sustainability of such a field. To sketch the research trends of SRT, the study conducts a bibliometric analysis of hundreds of journal articles from 2003 to 2022 on Web of Science (WoS) database by CiteSpace and VOSviewer. Our findings are as follows: (1) The annual publications have exhibited a robust growth and the prolific contributions are primarily disseminated across the domains of translation studies, psychology and linguistics. Moreover, the geographic concentration of SRT research is notably in Europe, North America, Oceania and Asia; (2) There has been an evolution toward interdisciplinarity and quantitative research in the SRT field over the past two decades. These sustainability trends underscore the pivotal stage where SRT is transitioning from practical application towards pure theoretical abstraction in model construction; (3) In future research, investigations seem poised to explore three key areas: translation theoretical modelling, translation technology advancement, and collaborative research endeavours.
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