This study aims to analyze the characteristics of the titles of the TV program <The unanswered questions>. Titles not only guide the content but also play a crucial role in engaging with viewers. On YouTube, thumbnail images and informative titles attract viewers' attention and encourage them to watch. Titles significantly influence viewers' decisions and have a major impact on content selection. Depending on the title, viewers' perspectives can change, affecting their reactions. This paper focuses on analyzing the titles of each episode of <The unanswered questions> uploaded to YouTube, comparing them with the titles of the TV program to examine their types and characteristics. The study also compares the thumbnail captions and titles of the condensed “Short the unanswered questions” episodes with the original TV program titles to analyze their features. Titles significantly influence users' content selection and attract viewers. First, an analysis of the thumbnail captions revealed that they are short, highly readable, and encapsulate the video's content. In contrast, the YouTube video titles are longer and more detailed, aiming to pique viewers' interest and curiosity. Titles serve to convey information, attract attention, provoke questions, and facilitate interaction. The most frequently used word in the titles is “truth,” reflecting the identity of <The unanswered questions>. Through the analysis of <The unanswered questions> titles, it was found that titles play a crucial role not only in summarizing content but also in providing additional information not included in the thumbnails, thereby enabling interaction with users.