Device-to-Device (D2D) communication when used in conjugation with Unmanned Aerial Vehicle (UAV) Femtocell and unlicensed spectrum can effectively tackle the ever-increasing mobile data demands. However, D2D communication raises security and privacy concerns among users due to the absence of a centralized entity such as a base station. Therefore, exploring social connections among users becomes imperative to enable secure and trustworthy D2D communication. This paper seeks to improve the performance of a social-assisted UAV cellular network augmented by D2D communication by proposing a novel subchannel assignment technique employing hypergraph coloring. Considering the real-world scenario, we incorporate the user/UAV mobility by using dynamic hypergraph coloring for subchannel assignment instead of the static one. Our proposed technique shifts a set of cellular users from the licensed to the unlicensed band based on their social connection with other co-channel D2D users. Additionally, we assign subchannels to different users to optimize the throughput while minimizing overall interference. Our proposed technique demonstrates significant improvements in system throughput, energy efficiency, and interference efficiency compared to conventional techniques. For our proposed technique, we observed improvements of 69%, 42%, and 15% in the per user system throughput when compared with the conventional techniques (graph, hypergraph, and dynamic-hypergraph, respectively). Moreover, our technique achieves higher per user energy efficiency by 120%, 70%, and 25%, and higher per user interference efficiency by 92%, 43%, and 22%, respectively, compared to graph, hypergraph, and dynamic-hypergraph techniques.
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