Tourism Awareness Research Articles

Enhancing Edu-Ecotourism in Batudulang Village, Batulanteh District, Sumbawa Regency

This study aims to describe the potential of edu-ecotourism and formulate strategies for developing edu-ecotourism in Batudulang Village, Batulanteh District, Sumbawa Regency. This research is descriptive and qualitative. The study starts by identifying existing potential and analyzing supporting and inhibiting factors, followed by using the SOAR technique to identify opportunities. Data collection techniques include field observations, interviews, and documentation, with informants selected through purposive samplings, such as the Head of Batulanteh Production Forest Management Center, the Secretary of Batudulang Village, the Batudulang Tourism Awareness Group, and the Head of Village-Owned Enterprises. The strategy for edu-ecotourism development is based on the SOAR analysis, which focuses on developing all existing potentials, including natural resources such as biodiversity (flora and fauna) and the beauty of the landscape, as well as the natural topography potential of the area and the local community's culture. All these potentials can be packaged into one edu-ecotourism package, taking into account market segmentation.

Nilai dan Fungsi Kesenian Kothekan Lesung di desa Wisata Pandean Kabupaten Trenggalek

Purpose: This research aims to describe the value and function of the Shotokan dimple art in Pandean Tourism Village. This research is expected to serve as a basis for further investigation. Method: The research approach used is qualitative research. Data collection techniques were obtained from interviews, literature and documentation. Result and Discussion: The results of this study indicate that the values contained in the mortar kothekan include cooperation, discipline, hard work, tolerance and others. The Pandean Tourism Village and the Tourism Awareness Group (POKDARWIS) are collaborating with traditional arts in the Tourism Village program to preserve traditional skills and maintain their character values. Kothekan mortar, initially used by farmers as entertainment to relieve fatigue, now has several other functions. The involvement of the kothekan lesung art in the Tourism Village gives this art have 3 (three) artistic functions, namely: 1) personal function, 2) social function, and 3) physical function.

Ergonomics Ship Approach Impact Analysis on the Ability to Provide the Services and Productivity of Pokdarwis in Sangeh Badung Bali

This research was conducted to analyze the effect of the ergonomics approach through SHIP on the ability to provide services and productivity of the Sangeh Village Pokdarwis and to analyze the effect of the ability to provide services on the productivity of the Sangeh Village Pokdarwis. The number of Pokdarwis used as samples n this study were 43 respondents. Data collection was carried out by distributing questionnaires containing 10 statement tems representing 10 ndicators of the three variables used. Data analysis used Smart PLS version 3. The results showed that SHIP (X1) had a positive and significant effect on the Ability to Provide Service (X2) with a value of 11.189, and a p-value of 0.000. SHIP (X2) has a positive and significant effect on productivity (Y) with a value of 3.828 and a p-value of 0.000. The ability to provide services (X2) has a positive and significant effect on productivity (Y) on Pokdarwis (Tourism Awareness Group) n Sangeh Badung Village with a value of 9.432 with a p-value of 0.000. Based on these findings, t s suggested to ntegrate Ergonomics through the SHIP approach n the development of the Sangeh Badung Bali tourism village. Keywords: Ergonomics, SHIP Approach, Serviceability, Productivity

Batam City Coastal Tourism Management: Economic Opportunities for Micro Small and Medium Enterprises in Tourism

Objective – This research focused on local communities' involvement as SMEs in Batam City's coastal area tourism. This study is based on the argument that MSMEs offer welfare to local communities while simultaneously becoming an attraction in tourist destinations. Methodology – This research used a descriptive qualitative approach with primary and secondary data collection. Primary data was collected through focused group discussions, interviews with local governments, interviews with community MSME actors, and field observations in four coastal areas. Secondary data was gathered through the collection of related documents. Findings – The results of this study indicate that (1) local communities' involvement as MSME actors are still not optimal due to limited knowledge of when and how to exploit economic opportunities, (2) there is potential in developing culinary, crafts, and local culture by curating potential products and packaging local culture into a tourist attraction, (3) local communities have limited access to human resources training and service quality improvement programs provided by the local governments. Tourism awareness groups in observed areas have worked to mobilize and increase local communities' involvement. Novelty – Exploring the potentials of culinary, craft, and tourist attractions requires optimum local government involvement. The provincial government and communities join efforts to improve the quality of coastal tourism by developing local communities' role as SMEs in the tourism sector. This finding proves that coastal potential cannot be used sustainably if it is not developed through the involvement of local communities. Type of Paper: Empirical JEL Classification: P25, R11, Z11, Z32 Keywords: Coastal Tourism Areas, MSME Tourism, local community involvement Reference to this paper should be made as follows: Hulu, M; Lemy, D.M; Pramezwary, A; Juliana; Timba, Y.D. (2023). Batam City Coastal Tourism Management: Economic Opportunities for Micro Small and Medium Enterprises in Tourism, J. Bus. Econ. Review, 8(1), 31–39. https://doi.org/10.35609/jber.2023.8.1(1)

The Implementation of Tourism Awareness in Bukit Holbung - Hariara Pohan Tourism Village, Samosir Regency, North Sumatra Province

This study discusses how to implementation tourism awareness in the Sapta Pesona approach at Holbung Hill (Bukit Holbung) Hariarapohan Tourism Village, Samsosir Regency, North Sumatera Province. This study uses qualitative research methods, which is used to research in scientific conditions (experiments) where researchers as research instruments, data collection techniques and qualitative analysis put more emphasis on meaning. In this study the research instrument was the researcher himself or human instrument, and the key informants were the Chairperson of the Pokdarwis, the Head of Indigenous Peoples / Homestay Manager, the Tourism Consultant, the Community at Bukit Holbung to be precise in Hariarapohan Village. The data collection technique is through interviews and observations, then the data obtained is analyzed descriptively by describing or describing the data that has been collected and general conclusions are drawn. The result of the research that the application of Tourism Awareness in Holbung Hill, Hariarapohan Village has been implemented properly, just not optimal because some people still don't care about tourism activities at Holbung Hill, because of the mindset of the people who want immediate results, and they don't understand that tourism requires a long process to see the results of these tourism activities.
 Keywords: Tourism Awarness, Tourism Village, Seven Charms (Sapta Pesona), Community.

Flipping the script: how awareness of positive consequences outweigh negative in encouraging tourists’ environmentally responsible behavior?

The role of awareness of positive consequences in nurturing environmentally responsible intention among tourists has been explored in this study and explains the indirect link between awareness of positive consequences and tourists’ environmentally responsible intention, mediated by moral elevation and personal norms. The sample of the study consists of 387 tourists from a popular tourist destination in India. The data have been analyzed using structural equation modeling and multiple regression. Results indicate that the awareness of negative consequences influences the ascription of responsibility, which in turn influences personal norms, and ultimately leads to tourists’ environmentally responsible intentions. Moreover, awareness of positive consequences induces moral elevation, which positively affects personal norms. More significantly, the study found that the indirect influence of awareness of positive consequences on tourists’ environmentally responsible intention is stronger than that of negative consequences, highlighting the importance of emphasizing the positive outcomes of tourists’ environmentally responsible behavior in promoting sustainable tourism. The present study makes a distinctive contribution by unraveling the paramount significance of awareness of positive consequences over negative consequences in influencing the intention of tourists to engage in environmentally responsible behaviors.

Community-Based Tourism: Strengthening understanding and assistance in establishing tourism awareness group

This article contains a description of the results of the coomunity service program carried out by Universitas Muhammadiyah Yogyakarta in assisting the establishment of the pokdarwis institution in Sendangarum Village. The vital role of the pokdarwis institution in managing tourism potential and cultivating a tourism-aware attitude in the community is the background for carrying out the service program. The implementation method has five stages, but only three implementation stages are core, such as providing outreach, strethening community understanding of pokdarwis and assisting the formation of pokdarwis. The result show that the provision of pokdarwis materials to the people of Sendangarum is intended to strengthen understanding of tourism village institutions up to the flow of forming pokdarwis. Furthermore, the community is given assistance in forming pokdarwis institutions. The process of assisting the formation of pokdarwis chairman, forming management and assisting the preparation of AD/ART documents up to the work program. Furthermore, the second stage is carried out by accompanying and facilitating the community to make proposals to the Village Government through village forums.

INOVASI KEBIJAKAN PEMERINTAH DESA DALAM PENGEMBANGAN DESA WISATA KERTOSARI KECAMATAN PURWOSARI KABUPATEN PASURUAN

This research is motivated by the development of tourism in the village in an effort to optimize the village's potential to be utilized as a tourist village destination. The role of the community in this development is a form of shared commitment. However, in this development effort literacy related to tourism awareness is still low and must be overcome so that community awareness of tourism villages can be realized. This study uses field research (field research) with a qualitative approach. Data collection techniques are carried out through observation, interviews, and documentation. Data analysis was performed using data collection techniques, data reduction, data presentation, and drawing conclusions. Based on the results of the research conducted, the development of the Kertosari tourism village is a tourist destination that combines aspects of recreation and education by optimizing the potential that the village has. In the scope of increasing the community's economy, the presence of tourist villages has a very positive impact, especially on the sale of agricultural products. Suggestions that can be conveyed are the importance of the role of tourism awareness groups (Pokdarwis) in increasing the existence of the Kertosari tourist village both in terms of the number of tourists and community economic empowerment through the use of social media as a means of digital tourism information. This shows that the role of Pokdarwis is not only as tourism manager but also as tourism marketing

The Portrait of the Tirta Agung Tourism Village as a Geological Tourist Destination: The Case of Ijen Geopark in Bondowoso, Indonesia

The aim of this study is to analyze the implementation of Tirta Agung Tourism Village, Sukosari Kidul Village, Sumberwringin District, Bondowoso in supporting the development of Ijen Geopark. The research uses a constructivist paradigm with a qualitative approach with domain analysis, share vision, participation, networking, and collaboration. The analysis is carried out by qualitative descriptive methods. The subjects of the study were the Head of the Tourism Awareness Group, the Chairman of the Ijen Geopark Daily, the Head of the Sports and Sports Youth Tourism Office, several informants related to the implementation of the Tirta Agung tourism village. The results showed that the implementation of tourism villages refers to the regulations of the local government and village aparatus through BUMDes and Pokdarwis. The implementation of tirta Agung tourism village, Sukosari village, can run well. through the traditional communication model of local wisdom, village youth gatherings while drinking coffee, managing stakeholder support, and maintaining group compliance.

Peran Penting Pokdarwis Dan Kualitas Sumber Daya Manusia Desa Carangwulung dalam Pengelolaan Wisata Alam Grojogan Selo Gonggo

The tourism potential in Carangwulung Village is very diverse and has the opportunity to be developed into a tourist attraction. There are eight tourist destinations that have been developed in Carangwulung village, one of which is the Grojogan Selo Gonggo (GSG ) nature tourism. This tourist attraction is natural attractions that come from mountain water and also pine forests. Opportunities for tourism activities at GSG are very good, if the local community and the management are able to work together to achieve the expected goals. However, the fact is that over time the people who participate in managing the GSG experience a decrease in tourism awareness. This will not affect the future development of GSG natural tourism as tourism that is of interest to tourists. Therefore, the awareness of the Carangwulung village tourism community needs to be increased again so that the development of the GSG nature tourism is not in vain and gets maximum benefits from tourism activities. The formation of POKDARWIS and improving the quality of human resources play an important role in developing GSG natural tourism, with the aim of making GSG a tourist destination that is of interest to many tourists.

Empowering Tourism Awareness Group Based on Sapta Pesona Concept to Actualize Agro-Tourism Villages in West Bangka

Background: To be financially independent village seems to be a must to support the local economic freedom. Tourism becomes one among some promising sectors. However, the low level of local understanding towards the concept of agro-tourism is much needed to support the local government development, especially in Tebing Village, West Bangka. Contribution: The purpose of this program is to support the actualization of an agro-tourism village based on green rice fields through the formation of a tourism awareness group and counseling on the concept, role and function of it in Tebing village, Sub-district of Kelapa, West Bangka Regency. Method: The method employed is by assisting, mapping and giving a lecture on the concept of tourism awareness groups to actualize the agro-tourism village in Tebing Village, West Bangka. Results: The result is proved by the formation of a tourism awareness group (Pokdarwis) in Tebing village. Besides, the growth of awareness and understanding related to the Sapta Pesona was well comprehend as qualitatively evaluated by interviewing the community. Finally, the mapping process of the location of agro-tourism was done using DJI Phantom 4 Pro. Conclusion: Existing natural resources can be utilized to increase income financially through agro-tourism villages. In addition, the happiness index can also be increased by the presence of green open space or agro-tourism nearby as a rest area from Pangkalpinang to Muntok or vice versa, as the village is located in the main route of it. Finally, this service still requires further assistance until the agro-tourism village can be established and support the village's independent income and the welfare of the local community

Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of Padang

Virtual tour is a tourism activity that is carried out through web browsing using media such as images or videos to provide users with the feeling of being in the tourist destination. This activity can also be used as a means to promote tourist attractions. One group that is expected to adopt this virtual tour technology is Kelompok Sadar Wisata (Pokdarwis), as this group has a role in promoting local tourist attractions. Virtual tour is a relatively low-cost promotional tool compared to other promotional media, yet with a wider reach of audience. This research aims to identify the understanding and ability of Pokdarwis Padang City related to the acceptance of virtual tour technology. This study was conducted through questionnaires involving 48 leaders and members of Pokdarwis of Padang City, where technical knowledge, ease of use, and perception of the benefits of virtual tour formed the basis of the questions. Descriptive analysis results show that the majority of Pokdarwis members lack of adequate knowledge of virtual tour and the appropriate use of technology in creating virtual tour. On the other hand, Pokdarwis members are already able to use social media but lack of adequate technical skills in creating virtual tour content.

OPTIMALIZATION OF SEA TURTULE AND COASTAL VEGETATION CONSERVATION THROUGH EMPOWERMENT IN SANTEN ISLAND TOURISM AWARE GROUP, BANYUWANGI REGENCY, EAST JAVA

The potential of Pulau Santen, which has been known as a tourism beach, is increasingly visible with the large amount of infrastructure and tourism built by the local government. This was done as an effort to promote Pulau Santen as one of the best natural tourism centers in Banyuwangi. The community in Pulau Santen must be prepared as a group that is aware of the potential of their village and the sustainability of its natural tourism. Pulau Santen is also categorized as a location which every year frequently used for sea turtle nests that land on the Banyuwangi coastal areas. This is actually very contrary to the natural habits of sea turtles which prefer to make nests in quiet places without any disturbance from sound, light, and humans. Because the place used as a natural nest is a busy tourist spot, local residents must also be given insight regarding the protection of sea turtles that land on the coast of Pulau Santen as one of the wild animals protected by the Conservation Law in Indonesia. The purpose of this activity is to strengthen the awareness of Pulau Santen tourism awareness groups regarding the important role of communities around the coast to participate in wildlife conservation and their ecosystems. Through the community service activities that have been carried out, the sustainability of the program is needed so that a model of a conservation education tourist spot is formed that has the potential to improve the economy of the surrounding communities and the conservation of biodiversity in the area.

SUSTAINABLE DEVELOPMENT BASED TOURISM DEVELOPMENT IN WONOLOPO, SEMARANG

The progress of tourism is heavily influenced by the professionalism and existence of its institutions (tourism institutions). In this community service, the Airlangga University Public Administration team partnered with the Diponegoro University Public Administration team to assist MSME partners in Wonolopo Semarang. The problem with partners is the need to strengthen tourism institutions and expand the marketing of MSME products including herbal medicine villages, flora villages selling ornamental plants, and so on. Wonolopo has 10 tourism awareness groups from 8 thematic villages. The solution to the partner problem is the transfer of knowledge of tourism institutional development. There are three choices of institutional forms, namely tourism awareness groups, cooperatives and BUMDesa. The solution to the second problem is information and communication technology-based marketing with Linktree which is shared on social media and using digital marketing platforms. The results achieved after the community service was carried out were that 98.3% of MSME actors and tourism managers in Wonolopo Semarang had increased their abilities in developing tourism institutions and digital marketing innovation, as much as 1.6% needed to be improved. For this reason, more intensive assistance is needed for partners in Wonolopo, Semarang.

Management Optimization for Strengthening Catur Kintamani Tourism Village

Catur Kintamani Village has been designated as a tourist village based on Bangli Regent Regulation Number 4 of 2018. Tourism trips with beautiful rural nature are the turning point for developing rural tourism. The situation analysis found that the tourism village faced the challenge of low local and domestic tourist visits, economic opportunities. Low intention to visit is influenced by management practices. Research has found that visits increase profits(Abbasi-Moud, Vahdat-Nejad, & Sadri, 2021). On the other hand, intense business competition, societal behavior and lifestyles put pressure on organizations to introduce alternative management to provide intentions to visit. The purpose of this community service is to strengthen the tourist village as an economic institution. The selected partner is a tourism awareness group (Pokdarwis). Through a series of participatory training methods attended by 5 participants, partners' knowledge and skills in the field of tourist destination management increased. The results of management optimization education and training show an increase in competence in marketing, human resource management, operations and financial management. PKM activity increases knowledge insight, changes in behavior of marketers, manages resources (natural and human) and finances. In the future, similar activities are needed with a focus on marketing management to sustainable tourism.

The value of mutual cooperation in the iriban tradition

The Iriban tradition is a tradition of cleaning irrigation streams (Wangan) sourced from Cenginging springs and is believed by the community as a form of gratitude to God. The purpose of this study describes the procession of the Iriban tradition and the value of mutual cooperation in the Iriban tradition as well as efforts to preserve the Iriban tradition in Lerep Village, West Ungaran District, Semarang Regency. This research uses a qualitative approach with data collection methods, namely observation, interviews and documentation as data collection techniques. The data analysis techniques go through the stages of data collection, data reduction, data presentation and conclusions. The research was conducted in a village precisely located in Lerep Village, West Ungaran District, Semarang Regency. The informants in this study were the Head of Lerep Village, Secretary of Lerep Village, Head of Tourism Awareness Group (Pokdarwis) Rukun Santoso, Elders and three Lerep Village communities. The results showed that the Iriban tradition is an annual tradition that is carried out on Kliwon Wednesday in the month of Sapar every year. The Iriban tradition is carried out by the people of Lerep Village every year on Wednesday Kliwon because it is an admonition from ancestors that is still followed by the community. The procession of the Iriban tradition is divided into two stages, namely the preparation and implementation stages. The preparatory phase includes Working Group meetings, preparation of the place of implementation of traditions and preparation of a place for cooking. While the implementation includes Kirab Iriban, Iriban Ritual, cooking, cleaning Wangan Cenginging, congratulations and eating together. The value of gotong in the Iriban tradition that can be interpreted and lived in the Iriban tradition is togetherness, unity, willing to sacrifice, help and socialization. The efforts to preserve the Iriban tradition are encouraged by the Village Government to involve the younger generation to participate directly through socialization to the younger generation and understanding from the community that the Iriban tradition is a form of gratitude and continues the tradition that has existed for generations

Interpersonal Communication of Tourism Awareness Group in Increasing the Quality of Tourism Village Products

One tourist village in the Temanggung Regency area is the Petarangan tourist village. The beginning of the establishment of this tourist village was due to seeing the tourism potential there. The development to become a tourism village begins with a potential analysis in 2021, and then the local tourism authority will assess the village in 2022. The tourism awareness group (Pokdarwis) has a positive view of the community about how the activities their members carry out can influence people to start participating in it as an effort to care for tourism in Petarangan Village. The research finds out how interpersonal communication from Pokdarwis could increase the quality of tourism village products. Using a descriptive qualitative method focuses on the phenomenon of interpersonal communication used by stakeholders in that village. Data was taken by using questionnaires, interviews and checklists. All data were analyzed descriptively by considering the data validity through triangulation. The activities are about how the stakeholders communicate about the activities to develop the product. The medias used are electronic media and printed media. The message is almost about asking all stakeholders to participate. The role of Pokdarwis members is to get more members. So, community power plays an important role. It was found that interpersonal among the pokdarwis, stakeholders and community have been suitable for Pokdarwis in developing their tourism products.

KAJIAN KELAYAKAN FINANSIAL PARIWISATA PANTAI TLANGOH DI KABUPATEN BANGKALAN

Tlangoh Beach is classified as a tourist attraction in Bangkalan Regency, which has only been managed in the last five years. The existence of Tlangoh Beach is naturally quite attractive, with white sand conditions, a long coastline, and not too big waves. This condition inspired the management of the Village Owned Enterprise (BUMDes) of Tlangoh Village, together with the Tourism Awareness Group (Pokdarwis) to develop and complete its supporting facilities. However, BUMDes do not yet know the extent of the business feasibility of the investments made. This study aims to analyze the feasibility level at Tlangoh Beach, Tlangoh Village, Tanjung Bumi District, Bangkalan Regency. The sample in this study is a beach manager consisting of a chairman, secretary, and members. The instruments used to assess the financial feasibility of the Tlangoh Beach management business are NPV, IRR, R/C ratio, B/C ratio, and payback period. The results of the financial analysis show that for the four instruments, the business of developing Tlangoh Beach tourism is very feasible. In addition, the investment value can be closed within 1 year and 2 months.

PENGEMBANGAN DESA WISATA PESONA WANAJAYA BERBASIS PARTISIPASI MASYARAKAT

This research is a study related to the development of tourist villages through Wanajaya community participation. This study aims to determine the forms of participation, the ladder of participation, and the supporting and inhibiting factors in the process of forming and developing the Wanajaya Enchantment Tourism Village. Starting from hobbyists who love motocross and bicycles, a tourist village was established which became a place to channel various types of hobbies while being able to recreate. The formation of a tourism awareness group (POKDARWIS) makes the tourist village have a managerial system in managing all the interests that exist in the activity program. Various types of playgrounds and facilities are an attraction for visitors. Pesona Wanajaya Tourism Village has experienced significant development with the age of its establishment which has only been three years old, but has received achievements in the national competition. In this study the authors used qualitative research methods, with data collection techniques through interviews, observation, and documentation. The research here reveals a situation or condition as it is based on observations made directly. The results of this study are the existence of community participation in the form of ideas / thoughts, energy, thoughts and energy, expertise, and goods; Then the ladder of community participation is at the level of placation and partnership, then there are things that become supporting factors and inhibiting factors in the process of forming and developing the Wanajaya Pesona Tourism Village, Cibitung District, Bekasi Regency.

Pendampingan Kelompok Sadar Wisata (POKDARWIS) Karang Taruna Dalam Tata Kelola Ekowisata Danau Air Hitam Binawidya Pekanbaru

Blackwater Lake is a lake formed from the activities of a former sand mine which is located on the Black Water Road, Binawidya Village, Binawidya District, Pekanbaru City. The existence of the lake has not been utilized by the community or the landowners for 20 years. the condition of the lake is very beautiful and clean and if it is used and developed it can be used as a new ecotourism object that can provide people's economic income, socio-culture and natural preservation in the lake area. The service is aimed at strengthening the Binawidya Karang Taruna tourism awareness group in planning, implementing, and utilizing the Black Air Lake area as a new ecotourism that provides socio-economic, cultural and natural preservation values in the local area. The results of the activities achieved were a joint consensus in determining Blackwater Lake as ecotourism and the creation of ecotourism management by the Karang Taruna Binawidya Tourism Awareness Group