The subject of the study is the analysis and evaluation of the experimental results and verification of readiness for the self-presentation activity of future headmasters of general educational institutions at acquiring Master’s degree. At the qualitative stage of the study, criteria and indicators of students' readiness for self-presentation were determined. As criteria for the formation of readiness for self-presentation, the components of readiness for this type of activity were made: cognitive, motivational, value-oriented, activity-behavioral. On the basis of the obtained results of the questionnaire MY EXPERIENCE OF SELF-PRESENTATION, methods of self-monitoring M. Snayder, methods of expert evaluation of self-presentation effectiveness, the scale of the tactics of self-presentation of S. Lee, B. Kuigli, the author's technique ABILITY TO SELF-PRESENTATION, the questionnaire of self-presentation management ability in communication (N.V. Amyaga), observation, interviews with respondents determined one or another level of readiness taking into account the scale of balance. It was established that the research carried out at the Department of Pedagogy of the Nizhyn Mykola Gogol State University on the formation of the development of readiness for self-presentation of future specialists in the field of management revealed an inadequate state of readiness for self-presentation of students, since the respondentsmost formed the cognitive component of readiness for self-presentation activities. The results of the holding phase of the experiment showed that the indicators of the activity-behavioral component of readiness for self-presentation of future managers were the lowest, since only 20, 2% of the respondents of the experimental group found a high level of readiness for self-presentation activity. The authors of the article convincingly prove that students need special training for self-presentation activities, because the lack of awareness of the personal resource, which is associated with successful self-presentation, generates communicative and semantic barriers that hinder the professional activity of the manager.