Reservoir bitumen is a highly viscous, asphaltene-rich hydrocarbon that can have important effects on reservoir performance. Discriminating between producible oil and reservoir bitumen is critical for recoverable hydrocarbon volume calculations and production planning, yet the lack of resistivity contrast between the two makes it difficult, if not impossible, to make such differentiation using conventional logs. However, the nuclear magnetic resonance (NMR) response in bitumen-rich zones is dominated by short transverse relaxation times ([Formula: see text]) and a low apparent fluid hydrogen index ([Formula: see text]), providing an opportunity to identify the presence of reservoir bitumen. Therefore, NMR logging technology becomes crucial in the characterization of reservoirs in which the presence of bitumen may be of concern. We used NMR and other log data to identify and quantify the occurrence of reservoir bitumen in a carbonate reservoir. A thorough petrophysical evaluation was performed using a full suite of logs, formation pressure measurements, and laboratory core analysis data. We discuss several quick methods to identify intervals with a higher chance of reservoir bitumen presence. The short transverse relaxation times ([Formula: see text]) and consequently lower [Formula: see text] logarithmic mean time values are characteristics of bitumen-rich zones. Another characteristic is low [Formula: see text] in these zones and consequently lower NMR porosity estimates when compared to porosity estimates from the density and neutron tools. We analyzed 2D longitudinal-transverse relaxation time ([Formula: see text]) maps for core samples at different depths to confirm the presence of reservoir bitumen in some wells using laboratory low-field NMR data. We observed a high [Formula: see text] ratio at various depths, which is an indication of high-molecular-weight hydrocarbons. The presence of bitumen at the same depths was confirmed by thin section analysis, and it is the likely cause for failed formation pressure testing attempts at those depth intervals. Partial cleaning of reservoir bitumen-rich core plugs results in helium-injection porosity estimates that are too low, and they are closer to the NMR porosity than to density porosity, the latter being more consistent with actual values. In addition, the grain density (GD) calculated by He injection is significantly lower than the GD estimated from elemental capture spectroscopy and X-ray diffraction techniques. Disregarding these effects complicates the core to log correlation, which is common practice for porosity calculations using the density log. A volumetric rock model was used to reconcile core and log data as well as to calculate the saturation of reservoir bitumen. The methodologies for reservoir bitumen characterization introduced here can be applied successfully in different reservoirs for more reliable and precise reservoir evaluation and production planning.