The paper is devoted to the important problem of determining the directions of improving the management of the information and communication component of health care in the context of administrative-territorial reform, for example, united territorial communities. The problems of forecasting social contradictions and organization of relations in these conditions in the post-war period are studied. Possible measures for organized confrontation of crisis phenomena provoked by the conflict situation, by introducing modern information and communication support as a mean of regulating economic activity in the state, are considered. Measures to ensure effective consideration of applications and complaints and the impact on the quality of UTC medical care, prevention of negative consequences are proposed. The practical value of the research results on this topic is marked. It consists in the wide possibilities of using scientific developments and proposals and in particular the organizational and economic mechanism for state regulation of the national economy in the post-war period and improving the management of social and labour relations. functioning in the period of restoration of the post-war sphere of services. The author's approach to the investigation of theoretical and practical aspects of management of information and communication component of health care institutions in the administrative-territorial reform on the example of communication support of functional activities of medical institutions of united territorial communities, thus making more coordinated socio-humanitarian development of UTC economy is presented. The correspondence of the research topic to the current problem in accordance with the directions of implementation of the modern social economy and policy in Ukraine in accordance with the European integration processes is determined. It is investigated that the practical implementation of the obtained results consists in wide possibilities of using the developments to improve the quality of information and communication services by health care institutions, the development of advertising and strengthening the stability of UTC.