Product Innovation Research Articles

Performance measure use and product innovation in R&D teams: The role of leadership style

Performance measure use and product innovation in R&D teams: The role of leadership style

INNOVATION OF ORGANIC YELLOW PUMPKIN BROWNIES WITH A MIXTURE OF GINGER AND CINNAMON HERBAL AS A BUSINESS OPPORTUNITY IN THE HEALTHY FOOD INDUSTRY

This research aims to develop healthy food product innovations based on organic yellow pumpkin brownies with the addition of herbal ginger and cinnamon. This innovation responds to the growing trend of healthy eating and the demand for functional snacks made from local ingredients. The method used is Research and Development (R&D) with six stages, including problem collection, data collection, product design, validation, trial, and product revision. The validation results by informants (nutrition students, biology, small to medium owners, and potential consumers) showed a positive response to the taste, texture, and health benefits of the product. Several improvements have been suggested, including the use of healthier alternatives such as stevia and gluten-free flour. Product trials indicate that consumers appreciate the unique flavor with a spicy aroma and eco-friendly packaging. This product demonstrates strong potential as an innovative healthy snack and a promising business opportunity in the local healthy food industry.

Business in post-pandemic ASEAN: insights, challenges and opportunities

ABSTRACT Despite the substantial and increasing corpus of business research on Asia Pacific business, the emerging ASEAN bloc of remains significantly under-represented. With a combined population of over 600 million, this cluster of Southeast Asian economies embodies, collectively, the world’s fifth largest market and covers some of the fastest-growing business contexts. It is also one of the most complex and diverse regions in a mosaic of cultures, religions, economies and regulatory profiles and political contexts. With the sudden shock triggered by the onset of the COVID-19 pandemic in 2020, many ASEAN-based organizations – even entire industries – faced a hitherto unseen host of challenges necessitating urgent innovation and learning. Within this context, many sectors witnessed rapid and complex change still largely undocumented in empirical academic research to date. In seeking to address this paucity, this collection offers some novel and exploratory research with important implications for how ASEAN business managers are grappling with these challenges, spanning topics such as robo-service technology, internal R&D and product innovation, export intensity, city branding for international retirees and micro-strategy formation.

ARTIFICIAL INTELLIGENCE IN THE CORPORATE SECTOR: APPLICATIONS, CHALLENGES, AND ETHICAL IMPLICATIONS

This article aims to analyze, through a bibliographic review, the ways in which artificial intelligence (AI) is applied in the corporate sector, as well as its impacts, benefits, challenges, and ethical implications. The qualitative and descriptive research enabled the systematization of relevant theoretical data to understand the role of AI in process automation, product and service innovation, strategic decision-making, and organizational transformation. The analysis of the literature revealed that AI adoption can lead to significant gains in efficiency and competitiveness but also raises concerns regarding security, privacy, equity, and the reconfiguration of labor relations. It is concluded that the effective implementation of AI requires planning, ethics, and alignment between technology and corporate culture.

Building a unified environment: The influence of product design functions on enterprise PLM selection

This article examines the bidirectional relationships between specialized product design tools and enterprise Product Lifecycle Management (PLM) systems, highlighting how these interdependencies impact organizational technology decisions. As modern products increasingly span mechanical, electrical, software, and process engineering domains, the integration challenges between domain-specific tools and enterprise PLM platforms directly affect innovation capacity, operational efficiency, and market responsiveness. The article demonstrates how mechanical CAD systems, electrical design tools, software development environments, and process engineering applications each present unique integration requirements that influence—and are influenced by—PLM architecture decisions. By addressing these integration challenges through strategic technology selection, standardized interfaces, and cross-domain semantic models, organizations can create truly unified product development environments that enhance collaboration while respecting domain-specific needs. The future evolution of these integrated environments will leverage cloud platforms, artificial intelligence, digital twins, and low-code integration technologies to further reduce domain boundaries and enable more responsive product innovation.

Financial sustainability: A study on the influence of financial literacy, product innovation, and financial technology

Micro, small and medium enterprises (MSMEs) have an important role in achieving sustainable goals (SDGs), and as a whole can have a significant environmental impact, associated with conventional production practices that prioritize natural resources more deeply. MSMEs also have the potential to innovate from an environmental perspective and make relevant contributions to technology and environmental improvement. Sustainability for MSMEs must be carried out by business actors, the existence of very tight competition requires MSME actors to develop their businesses. This research will test and analyze the factors that support MSMEs, in this case namely financial literacy, product innovation, and financial technology as independent variables. The aim of this research is to test and analyze the influence of financial literacy, product innovation and financial technology on the sustainability of MSMEs. Analysis uses linear regression simple with independent variables in the form of Financial Literacy, product innovation, and Financial Technology and the dependent variable is Sustainability of MSMEs. The research results prove that the three independent variables have a significant positive effect on the Sustainability of MSMEs.

Analysis of Halal Fashion Business Development Strategies in Medan City

The halal industry continues to be an important issue in Indonesia, including in Medan City. This study aims to analyze the development strategy of Umama Gallery Medan halal fashion and formulate effective alternative strategies by analyzing internal and external factors to face competition in the Halal Fashion industry in Medan City. This research uses mixed-method methodology by using SWOT analysis and QSPM approaches. The results of this study indicate that the SWOT analysis of Umama Gallery Medan is in quadrant I which supports aggressive strategies so that the suitable strategy used is the SO (Strength - Oppurtunity) strategy 1) Develop product variations in accordance with Muslim fashion trends to remain competitive, 2) Expand marketing through e-commerce platforms, and 3) Increase collaboration with influencers and hijabers communities to strengthen brand image. And QSPM analysis, obtained alternative strategies that are suitable for Umama Gallery Medan, namely ST (Strength - Threat) 1) Increase product innovation regularly to anticipate changes in fast fashion trends, 2) Maintain product quality to remain superior to competitors in the midst of intense market competition. The most appropriate alternative strategy for Umama Gallery Medan is the S-O (Strength-Opportunities) strategy with an aggressive growth approach. This strategy includes the development of product variations that align with Muslim fashion trends to maintain competitiveness in the market.

The Effective Strategies in Developing Entrepreneurship and Innovation for Business Actors in Umbul Sari District Jember Regency

Entrepreneurship develops economic growth for business actors, especially MSMEs, in strengthening economic growth and creating added value in various industrial sectors. Entrepreneurship development strategies and competitive dynamics in creating an economy, especially for business actors, especially Micro, Small and Medium Enterprises (MSMEs). Effective strategies for developing entrepreneurship for MSMEs, especially novice entrepreneurs, to provide practical solutions to these problems. The research method used is a qualitative method. The development of effective strategies for MSME businesses for novice entrepreneurs in marketing their products is carried out by improving business management, digital marketing and product innovation. The results of these activities show an increase in understanding of the strategy for developing and using digital technology among MSME actors. In addition, the socialization carried out also found that there was an increase in understanding related to marketing strategies and also the development of MSMEs for entrepreneurs, especially beginners in Umbul Sari District, Jember Regency

Examining the impact of service quality and product innovation on willingness to buy electric vehicles: the mediating role of customer satisfaction

Abstract Adopting electric vehicles (EVs) is a critical step towards achieving sustainable and environmentally friendly transportation systems in urban areas. This study delves into the factors that influence consumers’ willingness to buy electric vehicles in Jakarta, Indonesia, focussing on the mediating role of customer satisfaction. The research framework integrates service quality, product innovation, and customer satisfaction as key determinants of the adoption of electric vehicles. Data from 420 respondents were analysed using regression and mediation analyses. The findings underscore the importance of service quality and product innovation in shaping consumers’ willingness to embrace EVs. Efficient after-sales services, responsive customer support, and innovative product features positively impact consumers’ perceptions and willingness to adopt electric vehicles. Furthermore, customer satisfaction emerged as a crucial mediator in this process, highlighting the importance of ensuring ongoing satisfaction throughout the EV ownership experience. These insights offer valuable guidance to EV manufacturers and policymakers in Jakarta and beyond as they seek to promote the adoption of cleaner and more sustainable transportation options. Furthermore, this research contributes to a broader understanding of the dynamics of EV adoption in urban settings and calls for continued efforts to improve service quality, innovation and customer satisfaction in the EV industry.

Penguatan Ketahanan Pangan Lokal melalui Agripreneur Cengkeh Berbasis Komunitas dengan Pendekatan Manajemen Strategik di Wonosalam Jombang

Food security and strengthening the local economy are two strategic issues in sustainable development, especially in rural areas with agribusiness potential such as Sambirejo Village, Wonosalam District, Jombang Regency. This village is known as a center for clove production that contributes significantly to farmers' income and village economic stability. This Community Service (PKM) activity is designed with a strategic management approach, which includes the process of formulating, implementing, and evaluating strategies for empowering clove farmer communities through three main stages: agripreneur training and product innovation, focus group discussions, and institutional assistance and digital marketing. The results of the activity showed that there was a strengthening of farmers' capacity in thinking strategically, forming more adaptive institutions, and expanding market access through digitalization. These findings confirm that the integration of strategic management principles in community-based agripreneurship programs can be an effective model in strengthening food security and the local economy in a sustainable manner.

A Conceptional Element of the Relationship between Organizational Innovation and Organizational Performance from the Perspective of Pet Market

The purpose of this study aimed to explore the relationship between organizational innovation and organizational performance which has been a critical topic of interest in both academia and practice. Organizational innovation encompasses product, process, technological, and managerial innovations, all of which contribute to resource efficiency, enhanced market competitiveness, and long-term organizational value creation. The impact of innovation on performance is moderated by various internal and external factors. Additionally, the relationship between innovation and performance often exhibits nonlinear characteristics, including staged changes and delayed effects. The research method of this study is reviewing literature and the main concepts of organizational innovation and performance are revealed by literature review and the relationship in between is discussed. The findings indicate that organizations can maximize performance outcomes when innovation aligns with strategic goals and is supported by a strong culture of innovation. The conclusion is that understanding this interplay is more valuable for organizations’ future as well as the ability to organize innovation, and the introduction of technological innovation is the key element to develop effective innovation management strategies to achieve sustainable development and exceptional performance of pet products industry. Three suggestions are updating technological equipment, introducing appropriate technologies for organization performance, and keeping a reasonable budget on technological products or services.

Trajectory of coopetition in artisan innovation: the intertwinement between institutional logics as a thread

PurposeThis study argues that the interplay of different institutional logics helps reconcile the tension between competition and cooperation in artisan product innovation. The objective of this study is to examine the pattern of innovation coopetition within the institutionalized context of artisanship.Design/methodology/approachThis qualitative study employed in-depth interviews with incumbents and predecessors of artisan businesses. Data collection was divided into 2 waves. The first wave was conducted with incumbents who provided insights into coopetition in innovation, particularly the existing coopetition strategy. The second wave was conducted with predecessors who clarified how coopetition occurred before the incumbents came to power.FindingsThis study proposes a theoretical framework to explain how coopetition in artisan innovation develops. Within this framework, three types of coopetition in artisan innovation – infant coopetition, unbalanced coopetition and balanced coopetition – are characterized by distinct features under varying conditions. These strategies are sequential and evolve in response to the institutional environment, where logics at different levels interact and collide. The proposed framework reveals that a multifaceted interplay of institutional logics forms the foundational basis for the development of coopetition in artisan product innovation.Research limitations/implicationsThis study has not clearly reflected the insights into the dark side resulting from coopetition. Prior literature suggested that potential risks regarding opportunistic behaviors, leakage of secret knowledge or undesired coopetitive performance may keep firms away from continuing coopetitive partnerships. The question of how coopetition can be sustained in a situation in which the strength of logics changes is still left unanswered.Practical implicationsThis study suggests that artisan business owners should cooperate with competitors in innovation, particularly when the state management creates favorable space for coopetition to occur.Originality/valueThis research findings revealed that the nature and transformation of coopetition in artisan innovation are contingent on how state logic threads the missing link between cooperation and competition in innovation. Further, the proposed framework offers a novel perspective to explain the mechanism of coopetition in a unique context of artisanship.

Systematic Analysis of the Influence of Green Product Innovation on Sustainable Competitive Advantage in the Food Industry Sector

This study aims to analyze the relationship between Green Product Innovation (GPI) and sustainable competitive advantage (SCA) in the context of MSMEs in the food sector in West Java. The approach used is the Systematic Literature Review (SLR) of 30 selected scientific articles from various international databases. The results of the analysis show that the main indicators of GPI include environmentally friendly product design, use of sustainable raw materials, green processing technology, and ecological packaging. The dominant dimensions of SCA include cost advantage, product differentiation, customer loyalty, sustainable innovation, and corporate image (green image). Most of the literature supports a positive relationship between GPI and SCA through the mechanisms of operational efficiency, increased brand value, and market attractiveness. There is a theoretical gap due to the lack of integration between GPI and classical strategy frameworks such as Resource-Based View (RBV) and Porter's Generic Strategies. This study provides practical contributions to the food industry through recommendations for systematic adoption of GPI, as well as theoretical contributions in strengthening the resource-based sustainability model. Further research is recommended to use quantitative and longitudinal approaches to deepen the understanding of the causal relationship between these key variables.

The Effect of Family vs. Non-Family CEOs on Product Innovation in Turkish Family Businesses

Family businesses are a significant part of the global economy, yet defining them and understanding their features remains a topic of debate. Despite the suggestion that family ownership may lead to conservative innovation strategies, recent research indicates that family businesses can embrace strategic risk in innovation. Governance of innovation in family firms is a growing area of interest, with corporate governance influencing R&D and innovation decisions. The role of CEOs in family businesses is critical for innovation strategies, with family CEOs often prioritizing long-term interests. However, research on innovation in Turkish family businesses is lacking, offering an open area for exploration. This article investigates the influence of CEO type (family vs. non-family) on product innovation, innovation management processes, strategic decision-making, risk-taking behaviors, technology adoption, and emotional attachment within Turkish family businesses. A survey methodology was employed, reaching out to Turkish family businesses with a CEO involved in product innovation. The study found that, while family CEOs exhibit a stronger emotional attachment compared to non-family CEOs, there was no significant difference in the perceived influence of CEOs on product innovation. Non-family CEOs were not significantly more likely to implement formal innovation management processes or prioritize long-term strategic goals over short-term profits. Similarly, there was no significant evidence supporting the notion that non-family CEOs are more likely to engage in risk-taking behaviors compared to family CEOs. The study suggests a need for further research using a larger sample and diverse methodologies to deepen understanding of family business dynamics, particularly in the context of innovation.

Calculus Driven Creativepreneurship as an Innovative Economic Solution for MSMEs

Calculus-based creativepreneurship is an innovative approach aimed at enhancing the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) by applying mathematical concepts in business strategies. In the midst of the creative economy and digital transformation, MSMEs face challenges related to product innovation, financial management, and optimal use of digital technology. Limited access to data-driven training and quantitative analysis skills hinders effective and measurable business decision-making. This community service activity aims to bridge the gap between academic theory and field practice by integrating calculus concepts into MSME business decision-making processes. The program was conducted as part of the Raharja Enrichment Program (REP), which adopts the Outcome-Based Education (OBE) approach to provide practical, hands-on learning experiences. The method involved direct consultation with MSME actors. Students conducted observations, problem identification, and data analysis to apply calculus in calculating production costs, setting selling prices, break-even analysis and profit projections. Additionally, students used basic software tools to simulate cost and revenue scenarios and their impact on profit margins, making the learning experience more contextual and practical. The results show that the application of calculus supports MSMEs in improving operational efficiency, developing product innovation, and implementing more systematic, data driven financial strategies. Several partner MSMEs began adopting periodic performance evaluations using function graphs and rates of change. The integration of calculus in the development of creativepreneurship through REP provides dual benefits empowering MSMEs and enhancing student competencies. This model represents a strategic step toward building creative, data-based business solutions and can be replicated across various business sectors in the digital era.

Study on the Influence of Cross-border E-commerce on China's High-tech Product Export Trade

In recent years, the global trade pattern has undergone profound changes, and cross-border e-commerce has flourished as a new trade mode. As the world's largest trading country in goods and the most dynamic digital economy, China has a strong momentum of cross-border e-commerce development and has become an important engine to promote high-quality foreign trade development, but at the same time, it also faces challenges such as intensifying international competition and increasing trade barriers. By summarizing the factors affecting the export trade of high-tech products, the difference between cross-border e-commerce and traditional trade, and the influence mechanism of cross-border e-commerce on the export trade of high-tech products, this paper finds that cross-border e-commerce plays an important role in the export field of China's high-tech products. It promotes the export of China's high-tech products, effectively promotes the product innovation of enterprises, enables products to enter the international market more smoothly, and promotes the process of Chinese economic globalization.

Pengaruh Inovasi Produk Pistachio Kunafa terhadap Minat Beli Konsumen di Starmoon Cake Shop Surabaya

Competition in the culinary industry is becoming increasingly fierce, necessitating product innovation to enhance competitiveness and attract consumer purchase interest. This study aims to analyze the effect of Pistachio Kunafa product innovation on consumer purchase interest at Starmoon Cake Shop Surabaya. The research employs a quantitative method with a survey approach. The sample consists of 145 respondents who are customers of Starmoon Cake Shop, obtained using the total sampling technique. In conclusion, Pistachio Kunafa product innovation significantly contributes to increasing consumer purchase interest at Starmoon Cake Shop Surabaya. Therefore, innovation strategies focusing on novelty, uniqueness, material quality, and added value should be continuously developed to maintain competitiveness and attract consumer attention in the premium culinary industry.

Analisis Strategi Bersaing Pada KSPPS Hanada Quwais Sembada Kebasen Menggunakan Competitive Profile Matrix (CPM)

This study examines the competitive strategy of KSPPS Hanada Quwais Sembada Kebasen amidst intense competition in the microfinance sector, particularly against BPR Bank Surya Yudha Patikraja and PNM Mekar Sampang, which have advantages in technology and service coverage. This theme is chosen due to the importance of understanding the competitive position of community-based Islamic cooperatives to remain viable in the local market. This research employs a case study method with a qualitative descriptive approach. Data collection is conducted through interviews, observations, and documentation, which are then analyzed using the Competitive Profile Matrix (CPM) tool to assess the strengths and weaknesses of KSPPS Hanada relative to its main competitors, based on key factors such as market reputation, service quality, territorial coverage, product innovation, and technology utilization. The research findings indicate that KSPPS Hanada Quwais Sembada has advantages in market reputation, personalized service quality, and closeness to its members, but still lacks in territorial coverage and digital technology adoption. In conclusion, KSPPS Hanada Quwais Sembada needs to enhance innovation and service digitalization to compete better in the increasingly dynamic microfinance sector..

Pengaruh Rantai Pasok Halal dan Inovasi Produk terhadap Kinerja UMKM Makanan Minuman Dimediasi Sertifikasi Halal

This study examines the effect of halal supply chain management and product innovation on micro business performance with halal certification as a mediating variable. The background of this study is based on the low performance of micro businesses, lack of product innovation, and minimal halal certification in Bandung City, although Bandung City has great potential in developing the halal industry. This study uses a descriptive quantitative approach with data collection through questionnaires on 260 micro business actors in the halal food and beverage sector in Bandung City, which were analyzed using PLS-SEM with path analysis methods to test direct and indirect relationships between variables. The results of the study indicate that halal supply chain management has a significant effect on halal certification, but Halal Supply Chain Management does not have a significant direct effect on Micro Business Performance. Meanwhile, product innovation does not have a significant effect on business performance and halal certification. Halal Certification is proven to have a significant effect on Micro Business Performance. Halal certification is proven to mediate the relationship between halal supply chain management and business performance, but does not mediate the effect of product innovation on business performance. These findings provide implications for business actors and the government in formulating strategies to increase the competitiveness of halal micro businesses by strengthening supply chain management and facilitating halal certification.

Factors affecting student’s purchase intension on innovative electric motorcycles in Bangkok and surrounding areas

This research investigates the impact of three core factors—namely, product innovation characteristics, perceived value, and individual attitude—on the intention of university students in Bangkok and surrounding areas to purchase electric motorcycles. Additionally, the study aims to construct a structural equation model (SEM) illustrating the relationships among these variables. A quantitative approach was adopted, employing a structured questionnaire to collect data from 240 university students who had experience in motorcycle purchasing. A two-stage sampling method, including quota and purposive sampling, was applied. The data were analyzed using descriptive statistics, confirmatory factor analysis (CFA), and structural equation modeling (SEM). The findings revealed that product innovation characteristics, perceived value, and attitude each had a statistically significant and positive direct effect on purchase intention. Moreover, both product innovation and perceived value indirectly influenced purchase intention through the mediating role of attitude. Among these factors, product innovation characteristics exhibited the strongest total influence, followed by perceived value and attitude. An effective product innovation strategy that aligns with consumer values and nurtures positive attitudes is crucial in boosting students' purchase intention. These insights provide actionable recommendations for manufacturers and marketers of electric motorcycles aiming to target young urban consumers. The research advances understanding in the field of consumer behavior toward sustainable transport, particularly electric motorcycles. By integrating innovation, value perception, and attitude within a cohesive model, the study offers a practical framework for addressing purchase behavior in a growing market segment.