Pragmatic Aspects Research Articles

Pedagogical Strategy Based on the Application of Design Thinking Techniques for the Teaching-Learning Process of Research Methodologies in Psychology Students of the Technical Corporation for Human, Social and Cultural Development of Colombia- CORPODESC, 2023

This master's thesis was born as a commitment to improve the training processes of university students around the teaching of research methodologies; thus creating a new way of bringing knowledge of the scientific method to students in a dynamic, creative, practical and innovative way. This exercise was carried out at the Technical Corporation for Human, Social and Cultural Development of Colombia (Corpodesc), specifically in its psychology program that is implemented through virtual education; The main objective of this work was to develop a pedagogical strategy based on the application of design thinking techniques for the teaching- learning process of research methodologies in psychology students at Corpodesc. To carry out this process, different theoretical components were taken into account, such as the conceptualization of design thinking and the design thinking model for educators, as well as those related to the competency-based educational model for professional training. To operationalize this research project, it was framed under the interpretative paradigm with a qualitative approach; using the practical design type of participatory action research. The sample consisted of 18 seventh-semester psychology students in virtual mode who were taking the subject of 'research methods in psychology'; all of whom participated in the strategy designed. For data collection, the 'Scale to Measure Attitudes towards Research (EACIN)2 was selected in the diagnosis, and a structured interview was applied for the evaluation. Among the main results of the study with respect to the diagnosis was that a significant percentage of the students had a level of favorability around research, although their main deficiencies were around procrastinating as much as possible the activities related to research or having little culture of reading research papers. Regarding the evaluation of the strategy, what can be highlighted is that the students stated that the teaching of research methodologies under the conception of design thinking made it much more practical, dynamic, innovative, interesting and much easier for them to integrate the theoretical with the pragmatic aspects of the research. It is concluded from this whole process that the design thinking methodology does have the capacity to be adapted to the teaching-learning processes of research methodologies at the undergraduate level, however, it is important to carry out more studies that allow a differentiation of effectiveness between this way of teaching and the traditional way.

Discursive means and tactics of forming the media image of the president of Russia in the German political media discourse

The relevance of the study is determined by the practical necessity of a systematic research of linguistic and pragmatic aspects of communicative tactics and discursive means actualization in forming the media image of V. V. Putin, the president of Russia, in the political media discourse during the period of aggravation of the information-psychological warfare of the collective West in regard to the Russian Federation and, in particular, to the President of the Russian Federation V. Putin, in the context of the Special Military Operation (SMO) in Ukraine. The authors aim to determine the communicative tactics and discursive means of forming the media image of the President of Russia, as well as to identify his media portrait in the current political situation in Germany. The present study offers a theoretical review of modern Russian and foreign studies, devoted to the definition of media image. The material of the present study is the documentary film “Putin – Der gefährliche Despot” (ZDF). The research is based on N. B. Ruzhentseva and O. L. Mikhaleva’s classification of communicative tactics and is carried out with the help of the methods of continuous sampling, discourse analysis, contextual analysis, as well as the method of quantitative calculation. The authors identify 17 main communicative tactics and discursive means of forming the media image of the President of Russia used in 80 contexts. The obtained findings allow to demonstrate the linguistic manifestation of the critical, distrustful and wary position of Germany towards Russia and V. Putin; the presence, to a greater extent, of predominantly negative judgments about the personality of the President of Russia and his activities in the political arena; Germany’s desire to discredit Russia and its President at the federal level in the eyes of its population through the use of a diverse array of communicative tactics and discursive means of speech influence.

ОСОБЕННОСТИ ПЕРЕВОДА ПОЛИТИЧЕСКОЙ БЕЗЭКВИВАЛЕНТНОЙ ЛЕКСИКИ В РАМКАХ МЕДИА- ДИСКУРСА (НА МАТЕРИАЛЕ THE NEW YORK TIMES)

The article examines the issues of the non-equivalent vocabulary translation in the sphere of English political media discourse. Today, due to the processes of globalization and the expansion of the media space, the issues of translation of the non-equivalent language units in different spheres, including lexical units in the sphere of media discourse, become more and more relevant. Because of the rapid development of political relations between countries, new words appear in the media that may not have their exact equivalents in the target language, which becomes one of the most challenging tasks not only for the translator, but also for translation studies, lexicology, intercultural communication and other linguistic disciplines as a whole. The aim of this article is to consider the main problems and ways of translating the non-equivalent vocabulary of modern political topics, to analyze the linguistic and cultural characteristics of the translation of the non-equivalent vocabulary in the media discourse, and to draw conclusions about which translation techniques are the most common and adequate when translating the non-equivalent lexical units in the social and political texts of the media discourse. In order to achieve the aim in the article we have reviewed the existing classifications of the elements of the field of the non-equivalent vocabulary, provided the basic research terms, as well as analyzed the translation techniques, typical for the political texts of mass-media discourse. Having carried out a comprehensive analysis of the studied material, it is noted that if the lexical unit of a media discourse text belongs to the field of non-equivalent lexical units, the ways and the adequacy of its rendering is determined not only by lexical and grammatical transformations, but also by extralinguistic knowledge and the translator’s cultural grasp; the most difficult lexical elements for translation are political terms, jargon and emotive-evaluation vocabulary, the rendering of which is often determined by pragmatic aspect of the translation; the most common and adequate translation techniques were semantic development, compensation, descriptive translation, and contextual transposition.

Pragma-professional communicative competence of IT students in the Kazakhstani context

Relevance. The relevance of the work is due to a high degree of interest in terms of achieving effective communication in the education of IT professionals for the purpose of active pragma-professional and communicative intercultural integration and digitalization of the world through the involvement of modern information technology. Purpose. The purpose of this article is a comprehensive study of all parameters: social, psychological, linguistic, affecting the communicative competence of the student involved in the IT-industry, the development of linguocognitive mechanisms that contribute to the effectiveness of the dialogue in small and large groups (teams) on the example of the Kazakh experience. Methodology. The methodological basis was a theoretical, comparative and sociometric study of the main tasks, principles, rules of competent conduct of interpersonal and intercultural dialogue, the study of pragmatic aspects of building personality with a high level of communicative competence and practical application of knowledge in the course of training. Results. This article analyzes the key aspects of the IT-sphere development in Kazakhstan in terms of modern conditions of digitalization of professional activity of specialists, considered the main aspects of the influence of the level of communicative competence on the results of work in this industry, shows the main methods of formation of pragma-professional competence on the example of foreign language training, communication in internal and external teams and increasing the staff potential, competitive in the international labor market. Conclusions. The materials presented in this article can be used in the study of IT-communication on the example of other state mechanisms for implementing a communication strategy to improve the effective and comfortable work of employees, the development of planned methods related to improving the communicative competence of students and employees of information technology, the study of the specific organization of work in advanced IT companies, primarily from the perspective of the communicative aspect.

Context-Focus Reframing for VUCA Era-Themed Texts on Discourse Analysis Assessment

Social values in the VUCA era can be adapted as self-understanding values to survive in various lines. Social categorization is a fundamental process that has important implications for various social phenomena. The role of social categories does not refer to a particular identity. Language learning that applies pragmatic aspects must accommodate assessments that refer to achieving the attitudes needed to face the VUCA era. This research will describe the discourse analysis assessment and observe its implications accurately. This research involved students from Indonesian, English, and Elementary School Teacher Education study programs in the Teacher Training and Education Faculty at Jember University. The results of this research illustrate the application of assessment aspects, namely determining relevant context, determining text implications by comparing social phenomena, conveying understood social values, and abstracting their components in a comment. This research shows that the role of assessment using context-focus reframing is very much needed in learning discourse analysis. Student answers indicate reasoning, accuracy of social values, accuracy of text structure, and argumentation through relevant statements as evaluation to support the comprehensive critical phase of the text after going through the literal and inference phases. In the next stage, perception scores regarding the VUCA era will be obtained based on the texts used as assessment material. This research shows students’ positive response to the assessment through context-focused reframing and character embedding through arguments to show attitudes through the question, “What are the implications for the VUCA era?”.

Pragmatic and hedonic aspects of user experience in Virtual Reality: analysis of novice users’ information mediation during their first interaction with a Metaverse platform

The topic of virtual and extended reality has increasingly captured the interest of developers who aim to widely adopt it among the general population. Over the last five years, significant investments in this field have brought the term “Metaverse” back into discussions as a potential ideal for social interaction within virtual environments. This paper aims to contextualize the Metaverse and its potentialities by investigating its relation to new users from a UX (user experience) design perspective. This work aims to understand the pragmatic and hedonic aspects of user experience and information mediation of novice users during their first interaction with a Metaverse application. To achieve this, we selected six users and analyzed their first interactions within the popular digital platform called “VRchat”. For data analysis, we used a method inspired by Marc Hassenzahl’s AttrakDiff tool and investigated the interactions based on three main aspects: interactivity, immersion, and self-identification. As a result, we noticed a positive impression of virtual reality (VR) on user experience after immersion. We also observed some UI (user interface) solutions that are functional, and others that are not, in an immersive interface. Based on these findings, we propose some hypotheses for solution paths to enhance these three aspects of the Metaverse experience.

Exploring the Emotional Geographies of Teacher-to-Teacher and Teacher-to-Principal Interactions: Toward Educational Management Policy Formulation

<p style="text-align:justify">This study addresses the emergence of unwarranted conflicts and raptured ties within teacher-to-principal and teacher-to-teacher interactions. It highlights the neglect of emotions in relationships, which has been a gap in this research. Unlike existing scholarly focus on cognitive and pragmatic aspects of relationships, this study explores emotional geographies. Its objective is to promote positive relationships between and among teachers and principals by examining emotionality in their political and professional geographies. Furthermore, it seeks to formulate a policy and develop a program that restores ruptured interactions. This research employed an exploratory sequential mixed method. The qualitative analysis involved thematic and reflexive analysis. Statistical methods, such as frequencies and percentages, weighted mean, and Pearson correlation coefficient, were employed for quantitative analysis. The findings identified both positive and negative behaviors in the political and professional geographies. The results of the interviews produced a four-quadrant chart. Positive behaviors were positioned in Quadrants I and IV, and negative behaviors in Quadrants II and III. Pearson correlation coefficient indicated a moderate positive correlation in the interactions of teachers with the principal and interaction with colleagues in both political and professional geographies. This study concludes that addressing emotional geographies is crucial to repairing strained relationships between teachers and principals and among teachers. The formulation of educational management policies and programs is a vital step toward achieving this goal.</p>

Pragmalinguistic Features of Irony

This paper explores the multifaceted nature of irony as a stylistic device in language, emphasizing its role in creating artistic discourse. The study delves into the pragmatic and cognitive aspects of irony, examining its reliance on verbal competence, contextual cues, and the relationship between speakers. Drawing on the contributions of philosophers and linguists, the paper situates irony within the broader context of semiotics, language, and thought. Pragmalinguistic features of irony, such as context sensitivity, tone, and cultural norms, are analyzed for their role in shaping the pragmatic function and effectiveness of irony in communication. The research also highlights the cognitive complexity involved in creating and understanding irony, emphasizing the importance of judgment and conceptual connections.

Judicial Independence and Impartiality: From Necessity Assessment to Pragmatic Challenges

In order to ensure a just legal system, impartiality and independence of the judiciary are two of the most important principles. Often, these two words are used together when discussing the principles of a fair trial. According to this principle, a judge must be able to process and issue judgments in the performance of his duties and responsibilities without reliance or partiality nor applying internal or external pressures. As a consequence, several factors contribute to the implementation of this important principle, including the observance of rules, such as the prohibition against obtaining evidence, the non-interference of judges in politics, the openness of proceedings, job security, and compliance with rules in the employment of judges. By observing these factors as closely as possible, the hope of observing this principle and realizing justice increases; however, some factors hinder its implementation. There are two categories of challenges and factors that threaten judicial independence: the legal aspects and the pragmatic aspects. When it comes to legal challenges, some approvals transgress judicial independence, and when it comes to pragmatic challenges, there are factors that threaten judicial independence. As part of this article, which discusses the independence of the judicial system, the aforementioned factors are discussed, along with the relevance of this principle to jurisprudence. It is also important to note that, in addition to being impartial, the fairness of the proceedings requires the court to be open, legal, and independent, among other things. Using a descriptive-analytical method and collecting information from a library, the present study has been conducted.

Pourquoi les convictions morales facilitent le dogmatisme, l’intolérance et la violence

ObjectivesThis theoretical essay attempts to explain, from an interdisciplinary naturalistic perspective that integrates the biological and social sciences, why and how beliefs associated with moral values can lead to dogmatism, intolerant opinions and attitudes, and can motivate violent collective actions. MethodThe article relies on an integrative analysis of the empirical literature, drawing on 138 articles (78% published in the last eight years) in anthropology, neuroscience, psychology, political science, and sociology to explain why and how moralization strongly increases the strength of beliefs and attitudes – in certainty and importance – which, in turn, motivates social engagement and induces attitudinal extremism regardless of ideological or political affiliation. ResultsMoral convictions are perceived as objective, absolute, necessary, universal, and infallible truths with strong links to emotions, the reward circuit, and the value system in the brain that motivates and controls behavior. Moral values are generally shared with other members of one's community and, therefore, linked to social identity. Perceived social consensus is an important input to objectivity. Objectively grounded moral principles generate an expectation of consensus, which can lead to intolerance and hostility regarding anyone who disagrees. Moral convictions motivate participation in collective action and inspire the courage to oppose perceived injustices, real or imagined, despite a personal cost. Cognitive rigidity is often a characteristic of moral convictions. Once an issue is moralized and considered objective, whether in the social, economic, or political domains, it is more likely to be perceived as an absolute belief, held with high confidence, and immune to corrective information. People who are highly confident in their beliefs are more prone to confirmation bias, making them dogmatic with a sense of moral superiority and less willing to seek or consider corrective information regardless of the accuracy of their beliefs. Specific neural signatures and low-level cognitive dispositions are reliably associated with personality orientations prone to political and social dogmatic attitudes. DiscussionOpinions and attitudes, when moralized, can easily make people dogmatic and intolerant. Moral convictions can serve as mandates that facilitate political activism with extreme and often negative views. The conjunction of moral conviction and identity-based ideology is largely responsible for driving the contemporary hostile affective polarization of opinions. The lack of cognitive flexibility explains the failure to update, calibrate, and discard previous beliefs. This metacognitive overconfidence contributes to a dispositional tendency toward dogmatic intolerance. This makes it easier for people who are extreme in their political attitudes, regardless of political affiliation, to perceive their beliefs as moral absolutes (actions are intrinsically right or wrong, regardless of context or consequence) that reflect an objective, universal truth. ConclusionWhen a social, economic, or political issue is moralized, it becomes more difficult to integrate pragmatic aspects that consider risks, benefits, costs, and consequences. Moral convictions are, therefore, a double-edged sword with both constructive and destructive effects. Given that moral beliefs are often associated with the acceptance of any means to achieve preferred goals, a more comprehensive understanding of how and why they promote constructive but also sometimes destructive forms of social engagement is an important program for interdisciplinary scientific research. Moral conviction is a catalyst that turns beliefs into action, for better and for worse.

Human factors in pelvic exenteration: themes in high-performing teams.

The aim of this study was to investigate the role of human factors in pelvic exenteration and how team performance is optimized in the preoperative, intraoperative and postoperative phases. Qualitative analysis of focus groups was used to capture authentic human interactions that reflect real-world multiprofessional performance. Theatre teams were treated as clusters, with a particular focus group containing participants who worked together regularly. Three focus groups were conducted. Four themes emerged - driving force, technical skills, nontechnical skills and operational aspects - with a total of 16 subthemes. Saturation was reached by group 2, with no new subthemes emerging after this. There was some interaction between the themes and the subthemes. Broadly speaking, driving force led to the development of specialised technical skills and nontechnical skills, which were operationalized into successful service through operational aspects. This study of teams performing pelvic exenteration is the first in the field using this methodology. It has generated rich qualitative data with authentic insights into the pragmatic aspects of developing and delivering a service. In addition, it shows how the themes are connected or 'coupled' in a network, for example technical and non-technical skills. In a complex system, 'tight coupling' leads to both high performance and adverse events. In this paper, we report the qualitative aspects of high performance by pelvic exenteration teams in a complex sociotechnical system, which depends on tight coupling of several themes.

Enhancing Statistical Physics Learning: Rhetoric and Emotion in Moodle for Physics Education

The Learning Management System in science education has become crucial in modern educational settings. However, there is a lack of comprehensive resources to guide the implementation of hedonic and pragmatic qualities in UX. This study aims to identify emotional design factors and adopt an innovative perspective with a rhetorical approach to enhance the user experience. This study adopts the Design-Based Research methodology using the UEQ questionnaire with 26 items, involving a total population of 122 students. Conducting research through a User Experience Questionnaire, rhetorical evaluation, and open-ended questions in three control groups, the physics learning experience through Moodle at the Sarjanawiyata Tamansiswa University was evaluated, specifically in the Physics Education study program. The research findings demonstrate that improving UX leads to higher user satisfaction. According to the results of the UEQ analysis, it is evident that attractiveness, clarity, and efficiency are rated above average. Meanwhile, aspects of dependability, stimulation, and novelty are assessed below average criteria. The study concludes that ethos, pathos, and logos are essential in embracing the pragmatic and hedonic aspects of UX.

The poetic specificity of Gilda's "On the Death of Britain" and the "Hesperica Famina": a pragmatic aspect and a dominant analysis. On the 135th anniversary of the birth of B. I. Yarkho (1889-1942)

Τhis article deals with the work of the British writer Gildas the Wise "On the Ruin of Britain" and the poetic text "Hisperica Famina", written in the British archipelago (presumably in Ireland). Both works are written in Latin and represent milestones in the history of the Hiberno-British literature of late antiquity and the early Middle Ages. There is no consensus about dating to a year or at least a decade for both texts. "On the Ruin of Britain" was written presumably in the late V — early VI centuries; the Hisperica Famina are usually attributed to the second half of the VII century. "On the Ruin of Britain" contains a brief historical sketch and an protracted invective against the kings and clergy of Britons. The Hisperica Famina represent the Latin versification practice of Hibernian scribes. The methodological ideas of Boris I. Yarkho (1889-1942), set out in his fundamental work "A Methodology of Precise Literary Studies", serve as a conceptual basis for this research. On its basis, the author of the article identifies complexes of stylistic features and their compositional distribution which reflects poetic dominants common to Gildas and the author of the Hisperica Famina (so called faminator). The tendency of syntactic interlocking in the Hisperica Famina regularly prevails over the same tendency in "On the Ruin of Britain", it indicates that a specific attitude to the syntactical style, usual for the faminator and his poetic circle, began to form back in the Gildas's era. The common features of both texts show the prevalence of certain poetic dominants and can serve as a serious argument in defense of the thesis of the continuity from Gildas or writers of his circle to the faminator. The stylometry method may be very useful for comparing texts even if they they differ in genre and era.

Feedback strategies in distance education: a survey of university students

Abstract Screen-mediated teaching at the university level has necessitated a redesign of learning environments across various dimensions, encompassing epistemological, relational, and pragmatic aspects. How can the Digital Learning Ecosystem nurture these dimensions? Does the ecosystem initiate a feedback loop between the teacher and the student, configured not only as an evaluative process but also as a reflective and adaptive one? The feedback loop holds a generative value; it triggers an internal process in the student, enabling them to construct knowledge about their ongoing activities and comprehend through their own evaluative acts. Students stand as the ultimate source of all feedback; they are the ones who ultimately generate it, and it is this process that catalyzes learning. Feedback strategies further promote alignment between the teacher and the student, fostering continuous redesign and co-design. The paper aims to present a survey collecting students’ perceptions on the condition of separation between professors and students during distance learning and activation of the educational relationship and feedback through digital devices.

Juraj Dolník – enlightened Slovak linguist of the 20th and 21st centuries

Abstract Juraj Dolník belongs to the most notable Slovak linguists, next to Ján Horecký (1920 – 2006) or Jozef Mistrík (1921 – 2000). His research areas comprise mainly general linguistics, Slovak studies and German studies. In the synchronic Slovak studies, he has devoted himself thoroughly to the study of lexicology, as well as to individual aspects of cultural stylistics, sociolinguistics and linguistic pragmatics. His ideas about the linguistic culture have become significant stimuli for the Slovak linguistic and cultural theory and language counseling practice. He has also laid the theoretical foundations for studies of linguistic otherness in the Slovak linguistic environment. As a distinguished professor emeritus, he authored a modern trilogy about language and society (2017 – 2021), thus providing further conspicuous methodological and theoretical inspirations for Slovak linguistics, and, in a wider context, also for Slavic linguistics of the 21st century.

Hubungan antara Fase Merangkak dan Kemampuan Pragmatik Anak Usia Prasekolah di TK Dharma Wanita Nambakan Kediri

Abstract Background: Gross motor skills greatly affect the development of children. If a child experiences motor delays, then the child will experience developmental and growth delays (Permana, 2013). In minimizing errors in meaning (miss understanding), children need to develop pragmatic aspects so that their language skills develop properly (Sari, 2021). Objective: This study aims to determine the relationship between the crawling phase and pragmatic abilities in preschool-age children at Dharma Wanita Nambakan Kindergarten, Kediri. Method: This type of quantitative research with a cross sectional design. The data collection technique uses total sampling with a sample of 30 respondents. The data that has been collected will be analyzed univariately and bivariately using the Spearman Rank statistical test. Research Outcome: Based on the results of Spearman's Rank analysis test, the value of ρ (sig.) is 0.036 or the value of ρ (sig.) < 0.05, then Ha (alternative hypothesis) is accepted, indicating that there is a relationship between the paying phase and children's pragmatic abilities. The strength of the correlation or relationship between the two variables is in the range of 0.2 to < 0.4, which is included in the weak category. Conclusion: There is a relationship between the crawling phase and the pragmatic abilities of preschoolers at Dharma Wanita Nambakan Kindergarten, Kediri. Keywords: Crawling Phase, Pragmatic Ability, Preschool Aged Children

Non-Human Creatures in Joseon Wangjo Sillok: Pragmatics, Myth and Morality

Abstract From the modern point of view, The Annals of Joseon Dynasty (Joseon Wangjo Sillok 朝鮮王朝實錄)—one of the major literary windows into the discourse at the royal court of premodern and early modern Korea—may appear strongly anthropocentric. The nonhuman dimension is especially underutilized in research on the Joseon era whenever animals and legendary creatures are taken into consideration, as they have often served multiple functions in high-level discussions—for example, as exemplifications of moral judgments, sociocultural “otherness,” or purely within the frameworks of husbandry, taxation, and rural administration. Indeed, a closer look reveals that “miscellaneous” or even “posthuman” topics are often strongly connected with this-worldly attitudes of Joseon-era Confucian scholar officialdom. In this article, the pragmatic aspects of the “birds and beasts,”, including indigenous as well as Chinese nonhumans, and the influence their associated notions exerted on the theory and practice of Joseon’s Confucian statesmanship will be analyzed.

Intervarietal Translation and Its Integration into Translating Curricula

The article determines the new term intervarietal, or intermediary translation and explains why the need for integrating this type of translation into curricula has been enhanced today. The challenges of intervarietal translation are viewed in the framework of L. Smith’s theory of intelligibility in intercultural communication — in the aspect of form, semantics, and pragmatics. These problems are directly related to studying varieties of the pluricentric English language, though they are also significant for studying other pluricentric European languages. The most urgent need for today’s translation practice is in study East Asian Englishes, translation of which results in a number of mistakes, since translators from European languages do not know the specifics of Asian Romanizations, transfer features typical of Asian English users, or Asian cultures. Based on syllabi of the LMSU Faculty of Foreign Languages and Area Studies, we have shown the possibility of integrating studying these problems in translation curricula.

A shippers’ perspective multimodal freight transportation analysis considering shallow-draft inland waterways

Multimodal transportation (MMT) enables flexible, sustainable, and efficient freight distribution across cities, states, and countries. Many researchers have incorporated the deep-draft inland waterways (IWT) into a MMT network to improve the efficiency of freight transportation to and from the hinterland area. However, the studies on inland waterways with shallow drafts are limited. This study investigates a multi-echelon MMT network design model that includes shallow-draft IWT alongside roadways and railways. The article aims to assist in tactical and operational planning for a unidirectional flow of goods from the shippers’ perspectives. A mixed integer non-linear programming model is presented to incorporate pragmatic aspects such as transportation subsidies, vehicle/barge heterogeneity, dredging, maintenance, and societal impact. The model is further applied to the case of National Waterways-2 (NW-2) in the Brahmaputra River, which handles multiple commodities from the northeastern region of India. Different scenario analysis are performed in this study to assess the sensitivity of the model. The experimental results demonstrate the importance of mode sharing with IWT in order to reap at least 20% monetary savings and other societal benefits.

The Language Features of the Coronation of "Pohutu Momulanga" in Forming the Leadership Identity of the Gorontalo Community

The use of language in society is not only limited to reflecting local wisdom, but the language features contained are able to build human character. The aim of this research is to describe the features of the Pohutu Momulanga language in forming the leadership identity of the Gorontalo people. Data was collected using paradox observer techniques and observation techniques. Research data was analyzed using pragmatic aspects by Leech (1983). The results of the research show that there are 5 (five) language features in Pohutu Momulanga's coronation ceremony, including: standard, literary, parable, rhyme, and archaic. Meanwhile, 5 (five) speech acts were found that were reflected in tuja'I, including: respecting, informing, promising, giving a message, and announcing.