Local Television Research Articles

The news hour: Welfare estimation in the market for local television news

We estimate the welfare consequences of local news broadcasting decisions in advertiser-funded television, a central question in media regulation. We model programming decisions as the outcome of a discrete game played by rival stations competing for advertising revenue (which depends on viewing) by choosing lineups of local news and entertainment broadcasts. Using program-level data on television viewing and advertising prices, we find modest under-provision of local news relative to the level that maximizes television viewing. Counterfactual simulations indicate an average deficit of 7.4 broadcasts per market, or 12.8% of local station broadcasts during the evening news hours. Most of this shortfall is in the 7:30 timeslot leading into prime time. We distinguish two sources of inefficiency: losses due to advertiser valuation of local news and entertainment viewers, and losses from classic business stealing. Losses from competition represent about one third of the estimated shortfall, suggesting gains to cooperation among competing stations.

Reassessing customer discrimination in local market National Basketball Association television viewership

ABSTRACT This study revisits the question of whether evidence of race-based customer discrimination exists in local market television viewership. We assess how consumers in 27 of the largest U.S. media markets respond to the racial composition of playing talent using modern local market television viewership data from the National Basketball Association. An advantage of using viewership data from this context is the ability to control for the perceived and actual quality of the product, allowing for the ability to isolate the effects of player race. We first uncover statistically significant increases in viewership when Non-White players occupy more roster spots and receive more playing time relative to White players. Individual player race models produce similar results and indicate consumers respond favourably to Black and Hispanic players. The results oppose previous research in the same setting and suggest viewership preferences related to race have changed substantially over time.

Post-Pandemic Hiring Practices and Skills Requested by Local U.S. TV Stations

ABSTRACT Job ads are meant to capture the daily responsibilities of the position, as well as let candidates know the skills and qualities the right candidate for the job needs to demonstrate from the employer’s perspective. While Aupperle and Grzeslo (2020) studied job ads of legacy media stations, Deavours and Grzeslo (2020) were among the first to explore local broadcast television station job ads. Yet, after the “Great Resignation” following the COVID-19 pandemic, as well as recent technology and business model changes, researchers need to continue to update and monitor the rapidly evolving needs of local newsrooms. This study seeks to provide insight through a content analysis of job postings from U.S. local television stations, exploring the experience, skills, and experience requirements necessary to be competitive in today’s market, while also looking at how companies are working harder to attract talent. Using the theoretical lens of skills theory of leadership, the study also provides insight in hiring differences in station ownership, market size, and position type. Through content analysis of 349 job ads from 21 local news Designated Market Areas, findings suggest the field is embracing more convergent, digital reporting tactics, while still emphasizing the foundations of broadcast writing and visual storytelling. However, some of the most dramatic shifts in the industry toward innovation, emerging media, digital legal and ethical skills, and diversity are not reflected in job ads, creating little guidance for individuals and educators on how to prepare for an ever-changing job market.

Former US Surgeon General Criticizing $5,000 Emergency Room Bill

No abstract available. Article truncated after 150 words. Business Insider is reporting that Dr. Jerome Adams, US surgeon general from 2017-2021, is complaining about the $5,000 bill after treatment at the Mayo Clinic Arizona emergency room (ER) for dehydration (1). Local media has been slow to pick up on this story with none of the local television, radio, or newspaper sources reporting on the former surgeon general’s ER visit. Adams first shared his experience on X (formerly Twitter) in a post that went viral. In an interview conducted February 26 with Business Insider, Adams said he was taken by ambulance to the ER in January after becoming lightheaded while hiking. He had labs drawn, received 3 bags of intravenous fluid and was discharged. The shock came when he received the bill. He decided to fight and has been spending hours on the phone with hospital billing reps to get a clearer picture of why he was charged so …

Loved It, Miss It, Would Never Go Back: Why U.S. Local Television Sports Broadcasters are Leaving the Industry

For decades, one of the most recognizable public faces of a local television news station was the sports anchor. However, as newsrooms across the United States struggle with employee burnout, sports departments have not been immune to low job satisfaction and high turnover. The purpose of this study is to examine what factors are causing sportscasters at local television stations to leave the profession. A survey of sports broadcasters who had left their positions at a television station for a job outside of broadcasting revealed that they felt overworked and underpaid, and many placed the blame for their problems directly on newsroom management.

Marketing Communication Strategy of the Youth and Sports Tourism Office in Promoting Muaro Jambi Temple

This research is motivated by the importance of tourism promotion activities in an effort to increase the number of tourists in a tourist destination. The Muaro Jambi Regency Youth and Sports Tourism Office certainly has the right marketing communication strategy to attract visitors. This research aims to find out how the marketing communication strategy is carried out by the Muaro Jambi Regency Tourism, Youth and Sports Office. This research uses a descriptive qualitative research method with a case study approach, data sources were obtained through observation, documentation and interviews with informants from the Muaro Jambi Regency Youth and Sports Tourism Office, namely the Head of the Tourism Division, the Head of the Tourism Destination Section, and the Head of the Tourism Marketing Section. The data collection technique in this research uses observation or direct observation. The findings from this research are the marketing communication strategy activities carried out by the Tourism, Youth and Sports Department in promoting Muaro Jambi Temple by utilizing social media, mass media, print media such as newspapers, local television media, word of mouth promotions and through temple festivals held every year.

PROSES PRODUKSI PROGRAM ACARA JURNAL9 DI TV9 SURABAYAMENURUT PERSPEKTIF JURNALISTIK ISLAM


 As the media develops, there are many ways for Muslims to learn and spread the teachings of the
 Islamic religion. One of them is journalistic media such as print journalism, electronic journalism
 and online journalism. Journalism itself is an activity of s
 earching, processing, compiling, editing
 and presenting an event. The more media develops, the easier it is to access anywhere and by
 anyone. However, there are some people who abuse the function of the media, such as spreading
 fake news or hoaxes for cert
 ain group or personal purposes. Therefore, TV9 Surabaya was moved
 to create the Jurnal9 program by implementing benefit journalism. TV9 Surabaya is one of the
 local television stations in East Java which has a religious concept. Because almost all TV9
 prog
 rams contain Islamic elements. Observing the conditions above, researchers are interested in
 studying the application of Islamic journalism in the Jurnal9 program on TV9 Surabaya. The focus
 of the problem studied is how the journal9 production process is b
 ased on an Islamic perspective
 and what are the benefits of the journal9 program for the people of Surabaya. The aim of this
 research is to describe the journal9 production process from an Islamic perspective and to
 determine the benefits of thejournal9 pr
 ogram for the people of Surabaya. The research method
 used is qualitative with a case study approach. The data collection techniques use observation,
 interviews and documentation. The results of this research can be concluded that TV9 has
 implemented benef
 it journalism which can be equated with Islamic journalism. The journal9
 production process itself uses three stages, namely pre
 -
 field, field, and post
 -
 field. The Jurnal9
 program has the benefits of providing information, educating, persuading and entertai
 ning, but the
 benefit of Jurnal9 itself is more dominant in providing information.
 
 
 

Broadcasting Strategy Implementation of Malire Ki Sunda Program as Media Preserving Sundanese Culture at SMTV Sumedang Local Television Station

Malire Ki Sunda is a mandatory program of SMTV Sumedang to provide information about the noble values of the Sundanese Society, and arts that are closely related to Sundanese Culture. The speakers presented were Artists and Cultural Practitioners. The purpose of this study is to determine the broadcasting strategy implementation of Malire Ki Sunda Program as media preserving Sundanese culture at SMTV Sumedang local television station. This research uses the theory of Program Broadcasting Strategy from Peter K. Pringle. The approach used is qualitative with a case study method. Data were obtained from the results of interviews and observations. Data processing and analyzing techniques use Miles and Huberman data analysis model. The results obtained from this study are: First, planning to discuss the determination of themes, concepts, and production funds, the second is production stages which include pre-production, productions, and post-production activities, the third is evaluation and supervision programs by program directors and hosts, and the fourth program is executions to determine the broadcast time and promotion of the program. The main factor behind SMTV Sumedang use of this broadcasting strategy is globalization, SMTV Sumedang is a local television that has a cultural preservation program, namely Malire Ki Sunda, Regional Regulation No. 1 of 2020 concerning Sumedang Puseur Sundanese Culture, and the youth do not comprehend about Sundanese culture.

Development of regional television: Problems and solutions

Relevance. The relevance of the study lies in the fact that the implementation of sustainable development of television at the local level depends on the understanding of territorial intelligence, which is not limited to the production of scientific or regulatory information. Purpose. The purpose of the research is to consider the problems of development of regional television, as well as ways of their solution in the modern world. Methodology. The research article utilized three main methodological approaches: empirical, deductive, and structural. Results. The results of the research article highlight the significant role of regional television media in shaping mass culture and affecting individuals and communities in various aspects of life, such as intellectual, emotional, and social spheres. Television elements serve various social functions, impacting cultural development, promoting new tendencies, and stimulating individual imagination on a wide societal scale. Conclusions. The conclusion underscores the importance of local television's evolution in parallel with digital terrestrial television advancements to catch up with past delays and adapt to modern viewing trends. While facing challenges like declining viewership and changing audience preferences, local television's resilience lies in community engagement, innovative content creation, and embracing digital transformations to ensure its continued relevance and impact within the regional media landscape. The development of television, particularly in education and upbringing, emphasizes the need for universal media education to address the strong influence of mass media on shaping values and attitudes. Keywords: information; mass media; Internet; digital TV; channels

House Members on the News: Local Television News Coverage of Incumbents

AbstractThe accountability relationship between voters and elected members of Congress (MCs) hinges on the potential for citizens to learn about legislator behaviour. In an era of declining local newspapers, local television coverage of MCs potentially fulfils this important role. However, few studies have comprehensively examined the determinants of contemporary MC coverage by local television news broadcasts. In this paper, we leverage a vast database of local television news broadcast transcripts spanning two years to identify which factors explain MC coverage. We find that MCs receive little coverage outside the general election campaign season. Media market and campaign-specific factors are associated with more exposure when coverage occurs. Finally, we find that within competitive elections, incumbents receive only a marginal advantage in coverage. These findings provide a springboard to explore further questions regarding Congress, local media, and political accountability.

The Traditional Beliefs Inhibiting Uptake of Education in Kajiado Community During the 21st Century

Are there particular cultures that are more adequate than others in the sense that they are perceived relevant during the 21st century of globalization? If so, which are the possible criteria to determine that certain cultures are adequate and have the power to change peoples’ identities? The study sought to address issues on traditional beliefs inhibiting uptake of education in Kajiado community during the 21st century. The objectives were to: establish cultural beliefs affecting education among the Kajiado community members and find out the youths’ attitude towards various cultural practices affecting their contemporary ways of life. The study used survey design with cluster random sampling yielding 90 participants who responded to questionnaires and interview schedules. Female genital mutilation (42%), early marriage (30%) and child labour (23%) were cited as the most retrogressive culture. The study concluded that sensitization of community members against negative cultural beliefs be done through public barazas, community-based organizations, churches, schools, local television and radio stations, socio media and print media platforms. It was recommended that Nyumba Kumi initiative monitor homes under their jurisdiction to prevent female genital mutilation practitioners and consumers of their services from taking place.

Programming Strategies and Regional Learning for Local Independent Television Stations: From an example of programming a local resource program

Programming Strategies and Regional Learning for Local Independent Television Stations: From an example of programming a local resource program

Mexicans in Your Town: Histories of Mexican Migration to the United States in Local Television Documentaries

Mexicans in Your Town: Histories of Mexican Migration to the United States in Local Television Documentaries

An Exploratory Content Analysis of Two Local Television Stations’ Tornado Warning Broadcasts

Abstract In-depth analysis of the content of broadcast tornado warning coverage is limited. Such analysis is important due to local television’s role as a key source for tornado warning information. This study attempts to fill gaps in our knowledge regarding broadcast coverage of tornado warnings by demonstrating how local television news stations’ coverage of tornadic events can be systematically analyzed to better understand this element of warning communication. We reviewed both visual and verbal content for information such as the prominence of specific radar products, the geographic scale of warning communication, and common themes in verbal communication. A combination of deductive and inductive coding approaches was used to summarize the verbal content of the broadcasts. We found that the stations heavily used radar products with reflectivity and velocity surpassing correlation coefficient. The geographic scale of mapped products (street, city/county, and state level) appeared to be related to the rural or urban nature of the area warned, which may have implications for how readily rural residents would be able to personalize tornado threats. Verbal content was very similar between the two stations. The theme of monitoring and updating conditions, which included processes such as zooming in and out, making adjustments, reinforcing conditions, and providing damage reports was the most frequent communication type, likely because weathercasters use these processes to both communicate the warning and also to help themselves understand the situation. The results can inform future studies examining the influence of specific elements of broadcast warning coverage on risk perception and protective actions. Significance Statement Television is a key source for receiving or confirming tornado warnings, but few studies have examined the content of broadcast warnings in depth. This study examined the visual and verbal content of broadcast tornado warnings on two local television stations. Radar products were used heavily, and street-level coverage was more common when a tornado affected a metropolitan area. Coverage was most common at the city/county level. Verbal content included many elements of effective warning communication but at times included jargon that may not be understood by viewers. The results can serve as a springboard for future research on the impacts of these elements on risk perception and response. It can also serve future research by distinguishing what viewers of severe weather broadcasts are exposed to that nonviewers are not.

The Role of the Regional Indonesian Broadcasting Commission in Improving the Quality of Local Religious Broadcasts

This research examines the participation and activities carried out by the Yogyakarta Province Regional Indonesian Broadcasting Commission (KPID) to improve the quality of broadcasting of religious shows as local broadcasts. KPID Yogyakarta Province is a supervisory body and takes action if broadcasting institutions do not comply with broadcasting regulations. As a state regulatory body with authority at the local level to improve broadcast quality, KPID Yogyakarta Province can take action if violations are found regarding broadcasts presented by broadcasting institutions. Using a qualitative approach with the application of descriptive analysis techniques, this research uses the theory of role aspects according to Biddle and Thomas in the form of Expectation, Norm, Performance, Evaluation, and Sanction. The results of this research produced several findings. First, in the expectation aspect, KPID Yogyakarta Province hopes that religious shows can become events that are popular and needed by the public. Second, regarding the Norm aspect, KPID Yogyakarta Province uses the 2002 Broadcasting Law No. 32, Broadcasting Behavior Guidelines / Broadcast Program Standards (P3/SPS), and 2016 Regional Regulation No. 13 concerning Broadcasting Operations as a valid guideline for improving the quality of local broadcasts on religious broadcasts. Third, in terms of performance, KPID Yogyakarta is involved in intense activities with local television stations, the government, and the community. Fourth, in the Evaluation and Sanction aspect, Yogyakarta Province KPID follows up on indications of violations and gives several award categories in the form of the best Religion and Belief Broadcasts every year to broadcasting institutions that have complied with broadcasting regulations.

The Transformation of Local Actors in the Globalization Process

It is known that the dizzying development of mass communication technologies has transformed the people of the world into a global family. When it comes to globalization, it is a fact that the powerful actors ruthlessly swallow the local ones, and the discourses that everything local is erased hold a larger place in the memories; however, the erosion of local elements should not be considered as an absolute negative situation. In this context, all local actors, from local businesses operating in different sectors to primitive cultural groups isolated from the world, have gained worldwide advertising and promotion opportunities with globalization. From this point of view, it can be said that the fact that the local actors have the opportunity to promote, share and cooperate on a global scale is more meaningful than the fact that the global ones have become a more dominant power in the world. Concepts such as local business”,“ local newspaper and “local television channel” are no longer valid. There seems to be little place for the concept of “local” in the world, thanks to globalization. It should be added that the globalization of the local actors also includes the meaning of transferring some features from the global ones and evolving towards them.
 This study was carried out with the literature review method and aims to shed light on the direction of change of local actors in the globalization process.

Re-bordering UK Feminist Video in the 1980s. Cross-border Exchanges and Reflexivity in a Digital and Archive-based Project

This article discusses the benefits and limitations of the use of digital humanities tools in the context of transnational research in women’s film and television history, with a particular attention to issues of positionality, cross-border circulation, and exchange. To do so, it details on the methodology and results of a research project reconstructing the transnational impact of the collaborations between women producers and practitioners and UK broadcasters in the context of the UN Decade of Women (1975-1985). The investigation, funded by FIAT/IFTA (International Federation of Television Archives), analyses a group of programmes from the BFI archives by producing data-visualisations such as maps and network analysis generated through the collection of geographical, biographical, and chronological information. The goal of the study is offering a deeper understanding of transnationalism in the context of local television productions, while avoiding risks of fragmentation and methodological nationalism. However, while digital tools and data visualisations helped the identification of recurring tropes and transnational collaborations, the process of data collection and the visual aids themselves made evident the persistence of problematic geographies of knowledge and representation, that would require a broader assessment through collaborative, cross-national investigations.

Local elections do not increase local news demand

Abstract Anemic demand for local news has contributed to an industry crisis. We consider whether local elections, which highlight the ability of local television stations and newspapers to provide information that is unavailable from national news outlets, increase local media use. While we show these elections are a time of increased attention to local politics in the news and among the public, we also find local media outlets do not benefit from this when considering behavioral news use measures. Relative to news outlets in cities without an election, local television remains substantively unchanged during local elections. Newspaper website traffic is largely stable, although it falls slightly the month after an election. In both cases these differences are small, even when considering close races and those happening off the federal election cycle. This shows limits on the ability of salient local political events to motivate local news use.

Znaczenie telewizji w lokalnym komunikowaniu politycznym na przykładzie poznańskich mediów lokalnych i sublokalnych

The role of television in Local Political Communication on the Example of Poznan Local and Sub-local Media In the article, the authors, based on audience and readership surveys of Poznan media, in particular those conducted by the CATI method in April 2022 by the Institute for Market and Social Research IBRiS, analyse the possibility of using traditional media, especially local television, in the next local government election campaign in 2024, in provincial cities. The example of Poznań is treated as a case study. The authors attempt to grapple with the increasingly popular hypothesis that, especially in metropolitan areas, new media, mainly social media, are becoming the most important channel of electoral communication. In their analysis, they try to show that despite the dynamic growth in the importance of online news portals, local groups, individual fan sites of politicians and social activists, the growing opinions about the “death” of television are exaggerated (if anything, one can talk about the disappearance of the importance of the printed press), and the choice of media depends on the target group, with traditional media, especially local televisions, continuously serving as an important channel for reaching a part of the electorate.

Stuck on the Surface: Digitalization Case Studies of Three Local Televisions

This research examines television digitalization policies from the perspective of local television broadcasters. Local television has the potential to benefit in the context of digitalization. However, our excessive attention to the centrality of broadcasting continues to threaten the existence and progress of local television. This research uses a qualitative approach with in-depth interview data collection methods. The research informants were broadcasters of three local television stations: Jogja TV (Yogyakarta Special Region/DIY), Tegar TV (Lampung), and Lombok TV (West Nusa Tenggara/NTB), as well as one informant from the Indonesian Local Television Association (ATVLI) management. The results of this study indicate that since the beginning of the digitalization process, the government has not considered the perspectives of local television broadcasters in implementing broadcast digitalization. The fundamental issue of balancing the use of digital broadcasting infrastructure, such as multiplexing equipment, by various parties regarding digitalization still remains. As a result, the continued benefits of broadcast digitalization expected by local television broadcasters are still far from expectations. Therefore, local television broadcasters have not thought far enough to vary and improve the quality of their programs because they are still stuck on these basic problems.