Internal-external Research Articles

Strategy of Achievement Target Marketing of Services Licensed Operator Products PT Telkom Regional I

PT Telekomunikasi Indonesia, Tbk (PT Telkom) as the National Flag Carrier of telecommunications in Indonesia which has a Full Network Service Provider license serving almost all digital services for all licensed operators in Indonesia. One of the operators served by PT Telkom is Telkomsel. Telkomsel is the largest operator in Indonesia. In providing its best services to Telkomsel, Telkom Indonesia has a number of SoW (Scope of Work) that is used to share services provided to operators who are customers of licensed operator products, namely modernization: sites built using optical fiber but previously were on air using Telkom radios and rollout: sites built using fiber optics in areas where there is no service at all. In Sumatra, Telkom Regional I is tasked with serving Telkomsel in 3 areas, namely Telkomsel in the Sumbagut area (North Sumatra), Sumbagteng (Central Sumatra) and Sumbagsel (South Sumatra). In 2018 the construction of Telkomsel's BTS site has reached 9,566 Site ID Node-b which has reached 75% of the inner city of Sumatra. This type of research is a descriptive study by evaluating the factors that become obstacles in achieving Telkom Serviced Licensed Operator product targets in Telkom Regional I Sumatra and formulating strategies that can be done in increasing the achievement of the Serviced Licensed Operator product targets in Telkom Regional I Sumatra. To obtain strategies, various analyzes are carried out such as internal environmental analysis such as management, marketing, finance, production and operations, human resources, and external environmental factors such as the macro and industrial environment. In analyzing these factors, IFE (Internal Factor Evaluation) and EFE (External Factor Evaluation) score measurements, IE (Internal External) analysis and SWOT (Strength, Weakness, Opportunity, Thread) analysis are used

Development strategy of passion fruit agro-industry: evidence from South Sulawesi, Indonesia

The purpose of this study was to know the passion fruit agroindustry environment in Gowa District and to formulate an agribusiness development strategy of passion fruits. The research employed survey method and use qualitatively and quantitatively approaches, also by formulating data by using analysis of internal and external factors, matrix analysis of IE (internal-external), and finally conducting it in Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis to formulate development strategy of passion fruit agroindustry. There are five combinations of procedures that need to be implemented to achieve development strategy such as developing a variety of passion fruit products, make a unique and attractive design of products, institutional strengthening in agroindustry passion fruit, the use of information technology for marketing products and improving coordination between stakeholders (government, farmers, traders, processors) need to be implemented. For practitioners and consultants the findings of this study should enhance their ability in empowering the small scale business of agroindustry in developing their business by encouraging them to produce derived products; Performs innovation on display packaging; Institutional strengthening and using information technology for products marketing; also improves coordination between stakeholders (government, farmers, traders, processors). This research fills a gap in the literature as there has been minimal prior research with the specific focus on development strategy in passion fruit processing SMEs business; thus, it develops a foundation for further study in this area.

ALTERNATIVE MARKETING STRATEGIES FOR LOW SEASON PERIOD AT COURTYARD BY MARRIOTT BALI SEMINYAK RESORT

This study was conducted to determine the company's strategy in raising hotel revenue during the low season. The purpose of this research is to find out the prioritized marketing strategies during the low season. The research method of this study is a combined qualitative and quantitative method. The key respondents of 6 staffs including managers in the Sales and Marketing Department. The data analysis techniques used are Internal Factor Analysis Summary (IFAS) and External Factor Analysis Summary (EFAS), Internal-External (IE) Matrix, SWOT Analysis, and Quantitative Strategic Planning Matrix (QSPM) Analysis. The results showed that the hotel's internal and external factors were influential in increasing revenues. Based on the IFAS matrix, the main strength of the hotel is the service by prioritizing the quality of the restaurant and Spa at the hotel, the downside is not having direct access to the beach. In the EFAS matrix, it is known that one of its chances is very good internet speed and can be reached until the basement; the threat is many competitors offer cheaper room rates. The result of the IE Matrix Assessment puts the company in the position of Growth cell I (Concentration through Vertical Integration). SWOT analysis has resulted in 8 alternative marketing strategies. The main strategy with a value of TAS (Total Attractive Score) of 158.80 resulted from QSPM analysis is expanding restaurant and spa promotion through social media.

Strategi Pengembangan Usaha dan Pemasaran Benih Ikan Patin Siam (Pangasianodon hypopthalmus) Dengan Sistem Jejaring pada Cabang Dinas Kelautan dan Perikanan Wilayah Utara Provinsi Jawa Barat

The production of Siam-catfish (Pangasianodon hypopthalmus) seeds in Subang, West Java can not meet the market demand yet. The production of Siam-catfish seeds need to be improved especially by the main supplier namely the North Branch of Marine and fisheries service of West Java province (CDKPWU) with a partnership pattern between core and plasma. The purposes of this study were to identify internal and external factors that influence the marketing of Siam-catfish seeds with a network system between CDKPWU and partners, to identify advantages and disadvantages in the network process that occurs between CDKPWU and the partners, and trying to develop the most effective business and marketing srategy of Siam-catfish seeds in order to reach maximum output and outcome. The methods used in this study were as follows: (1) Valuable, Rare, Imitate to Cost and Organized Analysis (VRIO), (2) Political-Legal, Economic, Social, Technology Analysis (PEST), (3) Internal Factor Evaluation Matrix (IFE), (4) External Factor Evaluation Matrix (EFE), (5) Internal External (IE) Matrix, (6) Analysis of Strengths, Weaknesses, Opportunities, and Threats (SWOT) and (7) Quantitative Strategic Planning Matrix (QSPM) Analysis. The result of IFE and EFE matrix indicated that the company's position was stable in response to external situation. The total score of IFE matrix was 3.38, indicating that the strength of CDKPWU can overcome weaknesses very well. The total score of EFE matrix was 2.59, describing that CDKPWU was good enough in responding to opportunities and minimizing threats. The results of the SWOT analysis show nine alternative strategy formulations in which three alternative formulation priorities were (1) Expanding the production partnership network to increase production and increase community income, (2) Maintaining good seed quality and production process technology, (3) Utilizing partnerships to establish good relationship and communication with relevant agencies. Based on the QSPM matrix analysis, the priority strategies are obtained to be implemented, namely expanding the production partnership network to increase production and increase community income

Kajian Strategi Pemasaran Ubi Cilembu (Kasus di Desa Cilembu, Kecamatan Pamulihan, Kabupaten Sumedang)

One of areas which producing sweet potato is Cilembu Village, located in Pamulihan Subdistrict, Sumedang Regency. The sweet Potato is famous as ubi Cilembu. The objectives of this research were to identify internal and external factors affecting raw material availability and continuity of marketing system of sweet potato Cilembu and to recommend alternative of effective and efficient marketing strategy of sweet potato Cilembu. This research used purposive sampling and also primary and secondary data. Respondents consisted of 30 people from 107 population of sweet potatoes Cilembu in Cilembu village. Analysis was conducted using IFE and EFE matrix, internal-external (IE) matrix, SWOT and QSPM method. From several strategies by using QSPM method, it had chosen one strategy to boost Cilembu sweet potato marketing by KUCP. The strategy was to encourage efforts in creating processing business medium scale of Cilembu sweet potatoes in order to get competitive processed products.

Computational Wear Prediction for Impact of Kinematics Boundary Conditions on Wear of Total Knee Replacement Using Two Cross-Shear Models

Abstract Wear particle-induced osteolysis is the main reason for the long-term failure of total knee replacement. Simulator testing is the standard procedure for validating wear performance pre-clinically. The load and kinematics specified in the International Organization for Standardization (ISO) are standard input profiles for wear testing of implants. Directions of internal–external (IE) rotation and anterior–posterior (AP) translation have been modified in the new version of ISO 14243-3 2014. This study focused on investigating the effects of internal–external rotation and anterior–posterior translation on the wear of knee implants. Numerical wear prediction was performed using the finite element model along with two wear models, namely the contact pressure independent model and contact pressure dependent model. Addition of internal–external rotation significantly increased the wear, and the two wear models obtained similar results. The effect of internal–external rotation direction on wear was slight. Forward movement of the tibial insert during flexion decreased the wear under the contact pressure independent model and increased the wear under the contact pressure dependent model. When the AP direction switched, the two models obtained opposite wear tendencies. The results predicted by the contact pressure dependent model were consistent with those of wear tendency experiments reported in the literature. Further investigation of wear physical principles was necessary to gain a more reliable model. This study demonstrated that both internal–external rotation and anterior–posterior translation were pivotal factors influencing the contact mechanism and wear of total knee implants. More realistic kinematics are necessary for accurate wear assessment.

Rotational and varus-valgus laxity affects kinematics of the normal knee: A cadaveric study.

The aim of this study was to evaluate the relationship between soft tissue laxity and kinematics of the normal knee using a navigation system. Fifteen cadaveric knees from 11 fresh frozen whole-body specimens were included in this study. The navigation system automatically recorded the rotation angle of the tibia as the internal-external (IE) kinematics and the coronal alignment of the lower limb as the varus-valgus (VV) kinematics. These measurements were made with the joint in maximal extension, at 10° intervals from 0° to 120° of flexion, and at maximal flexion during passive knee motion. For evaluation of laxity, the examiner gently applied maximum manual IE and VV stress to the knee at 0°, 30°, 60°, and 90° of flexion. The measurements showed almost perfect reliability. The mean correlation coefficient between the intraoperative tibial rotation angle and the intermediate angle of IE laxity was 0.82, while that between the coronal alignment of the lower limb and the intermediate angle of the VV laxity was 0.96. There was a statistically significant correlation between kinematics and laxity at all degrees of knee flexion. The present study revealed that the rotation angle of the tibia was correlated to the intermediate angle of IE laxity at 0°, 30°, 60°, and 90° of knee flexion and the coronal alignment of the lower limb also correlated to the intermediate angle of VV laxity. These findings provide important reference data on soft tissue laxity and kinematics of the normal knee.

Perumusan Alternatif Strategi Pengembangan Pegawai Pada Komisi Pemberantasan Korupsi R

The writing of this research is conducted to obtain internal and external factor evaluation formulation which include strength, weakness, threat and opportunity, implements internal and external factor strategy into SWOT matrix and Internal External (IE) matrix and evaluates the result of strategy that have been obtained by using Quantitative Strategic Planning Matrix (QSPM) to find alternative strategies that best fit for the needs of employee development at the Corruption Eradication Commission (KPK). The method used in this research is descriptive qualitative. Data collection techniques are conducted through personal interviews, FGDs, documentation and document analysis. The results obtained by using EFE Matrix interpreted that the Corruption Eradication Commission (KPK) has been considered capable of managing and having a good strategy in exploiting the existing opportunities and to minimize the risk of external threats. the results obtained by using the IFE Matrix interpreted that the Corruption Eradication Commission (KPK) already be considered capable of managing and have a good strategy in maximizing its strength and improve its weaknesses. Employee development of Corruption Eradication Commission (KPK) in the SWOT analysis staff development on the Corruption Eradication Commission is in quadrant II (positive and negative), this position signifies a strong organization face a great threat. In the IE matrix obtained EFE means the position of Corruption Eradication Commission (KPK) employee development is between quadrant I and II is growing and building stage. In the QSPM matrix the alternative strategy obtained is a Strategy on alternative two, namely a strategy to create, improve and modify employee development programs.

STRATEGI PENINGKATAN PEMASARAN PRODUK BODY SCRUB DI PT. ARJUNA YOGA SAKTI DENPASAR

This study aims to: 1) analysing internal factor (strengths and weakness) and external factor (opportunity and threats) in the marketing of body scrub product by PT. Arjuna Yoga Sakti; 2) formulating alternative strategy which can be used on body scrub by PT. Arjuna Yoga Sakti; 3) establish a priority strategy for increasing the marketing for body scrub product by PT. Arjuna Yoga Sakti. Business development strategy is determind by using SWOT (Strenght, Weakness, Opportunities and Threats) matrix analysis, supported by quantitative analysis was using matrix EFE, IFE, IE and QSPM. The result showed that the weight value for matrix Internal Factor Evaluation (IFE) was 3,23 (strong position) and External Factor Evaluation (EFE) was 2,53 (relatively moderate). In the Matrix Internal External (IE) strategy that must be done was to grow and establish strategies (growth and build), which consist of an intensive strategy (market penetration, market development and product development) or integrative strategies (backward integration, forward integration and integration horizontal). The priority strategy that can be applied for body scrub by PT. Arjuna Yoga Sakti is to feature the product advantages against other products and to create a social media platform as well as website about body scrub.
 Keywords: Body scrub, SWOT, QSPM and PT. Arjuna Yoga Sakti

Analisis Internal dan Eksternal Kentang Indonesia dalam Menghadapi Masyarakat Ekonomi ASEAN (MEA)

By virtue of international agreements, Association of South East Asia Nation (ASEAN) member countries are currently in an economic cooperation within the ASEAN community. Potatoes are a leading commodity in Indonesia's agricultural sector, due to high production but only succeeded in exporting to two ASEAN countries and still inferior to Malaysia and Singapore. This study aims to identify competitiveness of the potato as a commodity, using Internal Factor Evaluation (IFE), using External factor evaluation (EFE) matrix and analyze the position of Indonesian potatoes using the Internal-External (IE) matrix. The analytical tools used in this study are EFE matrix, IFE matrix, and IE matrix. The sampling technique was purposive sampling, using the assessment of experts or experts who mastered the agricultural field, especially increasing the competitiveness of potato commodities, which knew potato farming from upstream to downstream. The results of this study indicate that internally and externally Indonesia is strong enough in facing the ASEAN Economic Community (AEC), currently in a condition of hold and maintain, a strategy that can be done to strengthen the Indonesian potatoes internally and externally is to market penetration and product development.

STRATEGI PENGEMBANGAN USAHA KERAJINAN TANGAN SABUT KELAPA DI LKP AKAS KABUPATEN KEBUMEN

Cocunut coir, as a secondary product of coconut, can be processed into eco-friendly fiber. This fiber is used as raw materials for handicrafts. This research aims to analyze the internal and external factors, as well as formulating an alternative strategy for the development of coconut coir handicraft business in LKP AKAS Kebumen Regency. The data used primary and secondary type. Data analysis method is done by using Internal Factors Evaluation (IFE) matrix, External Factors Evaluation (EFE) matrix, Internal External (IE) matrix and SWOT matrix. Data analysis resulted internal factors (strenghts) including abundant availability of raw materials, availability local labor, short marketing channels, national and international marketing. In the other hand, internal factors (weakness) are including lack of product innovation, an effective organizational structure, old manpower, an availability recorded orders, and lack of promotion through the website and social media. The external factors (opportunity) including the partnership with raw materials suppliers, the steadiness of raw material prices and repeated orders, the lack of competitors with the same materials, the supports from local government, and the request of delivery orders. In the other hand, the external factors (threaths) are including the risk of the market (numerous kind of handicraft with different materials), and the presence of other handicraft industry. The result of IE analysis, LKP AKAS is located in zone I, i.e grow and build. Suitable strategies for this area are market penetration, market development, and product development. Alternative strategies that can be done are: (1) make a business plan including production layout, product variation (production) and marketing to add customers; (2) summarize and manage the customer’s orders in order to have regular evaluation of the business progress in the future; (3) modified the product becomes more varied in order to be able to compete with other handicraft products; and (4) increase promotional activities online (website and social media) to attract consumers.
 Keywords : development strategy, handicraft, coconut coir, SWOT, Kebumen.

Development Strategy of Brau Edufarm Tourism in Batu

Brau Hamlet is a hamlet located in Batu City included in the category of underdeveloped Inpres regional where people's livelihoods are only based on dairy farming. Brau hamlet is known as the village of 1000 cows; the second largest after the Hamlet of Toyomerto in the city of Batu. Brau Hamlet is a hilly area with beautiful natural scenery. Brau hamlet has tourism and agricultural potential, but so far it has not been identified and mapped in an integrated manner. This study aims to formulate a strategy for developing edu farm tourism in Brau hamlet. Tourist Attractions in Brau Hamlet having the potential to be developed are edu farm tourism. The strategy of developing edu farm tourism in Brau Hamlet is in quadrant 1 which means that the strategy is done aggressively using the concentration of vertical integration. Vertical integration is carried out at all stages of the supply chain of cattle farms from upstream to downstream, such as; (1) Dairy Cow Nursery; (2) Provision of Feed; (3) Health access to Dairy Cows; (4) Processing cow's milk into finished products; (5) Waste treatment; (6) Product Marketing. As for the SWOT matrix, the biggest total score of the combination of internal factors and external factors is to strengthen the brand back to nature and always give innovation to tourist rides (S1.5 and T1.4) of 1.65. Based on the Internal External (IE) matrix analysis, the total value of IFAS and EFAS parameters is in cell 4. The strategy taken is growth strategy by carrying out vertical integration and slowly and carefully developing tourism management. Keywords: CBT, Edufarm, Development, tourist attraction object, Strategy

Strategic ways to develop new variety of upland rice: case study of “Inpago Unsoed 1” in Central Java, Indonesia

The research objective to know the right strategy for developing variety of upland rice “Inpago Unsoed 1”. The research was conducted in Banyumas Districts with a purposive sampling method. Data were analyzed using several analyses, namely IFE (internal factor evaluation), EFE (external factor evaluation), internal-external (IE), SWOT (strength, weakness, opportunities, threats), and quantitative strategies planning matrix (QSPM). The results showed that based on the identification of the internal and external environment of “Inpago Unsoed 1” and calculated with the IFE and EFE matrices produced the main factors with the highest scores including: a) main strength: price is cheaper than other upland rice; b) main weakness: small scope area of distribution; c) the main opportunity: reach a wider market share; d) main threat: not all people consume upland rice. The results of the strategy formulation with IE matrix produced five alternative strategies. QSP matrix showed that the first priority of developing strategies was the strategy to increase promotions such as give discounts and vouchers becomes.

Computational analysis of knee joint stability following total knee arthroplasty

The overall objective of this study was to introduce knee joint power as a potential measure to investigate knee joint stability following total knee arthroplasty (TKA). Specific aims were to investigate whether weakened knee joint stabilizers cause abnormal kinematics and how it influences the knee joint kinetic (i.e., power) in response to perturbation.Patient-specific musculoskeletal models were simulated with experimental gait data from six TKA patients (baseline models). Muscle strength and ligament force parameter were reduced by up to 30% to simulate weak knee joint stabilizers (weak models). Two different muscle recruitment criteria were tested to examine whether altered muscle recruitment pattern can mask the influence of weakened stabilizers on the knee joint kinematics and kinetics. Level-walking knee joint kinematics and kinetics were calculated though force-dependent kinematic and inverse dynamic analyses. Bode analysis was then recruited to estimate the knee joint power in response to a simulated perturbation.Weak models resulted in larger anterior-posterior (A-P) displacement and internal-external (I-E) rotation compared to baseline (I-E: 18.4 ± 8.5 vs. 11.6 ± 5.7 (deg), A-P: 9.7 ± 5.6 vs. 5.5 ± 4.1 (mm)). Changes in muscle recruitment criterion however altered the results such that A-P and I-E were not notably different from baseline models. In response to the simulated perturbation, weak models versus baseline models generated a delayed power response with unbounded magnitudes. Perturbed power behavior of the knee remained unaltered regardless of the muscle recruitment criteria.In conclusion, impairment at the knee joint stabilizers may or may not lead to excessive joint motions but it notably affects the knee joint power in response to a perturbation. Whether perturbed knee joint power is associated with the patient-reported outcome requires further investigation.

COMPETITIVENESS ANALYSIS AND MARKETING STRATEGIES JAVA COFFEE GROUND COFFEE (EMPIRICAL STUDY IN UD. NURI SUMBERWRINGIN, BONDOWOSO)

Bondowoso is one of the coffee planting centers in East Java with special taste (specialties) Java Coffee. The local government gives fully support to create quality processed products that can increase revenue and sales volume of ground coffee that still under ‘ose coffee’ sales. It needs study of the competitiveness of Bondowoso processed ground coffee ‘java coffee’ specialties products to assess whether the business is feasible to be developed economically or not. This study used Analysis method using Policy Analysis Matrix. For an alternative marketing strategy used an Internal Factor Evaluation (IFE) matrix, External Factor Evaluation (EFE Internal-External (IE) and SWOT, priority marketing strategy with Analytical Hierarchy Process (AHP). The purposes of research are: 1) Knowing the competitiveness of ground coffee java coffee UD. Nuri, 2) Determining the right strategy to improve the competitiveness of ground coffee java coffee UD.Nuri. The data analysis methods used was IFE and EFE Matrices. Alternative business development strategy used IE and SWOT matrices, for business development strategy priority used AHP. Ground coffee java coffee has a comparative advantage and competitive with coefficient DRC = 0.052 and PCR = 0.489. Ground coffee java coffee agribusiness position is in quadrant I, the right strategy to improve the ground coffee UD. Nuri Bondowoso is conducting an effective promotion through social media (digital marketing).

Strategi Peningkatan Daya Saing Produk Suku Cadang Otomotif dan Elektonik Berbahan Karet di PT BesQ Sarana Abadi

In order to spur the automotive and electronic industries to meet domestic needs and compete in the era of globalization, the development of manufacturing industries is not only based on large-scale industries, but also needs to be developed into Small and Medium Enterprises (SMEs). The obstacles faced today are limited capital, human resources (HR), product development and marketing procedures. PT BesQ Sarana Abadi is a small and medium business (UKM) engaged in the business of making rubber parts. In order to improve competitiveness, PT BesQ Sarana Abadi is researched with the formulation of the right competitiveness strategy. The objectives of the study are: (1) to identify factors that influence the competitive advantage of rubber and automotive parts products; (2) analyzing internal and external factors that affect the competitiveness of rubber and automotive parts industry products using the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) methods; (3) develop competitiveness strategies for the automotive and electronic spare parts products industry using Internal-External (IE) methods and Strengths, Weakness, Opportunities, Threats (SWOT) and Balance Score Cards (BSC); (4) formulating priority strategies to improve the competitiveness of rubber and automotive parts industry products using the Quantitative Strategic Planning Matrix (QSPM) method. From the analysis results, there are many weaknesses in the company. In this case a high opportunity value causes the company to operate, because in the IFE matrix the value of strength is greater than the value of weakness. In the EFE matrix, the opportunity value is greater than the threat. With the SWOT and BSC methods identified strategies needed, set the priority of the strategy by using the QSPM method.

Comparison of the biomechanical effect of posterior condylar offset and kinematics between posterior cruciate-retaining and posterior-stabilized total knee arthroplasty

BackgroundThe effect of the changes in the femoral posterior condylar offset (PCO) on anterior–posterior (AP) translation and internal–external (IE) rotation in cruciate-retaining (CR) and posterior-stabilized (PS) total knee arthroplasty (TKA) remains unknown. The purpose of this study was to compare the kinematics in CR and PS TKA with respect to the difference in prosthetic design and PCO change through a computational simulation. MethodsWe developed three-dimensional finite element models with the different PCOs of ±1, ±2 and ±3 mm in the posterior direction using CR and PS TKA. We performed the simulation with different PCOs under a deep knee bend condition and evaluated the kinematics for the AP and IE in CR and PS TKA. ResultsThe more tibiofemoral (TF) translation in the posterior direction was found as PCO translated in posterior direction for both CR and PS TKA compared to the neutral position. However, the change of the AP translation with respect to the PCO change in CR TKA was greater than PS TKA. The more TF external rotation was found as PCO translated in the anterior direction for both CR and PS TKA compared to the neutral position. However, unlike the TF translation, the TF rotation was not influenced by the PCO change in both CR and PS TKA. ConclusionThe PCO magnitude was influenced by a postoperative change in the kinematics in CR TKA although a relatively smaller effect was observed in PS TKA. Hence, surgeons should be aware of the PCO change, especially for CR TKA.

Computational analysis of customized cruciate retaining total knee arthroplasty restoration of native knee joint biomechanics.

The purpose of this study was to verify if customized prosthesis better preserves the native knee joint kinematics and provides lower contact stress on the polyethylene (PE) insert owing to the wider bone preservation than that of standard off-the-shelf prosthesis in posterior cruciate-retaining type total knee arthroplasty (TKA). Validated finite element (FE) models for were developed to evaluate the knee joint kinematics and contact stress on the PE insert after TKA with customized and standard off-the-shelf (OTS) prostheses as well as in normal healthy knee through FE analysis under dynamic loading conditions. The contact stresses on the customized prosthesis decreased by 18% and 8% under gait cycle loading conditions, and 24% and 9% under deep-knee-bend loading conditions, in the medial and lateral sides of the PE insert, respectively, compared with the standard OTS prosthesis. The anterior-posterior translation and internal-external (IE) rotation in customized TKA were more similar to native knee joint behaviors compared with standard OTS TKA under gait loading conditions. The difference from normal knee kinematics was lower for femoral rollback and IE rotation in customized TKA than in standard OTS TKA in the deep-knee-bend condition. In general, customized prostheses achieve kinematics that are close to those of the native healthy knee joint and have better contact stresses than standard OTS prostheses in gait and deep-knee-bend loading conditions.

STRATEGI PENGEMBANGAN USAHA AGROINDUSTRI KOPI LUWAK PADA SATRIA AGROWISATA DI KABUPATEN GIANYAR

This study aims to analyze the internal and external conditions as well as compose and recommend the business development strategy of agro-industries of Civet coffee at Satria agro- tourism in the Gianyar Regency. The methods used in this research is a method of observation field and in-depth interviews using questionnaire. Data field observations and interviews are then analyzed to obtain formulation strategies using the SWOT analysis. The assessment weighting and rating conducted by 5 experts. Results of the study show that there are 5 strengths, 5 weaknesses, 4 opportunities, and 3 threats. Results weighting and rating values for the matrix that the weighted Internal Factor Evaluation (IFE) was 3.72 and matrix External Factor Evaluation (EFE) is 3.75. This value indicates a strong position on the matrix Internal external (IE) and the strategy to do is intensive and integrative strategies. Based on SWOT Matrix Analysis, priority alternative strategy is maintaining of price and quality to expand marketing.
 Keywords : strategy, SWOT, agro tourism, civet coffee, QSPM

ANALISIS ALTERNATIF STRATEGI PENGEMBANGAN KOPERASI PRODUKSI SUSU

The objective of the research is to analyze the strategic alternative to be implemented in the Bogor development of milk production cooperation. The analysis covered descriptive analysis, Internal Factor Evaluation (IFE), External Factor Evaluation (EFE), Internal-External (IE) matrix analysis, Strengths, Weaknesses, Opportunities and Threat (SWOT). The results showed that the position of the cooperatives in quadrants V of the Internal-Eksternal (IE) matrix, the strategy of the cooperative should be hold and maintain where a strategy that is widely used in these cells is market penetration and product development. Managerial implication of alternative strategy that can be immplemented in the milk production cooperatives are improve the competitiveness of products, products promotion, promotion activities by socializing the importance of drinking milk, product diversification, improve the quality of milk, strengthening the modal through loan with the financial intitutions, coordinating with the government to get assistance in strengthening the cooperation and breeder, increasing the population of cattle through joint venture, expanding markets, improve production facilities, improve technology, develop the healthy partnership, improve the management of the maintenance of dairy cows.