This study aims to determine the impact of a new business model, called Inclusive Business (IB) model on job quality in two West Africa francophone countries, Burkina-Faso and Cote d’Ivoire, using propensity scores methods and the inverse probability weighted adjusted regression (IPWAR) for robustness. Results show that employees and self-employed related to companies which implement the Inclusive Business (IB) Model have higher labor-related revenues, are less likely to quit their current job and are more satisfied with their labor’s income in Burkina-Faso. In Cote d’Ivoire, significant results are only observed for self-employed persons benefiting from this new business model. They earn more and are more satisfied with their working conditions. The IB model which seems to be more matured in Burkina-Faso (returns are observed for both employees and self-employed) than in Cote d’Ivoire, can therefore be viewed as a channel for job quality improvement in these two West African (francophone) countries where it is not yet expanded. Public policies are therefore needed to support the implementation of this new business model.