AbstractIn the fifth village elections in 2003 in Shaanxi province only 184 women were elected as village heads, a mere 0.6 per cent of the total. By the sixth elections in 2006 the number had almost doubled, and by the seventh elections in 2009 it had increased to 544. Together with the women on village Party committees, there were now 1,193 women village officials throughout the province, 4.5 per cent of the total. In contrast to leading women cadres within the formal structures of the political system, these village heads owed their positions not to nomination by upper levels of Party and government leadership but to success in fiercely competitive elections. Their success was the result of a grass-roots movement launched by a civil organization, the Shaanxi Research Association for Women and Family, to mobilize women's political participation. Their activities and trajectories had an impact on the local gender division of labour and entrenched gender attitudes that far surpassed the numbers alone. This article examines the collaboration between the Shaanxi Research Association for Women and Family and the All-China Women's Federation to mobilize women's political participation in Heyang county, Shaanxi province. It particularly focuses on the role of the Research Association in drawing on international feminist practices of women's empowerment to provide participatory based gender training courses as the key to persuading women to confront local and institutional resistance. Collaboration between the Research Association and the Women's Federation opened up access to significant resources both within and outside the system, creating new spaces for the articulation and protection of women's rights. Originating in a grass-roots movement, this collaboration can be seen as an instance of China's contemporary movement for gender equality.