Article history: Received 20 September 2010 Received in revised form 4 December 2010 Accepted 6 December 2010 Available online 7 December 2010 The ordering strategy for a single period inventory model is the key to achieve success in the competitive business environment. This article considers demand in a form of fuzzy number and discusses the SPIM in which the retailer has the opportunity to reorder once during the period. The entire period/season is divided into two slots and the reorder is to be made during the mid-season after the early-season demand has been observed. The objective is to find the expected optimal order quantity together with profit maximization. We illustrate the implementation of the proposed model using a numerical example and explain that the explicit consideration of this reordering opportunity could lead us to better results in terms of profitability. © 2011 Growing Science Ltd. All rights reserved
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