Donation Behavior Research Articles

Pengaruh Social Distance dan Brand Familiarity terhadap Perceived Credibility, Trust dan Niat Berdonasi dimoderasi oleh Intrinsic Religiosity

This study aims to answer why someone is willing to donate their money from a marketing perspective by placing two independent variables, namely social distance and brand familiarity, as antecedents of the formation of perceived credibility, trust, and intention to donate to potential donors toward a charity project. A total of 120 student respondents participated in this study. The experimental design with a factorial design of 2 social distance (near vs far) x2 brand familiarity (familiar vs unfamiliar). The study results indicate that social distance and brand familiarity have a crucial role in forming perceived credibility, trust, and donation intention of potential donors. Interesting findings related to the interaction of the two main variables (social distance and brand familiarity) were also successfully identified. This study did not find enough evidence that intrinsic religiosity plays a role in moderating the relationship between perceived credibility and trust in the intention to donate to potential donors. Both social distance and brand familiarity are equally crucial in forming potential donors' perceptions and behavior. The study's findings have practical implications for charity managers, who can use this information to design more effective donation advertisements and increase the success of their fundraising projects.

Remember it clearly: how solo travel influences tourists’ donation behavior toward the destination

While existing research on solo travel often focuses on how solo travel affects tourists’ consumption-related (e.g. satisfaction, expenditure) or self-related consequences (e.g. self-growth), less is known about how solo travel exerts social and environmental consequences in destination-related domains. Through three experimental studies in incentive-compatible measures, this research proposes that at the longer post-trip stage, solo travelers, are more likely to engage in donation behavior toward the destination than those with companions. The present work demonstrates that this happens because solo travel creates enhanced destination memory associations, leading to more destination-related memories incorporated into their own self-concept, that is, enhanced psychological connectedness toward the destination. This stronger feeling of connectedness ultimately increases donation behavior. Moreover, this research identifies a boundary condition: when the companionship is highly meaningful, both tourists engaged in solo travel and travel with companions are equally likely to exhibit donation behavior. Theoretical and practical implications are discussed.

The effect of disaggregated financial statements on potential nonprofit donors

PurposeThis study examines the effect that aggregated versus disaggregated financial statements has on a potential donor’s decision to donate to both large and small nonprofit organizations.Design/methodology/approachThis study utilizes 147 participants in a 2 × 2 design in which participants are placed in the role of potential donors.FindingsResults indicate that disaggregated financial statements increase the likelihood of donors donating. Findings suggest that trust serves as a mediating effect, as disaggregated information leads to increased organizational trust, which subsequently leads to an increased likelihood of donating.Research limitations/implicationsProviding participants with a fictitious scenario may not reflect true donor behavior. Participants also have no personal risk in deciding to donate because they are not actually making a financial donation.Practical implicationsOur results provide insight into the decision process of donors as this study suggests that disaggregated information leads to higher donations. As disaggregated information leads to higher trust, organizations are incentivized to provide disaggregated information because it increases the appearance of trustworthiness.Social implicationsFundraising campaigns can benefit from our findings. Nonprofit organizations should evaluate the impact on trust when considering best practices related to disaggregated information.Originality/valueThere is currently a trust crisis in America’s nonprofits, and this study aims to understand how the level of aggregation of financial statement information can increase trust and subsequent donor giving.

Characterization of low sodium type II silicon clathrate film spin dynamics

Type II Si clathrate is a Si-based, crystalline alternative to diamond silicon with interesting optoelectronic properties. Here, a pulsed electron paramagnetic resonance study of the spin dynamics of sodium-doped, type II NaxSi136 silicon clathrate films is reported. Focusing on the hyperfine lines of isolated Na atoms, the temperature dependence of the electron spin dynamics is examined from 6 to 25 K. The measurements exhibit multi-exponential decay, indicating multiple spin relaxation rates in the system. As expected, spin relaxation time (T1) increases rapidly with decreasing temperature, reaching ∼300 μs at 6.4 K. The phase memory (TM) shows less temperature dependence with a value of ∼3 μs at the same temperature. The temperature dependence of T1 exhibits Arrhenius behavior in the measurement range consistent with an Orbach pathway. There are strong similarities to the spin behavior of other defect donors in diamond silicon. The results provide insights into the potential of Si clathrates for spin-based applications.

The effects of refugees’ emotional tears on felt emotions and helping behaviors

Tearful faces are frequent in mass media portraits of refugees, but the consequences of such depictions for different kinds of intergroup helping remain poorly understood. While existing research suggests that individuals tend to be more willing to support those who display tears, the impact of emotional tears on tangible helping behavior, such as monetary donations, has not been examined. Understanding these dynamics could have significant implications for fundraising strategies employed by civil society organizations. Across three experiments relying on nation-wide panel data (N = 2647) and a quasi-experimental citizen science study (N = 191) conducted in the Netherlands, we tested the effects of refugees’ tearful (vs. non-tearful) expressions on people’s emotional reactions, intentions to offer refugees both dependency- and autonomy-oriented help, as well as actual helping behavior (i.e., money donated to an organization supporting refugees). Data from three online experiments unveiled a positive relationship between exposure to emotional tears and both dependency- and autonomy-oriented intentions to help, as well as donation behavior (in Study 4, two initiatives encompassing both dependency- and autonomy-oriented help), via felt compassion. Across all studies, the visual representations of refugees with tears consistently resulted in more helping intentions and donations indirectly via the perceived sadness of the refugee(s) and the subsequent felt compassion. Our findings illuminate critical questions regarding visual representations of refugees that might motivate solidarity. They also encourage future collaborative research at the convergence of art, social and emotion science, and activism. Our research also provides a platform for initiating fundraising campaigns aimed at generating resources to support initiatives focused on sharing the narratives of displaced individuals and empowering the refugee community.

Factors influencing unrelated stem cell donation a mixed-methods integrated systematic review.

There is an imbalance between demand for and availability of stem cell donors worldwide. The purpose of this systematic review is to provide the first comprehensive understanding of facilitators and barriers influencing unrelated stem cell donation (USCD) in adults, through a data synthesis of qualitative and quantitative evidence. Identification of the facilitators and barriers associated with stem cell donation intention and behaviour is essential to inform the development of behaviour change interventions to meet the current demand. Four databases were searched (Embase, PsycINFO, MEDLINE and CINAHL) and the last search was in February 2021. The search was limited to studies written in English and published from 1980 to present. Screening, quality assessment, data extraction and data synthesis incorporating the COM-B model were undertaken in line with the Joanna Briggs Institute methodology for an integrated mixed-methods review. Fifty studies were included in the review, analysis and mapping produced four integrated findings. Donation-related knowledge was a facilitator and conversely, lack of knowledge was a barrier to donation related behaviours. Perceived convenience, positive social influences, religious beliefs and the accessibility of positive donation-related social norms promoted positive donation related behaviours. Altruism and sense of duty were the most commonly cited motives for donation related behaviours.Through mapping to the COM-B model, Communication/Marketing, and Service Provision are the primary policy categories that can be used to change donation related behaviours. Future interventions should focus on targeted education regarding unrelated stem cell donation and creating recruitment campaigns that emphasise the life-saving potential of donation.

A field study of donor behaviour in the Iranian kidney market

Iran has the world’s only government-regulated kidney market. We report the results of the first field study of donor behaviour in this unusual market. Participants have lower risk tolerance and higher patience levels than the Iranian average but display no difference in rationality from population averages and there is evidence of altruism among participants. We provide an examination of decision-making in extreme situations by individuals in this market, typically at the very bottom of the income distribution, and shed light on the sort of people likely to participate if other nations were to operate such markets.

Research on the effectiveness and strategies of new media in promoting voluntary blood donation from a public health perspective in the post-pandemic era.

This study explores the effectiveness of new media in enhancing public enthusiasm for voluntary blood donation in the post-pandemic era and proposes effective publicity strategies to promote the sustainability and healthy development of blood donation activities. A questionnaire survey was widely used to collect public opinions and attitudes toward voluntary blood donation. The sample data underwent rigorous reliability and validity analysis to ensure authenticity and reliability. Statistical methods such as correlation analysis and regression analysis were employed to deeply investigate the underlying relationships between factors like new media publicity, emotional value, social recognition, convenience, information reliability, and willingness to donate blood voluntarily. Based on these analyses, a research model was constructed, and relevant hypotheses were verified through empirical methods. The study found that new media publicity may be associated with increasing the willingness of the public to voluntarily donate blood. Survey participants indicated that they were more likely to consider donating blood after exposure to new media publicity. Among these factors, the emotional value and content conveyed by the publicity appeared to be particularly important. Additionally, our research revealed that social recognition, the convenience of blood donation, and the reliability of promotional information seemed to have a direct impact on the public's willingness to donate blood. At the same time, these factors may indirectly promote actual blood donation behavior by enhancing the public's emotional resonance and acceptance of blood donation. This study suggests that new media may play multiple positive roles in promoting voluntary blood donation. Based on these findings, we propose a series of strategic recommendations, including further optimizing publicity content, striving to enhance the public's emotional resonance, improving the reliability of promotional information, and enhancing service convenience. These suggestions aim to potentially raise public awareness and willingness to participate in voluntary blood donation, providing a scientific basis and strong support for the promotion of voluntary blood donation in the post-epidemic era.

Blood Donation during Times of Crises: The Mediating Role of Meaning in Life for Undergraduate Medical Students

Blood donation is a prosocial act driven by mechanisms related to altruism. While altruism plays a significant role, the processes behind blood donation behavior are complex, with altruism being just one factor. This research aimed to investigate the influence of altruism and meaning in life on the willingness to donate blood among Romanian undergraduate medical students during the COVID-19 pandemic. The sample consisted of 319 Romanian undergraduate medical students. Structural equation modeling (PLS-SEM) was used for statistical analysis. Our findings reveal that altruism did not significantly impact the willingness to donate blood directly; however, this relationship was mediated by meaning in life. In practice, blood donation could be increased through a more substantial connection between altruism and a sense of meaning in life, especially during health crises. Utilizing social marketing campaign messages that actively encourage altruism and connect it to a sense of meaning in life may increase blood donor recruitment and retention among undergraduate medical students.

Giant dimeric donors for all-giant-oligomer organic solar cells with efficiency over 16% and superior photostability

Increasing the molecular weight while maintaining mono-dispersity has been proved crucial in innovating high-performance photovoltaic materials in giant oligomeric acceptors. However, developing efficient giant oligomeric donors to replace the batch-varied polymers remains challenging due to a lack of design principles. Here, by designing two unique isomeric rhodanine-based linkers, we successfully regulate the assembly behaviors of giant dimeric donors (G-Dimer-Ds) and fabricate the first all-giant-oligomer OSCs pairing with giant dimeric acceptor DY. Multiple characterizations demonstrate the small homo-molecular interaction with strong thermal-driven assembly capability in G-Dimer-D2 simultaneously facilitates reducing energetic disorder, improving charge transport and obtaining stable morphology, resulting in a satisfactory efficiency of 15.70% and long-term photostability with an extrapolated T80 of ca.10,000 hours, and further enhancing thermal-driven assembly promotes efficiency of 16.05%. Our results provide construction approaches on efficient giant donors, and propose a promising type of OSC with completely definite structures, high efficiency and superior stability.

Corporate Donations in the Context of Covid-19: Insights on Trust and Policy Innovation Opportunities

This study aims to investigate the determinants of corporate donations during the initial phase of the Covid-19 pandemic, focusing on the Portuguese context. It explores the interplay between pandemic-related factors, corporate structures, recipient profiles, and media coverage on the levels of corporate donations. In the absence of publicly available data, a comprehensive database of corporate donations was constructed by analyzing over six thousand news pieces from various media sources between March and May 2020. The database comprises 1171 donations from 709 different institutions. The relationship between corporate donations and multiple variables was examined, including the epidemiological progression of the pandemic, corporate ownership structures, recipient characteristics, and media coverage. Our analysis reveals that during the initial wave of the Covid-19 pandemic in Portugal, corporate donations were predominantly made by large companies, primarily directed toward their local regions. Notably, nearly 93% of all donations were allocated to the National Health System. PPEs and hospital equipment were the preferred donation items among the contributing companies. These findings shed light on the factors influencing corporate donation behavior during emergency situations and provide valuable insights into trust levels within the healthcare system. This study contributes to the existing literature by offering a unique exploration of corporate donation behavior during the Covid-19 pandemic, specifically in Portugal. The comprehensive dataset and findings provide novel insights into the factors shaping corporate donation decisions during crises. Doi: 10.28991/ESJ-2024-08-05-010 Full Text: PDF

Critical mass in a crowd: A predictive model of online crowdfunding of public goods in the U.S. vs. U.K

Research on differences in public goods crowdfunding donation behavior among top-performing markets is scarce, particularly among countries that are often considered culturally similar overall but have differences that may affect crowdfunding donation behavior (e.g., the U.S. and U.K.). With addressing this gap in mind, we calculate the “critical mass” numbers for both markets using scraped data from major crowdfunding sites and advanced econometrics and analytics techniques. While fewer contributors are required for a U.S. crowdfunding campaign to “take off,” U.S. contributions decrease afterward. Meanwhile, U.K. participants follow the opposite pattern, contributing at a slower yet steadier pace over time, with more successful campaigns long term. Further, lower (higher) information efficiency leads to lower critical mass numbers, lower duration, and more donors for the U.S. (U.K.). The findings contribute to the literature on global crowdfunding by characterizing idiosyncrasies of the top two crowdfunding markets in donation behavior toward public goods campaigns.

Content Feature of Medical Crowdfunding Information in Social Media—A Content and Effectiveness Analysis of Medical Crowdfunding Posts on Sina Weibo in China

Attracting donations is challenging but imperative for fundraisers to secure donations. Solicitation narratives serve as a key strategy for attracting both acquaintances and strangers, thereby influencing donation behavior. To optimize medical crowdfunding messaging on social media, this study explores prevalent content features of medical crowdfunding messages on Sina Weibo and determines whether these features impact message effectiveness. A retrospective content analysis was conducted on medical crowdfunding posts on Sina Weibo in China throughout 2023. The posts were systematically coded for the author’s gender, author type, target audience, key themes, human imagery, message sentiments, and message strategies, with their effectiveness analyzed using SPSS. Out of the 394 posts analyzed, private authors emerged as the dominant voices, directing their appeals predominantly toward the general public and often expressing neutral to negative sentiments. The overarching theme across these posts centered on the dire need for medical assistance. Including human imagery and informative message strategies was pivotal in determining post-effectiveness, eliciting heightened audience engagement in terms of likes and shares. Negative sentiment posts influenced comment effectiveness. These findings underscore the potential of social media campaigns in promoting altruistic health behaviors while emphasizing the critical role of strategic message design through the use of human imagery, informative message strategies, and negative sentiment to improve audience engagement.

Developing and testing a theoretical model of food donation behavior

The global challenges of food insecurity, coupled with the large scale of food waste generated by the restaurant industry, necessitate collaborative efforts from both individuals and businesses. Drawing upon the behavioral reasoning theory, this study develops a model investigating the influence of both “reasons for” (“altruism”, “social norms”, “egoism”, and “tax incentives”) and “reasons against” (“financial burdens”, “inconvenience”, “insufficient information”, and “liability concerns”) on the food donation behavior of restaurant managers. The model is tested on a sample of 300 restaurant managers in South Korea using structural equation modeling. The findings suggest that “altruism” and “social norms” exhibit a positive influence on both attitudes and intentions toward food donation, while “inconvenience” has a negative impact on both. Moreover, “tax incentives” and “insufficient information” emerge as significant predictors of intentions to donate food. In addition, “trust in food banks” significantly mitigates the negative impact of “reasons against” on food donation intentions, although its effect on attitudes is not significant. These findings provide novel implications to advance the existing knowledge and develop more effective strategies for promoting restaurant food donation practices.

The association between attitude towards facemasks, quality of donation experience and relationship with healthcare providers: A cross-sectional exploratory study.

Facemasks represent an essential measure of prevention against the spread of infectious diseases; however, they lessen the ability to convey and understand emotions through facial expressions. In blood donation settings, facemask wearing could interfere with professionals' tasks, reduce the satisfaction of blood donors and affect their future blood donation behaviour. This preliminary cross-sectional study explored the association of mandatory facemask wearing with the quality of the blood donation process at the end of the coronavirus 2019 (COVID-19) pandemic. A sample of 615 voluntary unpaid Italian blood and plasma donors completed an online survey assessing their attitude towards facemask wearing, the perceived distress due to facemasks in the different steps of the donation process, self-reported vasovagal reactions after donation and the intention to donate again. Nearly 24% of donors reported a worsened quality of the donation process due to facemask wearing, and 36% reported moderate to severe distress during the donation itself. Donors with a more negative attitude towards facemasks reported a worse donation experience, mainly related to the interactions and the communication with physicians and nurses, and a higher probability of experiencing vasovagal reactions at their last donation. No significant correlations were observed between negative facemask attitudes towards facemask wearing, distress or future intention to donate blood/plasma. Facemasks have worsened the quality of blood and plasma donations for one fourth of donors, confirming the interference with the quality of communications and relationships with healthcare professionals.

College consumption amenities, academic performance, and donation behavior: Evidence from big-time college sports attendance

Colleges compete to attract students by investing in amenities such as athletics, dormitories, and student activities. We examine the effect of student consumption of postsecondary amenities on academic achievement and future donation behavior in the context of Big-Time college sports. We resolve the selection issue using data from a large, public university with a highly-ranked men's basketball team, where student season tickets are awarded by lottery. Game attendance has small negative effects on academic performance but no impact on donation behavior. Negative academic effects are concentrated at the bottom of the achievement distribution.

Determinant factors for online cash waqf intention among Muslim millennial generation

Purpose This study aims to examine the factors influencing the intention of Muslim Millennial Generation in Indonesia to donate cash waqf digitally. Design/methodology/approach A quantitative approach was employed, surveying 284 Muslim Millennial Generation in Indonesia. The study integrated the Decomposed Theory of Planned Behavior (DTPB) and Technology Acceptance Model (TAM) to investigate the key factors driving the intention to contribute to cash waqf digitally. The researcher analyzed data using Partial Least Squares Structural Equation Modeling (PLS-SEM). Findings The findings of this study indicate that all hypotheses related to the variables are supported, including both direct and indirect correlations, except for perceived religiosity. This study confirms that the decision of millennials to donate cash waqf online is influenced by various factors, including their attitudes, the environment they are in, their ability to control their behavior, their perception of the ease and usefulness of technology and the availability of suitable facilities. Knowledge of technology is also a decisive component. Nevertheless, this study yielded intriguing findings that the perceived level of religious devotion does not impact the millennials’ willingness to make online cash waqf donations. Practical implications This study’s findings offer valuable insights for waqf institutions, providing a better understanding of Muslim millennials’ characteristics and preferences regarding spending, donations and waqf activities. This understanding can be instrumental in enhancing innovative digital platforms for cash waqf in the digital economy era. Originality/value This study uniquely explores the determinants of digital cash waqf donations among Muslim Millennial Generation in Indonesia. Contributions include integrating the DTPB and the TAM for a comprehensive analysis. Cross-disciplinary perspectives from behavioral economics and digital marketing enrich the research. Comparative studies and potential longitudinal analysis enhance depth, providing nuanced insights into the dynamic factors shaping digital donation behavior among Muslim millennials.

A rapid review of strategies to manage low iron levels in adults donating whole-blood: A focus on donor behaviour.

In recognition of the impact of whole-blood donation on body iron stores, there has been an increased focus assessing the efficacy of strategies to minimise the risk of iron deficiency (ID). Whilst donor behaviour is an important determinant of success, this literature is yet to be fully synthesised to help guide blood collection agencies when implementing these strategies into routine practice. This rapid review identifies strategies for management of low iron, how they have been communicated to donors, donor compliance with advice, donor use of external health services and their effect on donor retention. Web of Science, Medline, CINAHL and Wiley online library databases were searched from 2012 to November 2023, with 29 studies meeting inclusion criteria. Five iron management strategies were identified: oral iron supplementation (IS), education, dietary advice, lengthening inter-donation interval and switching donation type. Most studies (n = 16) focused on IS, with only four reporting how they communicated this to donors. Donor use of IS was high in controlled research environments but has not been evaluated when implemented into routine practice. None of the four studies on dietary advice included findings on donor acceptability. The proportion of donors consulting their doctor about a low iron result or their risk of ID was found to be suboptimal. However, in general, the identified strategies and communications had a positive effect on donor retention. More evidence is needed on how to increase donor knowledge and awareness of donation-related risk of ID as well as to identify how to effectively communicate strategies to donors to ensure optimal acceptability and use.

Response Patterns and Behavior of Seropositive Blood Donors: A Comprehensive Analysis.

Background Blood transfusion services are vital in healthcare, ensuring a steady and safe supply of blood for patients in need. Identifying seropositive blood donors and understanding their response patterns and behaviors are critical for improving the safety and efficacy of blood transfusion practices. Aim Our study aims to determine the response rate and pattern of blood donors who test reactive for transfusion-transmitted infections (TTIs) and to understand the attitudes of reactive blood donors toward post-donation notification, follow-up, and counseling. Materials and methods Our study is retrospective audit analyzing the data record for a period of 24 months from October 2021 to October 2023 in the transfusion medicine department of a tertiary care hospital in southern India. All donations were screened for hepatitis B, hepatitis C, HIV, malaria, and syphilis. Results Of the total 8,276 donations during the study period, 117 (1.41%) were reactive for various TTIs. The highest prevalence was hepatitis B (0.61%), followed by hepatitis C (0.38%), then HIV (0.22%) and syphilis (0.14%). Of all the TTI reactive donors, 82 donors (70%) responded after communication, and the remaining 30% could not be contacted by any mode of communication. The most common reason for non-communication was the fabricated postal address given by the donors. Of the donors approached, 57 (48.7%) reinstated to our blood bank for further counseling and specific treatment. The donor's busy schedule and out-of-city residence were the main reasons for non-compliance with the follow-up protocol. Conclusion Informing donors of their serological status and providing post-donation counseling are crucial elements of blood transfusion protocol. Necessary knowledge about TTIs are to be instilled to the donors during the blood collection procedure. Moreover, its crucial for the donor to provide accurate demographic details aiding follow up and easy access during times of managing blood inventory.

Investigations of a Copper(II) Bipyridyl-N-Heterocyclic Carbene Macrocycle for CO2 Reduction: Apparent Formation of an Imidazolium Carboxylate Intermediate Leading to Demetalation.

A copper complex supported by a redox-active bipyridyl-N-heterocyclic carbene based ligand framework is reported. From X-ray crystallography, the tetradentate macrocycle provides a distorted square planar geometry around the copper metal center. The complex was investigated for the electrocatalytic CO2 reduction reaction (CO2RR) in acetonitrile solutions. Electronic structure calculations were performed on the complex and associated intermediates to provide a fundamental understanding of the metal-ligand redox chemistry and are compared to the previously reported nickel and cobalt analogues. Unlike its predecessors, which are active catalysts for the CO2RR, the copper complex decomposes under reducing conditions in the presence of CO2. A novel decomposition route involving coordination of CO2 to an N-heterocyclic carbene (NHC) donor of the macrocyclic ligand is proposed based on density functional theory (DFT) calculations, which is supported by isolation of a putative ligand-CO2 adduct from the electrolyzed solution and its characterization by 1H NMR spectroscopy and mass spectrometry. The noninnocent behavior of the NHC donors presented here may have important implications for the stability and reactivity of other complexes supported by N-heterocyclic carbenes, and further suggests that cooperative and productive pathways involving metal-bound NHCs could be exploited for CO2 reduction.