Beauty Clinic Research Articles

Model Loyalitas Pelanggan Klinik Kecantikan

This study aims to analyze the factors that affect customer loyalty in the city of Palembang. The sample that will be used in this study are customers who regularly visit beauty clinics in Palembang, consisting of men and women from two beauty clinics aged between 15 and 65 years and have been customers for a long time. The sample of respondents consisted of 101 people using a Likert scale questionnaire and analyzed using the SPSS Amos 24 program's Structural Equation Modeling (SEM). The results showed that there was a mediation (intervening) of the satisfaction variable which caused an indirect influence between professional medical professionals and quality. service to customer loyalty has a greater value than direct influence. Service quality has a positive and significant effect on customer satisfaction. This positive influence is significant, so it can be concluded that customer satisfaction has a positive and significant effect on customer loyalty in the Palembang city beauty clinic.

Pengaruh Kualitas Produk Dan Kualitas Pelayanan Terhadap Loyalitas Pelanggan Pada Klinik Kecantikan Puspita Cabang Kotabumi

AbstractThe problems formulated are, Does Product Quality affect Customer Loyalty, Does Service Quality affect Customer Loyalty, Does Product Quality and Service Quality simultaneously affect Customer Loyalty. The purpose of this research is to determine the effect of product quality on customer loyalty, to determine the effect of service quality on customer loyalty, to determine the effect of product quality and service quality together on customer loyalty. The sample in this study were consumers at the Puspita Beauty Clinic Kotabumi Branch, amounting to 100 respondents. Data collection used a questionnaire. The method used is multiple linear regression. The results of this study are Product Quality Affects Customer Loyalty at Puspita Beauty Clinic, Kotabumi Branch, Service Quality Influences Customer Loyalty at Puspita Beauty Clinic Kotabumi Branch, Product Quality and Service Quality Affects Customer Loyalty at Puspita Beauty Clinic, Kotabumi Branch. Keywords: Product Quality, Service Quality, Customer Loyalty

PENGARUH STORE ATMOSPHERE DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN MERAWAT KECANTIKAN DI FARINA BEAUTY CLINIC

ABSTRACT Marketing management is the art of selling a product or service and creating, offering and freely exchanging products and services of high value to customers and aims to take advantage of opportunities in the market. This study aims to determine, explain, and analyze the effect of store atmosphere and service quality on decisions to care for beauty at Farina Beauty Clinic Karawang. This type of research is qualitative with 100 respondents who are determined by descriptive and verification methods. Data collection techniques are questionnaires and surveys. The data collection tool uses a questionnaire. The data analysis used is descriptive analysis, data transformation, verification analysis, and path analysis . The results showed that the variable store atmosphere and service quality had a positive and significant effect both partially and simultaneously on the decision to care for beauty at Farina Beauty Clinic. Based on the coefficient of determination, the decision to care for beauty gave a contribution of 0.479 or 47.9% to the variable store atmosphere and service quality. Based on the results of this study, it is suggested to Farina Beauty Clinic to expand the existing parking area and handle consumers swiftly again, so that consumers continue to make repeat purchases at Farina Beauty Clinic. Keywords: Store Atmosphere, Service Quality, Beauty Care Decisions.

Apakah Perceived Quality memediasi hubungan antara brand Image dan Country of Origin terhadap Purchase Intension?

This study analyzes the effect of country of origin and brand image on purchnase intension through perceived quality as an intervening variable. The research setting was on Skin cares and Beauty clinic Industry. This research used incidental sampling as a sampling technique. This study involved 300 respondents which acces the online questionnaires through google form. The data obtained were processed used descriptive analysis and SEM analysis with SmartPLS. The results indicate that the country of origin positively effect on perceived quality. Meanwhile, the country of origin variable did not affect on purchase intension. The brand image variable has a positively impact on the perceived quality variable. Brand image has a positive effect on intension to buy. The perceived quality positively effects on intension to buy. Ccountry of origin indirectly effect on intension to buy through perceived quality. Brand image has an indirect effect on intension to buy through perceived quality as an intervening variable

Strategic Planning of Information Systems Beauty Clinics with Ward and Peppard Model Approaches (Case Study: Virgina Aesthetics Company (Farina Beauty Clinic)

Virgina Aesthetic Company (Farina Beauty Clinic) is an organization or company engaged in the field of face and body skin care services. To be able to get a competitive advantage and be able to survive in tight competition, the strategy that can be done by a beauty clinic is differentiation and cost reduction. One of the things that can be done for cost-reduction is to make the business processes in the Beauty Clinic more efficient, one of the things that can be used for efficiency is Information Systems (IS) / Information Technology (IT). This research is an effort to build an information system strategic planning and application portfolio in the Virgina Aesthetic Company (Farina Beauty Clinic) that can provide optimal, well integrated and innovative contributions that can unite all supporting aspects in achieving clinical business strategies to increase its competitive value especially in health services.In preparing the information system strategic planning framework using the Ward and Peppard Model approach and in evaluating the elaboration of information systems strategic planning and business strategies using IT Balance Scorecard. Several analytical methods such as Value Chain Analysis, SWOT Analysis, PEST Analysis and Five Force Model Analysis are used to analyze internal and external business environments. Strategic Grid McFarlan Analysis is used to map the application portfolio. In the end this research resulted in a recommendation for the organization in the form of development priorities which were divided into two related matters, the establishment of an IS / IT unit and the development of an application portfolio that would support the sustainability of Virgina Aesthetics Company (Farina Beauty Clinic) Karawang.

MOBILE APPLICATION FOR SKIN CARE PERSONALIZATION AT JASMINE BEAUTY CLINIC USING ANDROID

Jasmine Beauty Clinic is a beauty clinic that serves consultation on facial skin problems, maintain facial skin, facial treatments, and selling skin care products. Patients who want to have consultation, treatments, and buy skin care products must come to the clinic with limited time according to the schedule of the clinic. Patients are required to have a consultation with a dermatologist before getting treatment or buying products, but they have to wait long enough to get a consultation because of the large number of patients. Often some patients cannot have consultations because the dermatologist’s schedule is full. Based on this problem, an Android-based application is created to analyze the type of skin they have and get recommendation on which product and treatment combination they are supposed to use.

To study the concept of ‘suvarnprashan sanskar ‘and its role in today’s era

Suvrnprashan is one of the oldest traditions of India. Suvarnprashan is described since Vedic era. Now a days as an immunization program suvarnprashan is promoted to leak on the occasion of pushya nakshatra. Today we give immunization schedule against particular disease. We give different dosage for different single bacteria or few viruses. Suvarnprashan is an immune modulator and this is a treatment concept of new era. It is a cost effective remedy for immune modulation. To decide definite dose of suvarnprhan and to understand its benefits as per Ayurveda text is purpose of this article.In this article I tried to recollect references in ayurvedic text and web search of research articles. Suvarnprashan when regularly administered it increases baby’s immunity, strength, appetite, complexion, and health. With the help of text, I decided its dosage and formula. 1.25mg per kilogram will be the ideal dose of suvarnbhasma. It should be administered with honey and medicated ghruta like mahakalyanak ghruta, brahmi ghruta or panchagavya ghruta. Its clinical study is carried out at Shree panchakarma and beauty clinic since May 2016, to state its findings will be the outlook of next article.Suvrnprashan is effective immune modulator treatment which increases baby’s strength, appetite, complexion, and health. Its standard dose should be 1.25 mg/kg body weight of standard suvarn bhasm mixed with uneven quantity of medicated ghee and honey and allow licking it at least on pushyanakshatra with chanting holy mantra.we should respect indication and contraindication of lehan as described by Aacharya Kashyap.

PENGARUH MEDIA SOSIAL ONLINE DAN MEDIA PROMOSI OFFLINE TERHADAP PEMILIHAN MEREK PRODUK SKINCARE DAN KLINIK KECANTIKAN

This study aims to determine the effect of online social media and offline promotional media on the selection of skincare product brands and beauty clinics. The data used in this study were primary data and sample selection in this study uses a non-probability sampling approach with purposive sampling technique. The sample used was 300 respondents. Data analysis methods in this study include validity test, reliability test, classic assumption test, multiple linear regression test, hypothesis test. The results of this study indicate that (1) online social media has a significant effect on the selection of skincare product brands (2) online social media has a significant effect on beauty clinic selection (3) offline promotional media has a significant effect on skincare product brand selection (4) offline promotional media influences significant to the selection of beauty clinics (5) online social media is more effective than offline promotion media on the selection of skincare products and beauty clinics.

SISTEM PAKAR DIAGNOSA JENIS KULIT WAJAH MENGGUNAKAN METODE FORDWARD CHAINING (STUDI KASUS : DITUJUKAN PADA KONSUMEN WARDAH)

The role of facial beauty experts is very important to identify the type of facial skin and provide solutions in the form of treatment recommendations using the right skincare products for each type of facial skin. The thing that is often complained of by the public when performing treatments is the small number of beauticians because not every region has a beauty clinic and the limited time the beautician doctors cause a long queue when going to a beauty clinic. From this, an expert system is needed to help provide solutions by building an expert system that can identify the type of facial skin by including treatment solutions. The Fordward Chaining method carries out tracking that starts with input information, and then tries to draw conclusions. From this research will produce a web-based application to diagnose skin types and solutions to any skin problems and display the name of the product recommended for treatment.

Investigating the Impact of Brand Awareness, Customer Satisfaction and Trust on Revisit Intention toward Beauty Care Clinic in Indonesia

Competition in the aesthetic clinic business world is getting tougher and more competitive, so it requires companies to be able to recognize what is needed, desired, and expected by consumers at the present and in the future. This reserch aims to determine the influence of brand awareness, customer satisfaction and trust toward revisit intention at beauty care clinic in Indonesia. Survey data were collected from 276 beauty care clinic customers in Indonesia. Factors that influence consumers' decision to revisit intention we re needed to determine marketing targets. Factors to revisit intention (Y) we re Brand awareness (X 1 ) Customer satisfaction (X 2 ) and Trust (X 3 ). The method used in this research wa s variance based, namely Partial Least Square (PLS). SEM with PLS wa s based on variance so that it is able to handle two conditions namely conditions with indeterminate factors and conditions where solutions cannot be accepted. In this study using the PLS 3.0 computer smart program and determining a significant variable on consumer decisions to re-visit intention (Y) at the beauty clinic center in Indonesia. These results found that brand awareness ha d a negative and significant influence on trust and revisit intention, customer satisfaction ha d a positive and significant influence on trust and revisit intention, trust ha d a positive and significant influence on revisit intention at beauty care clinic in Indonesia.

Pengaruh Bauran Pemasaran Terhadap Kepuasan Dan Loyalitas Pelanggan Pada Klinik Kecantikan Felisa Skin Care Di Rengat Kabupaten Indragiri Hulu

Effect of Marketing Mix on Customer Satisfaction and Loyalty in Felisa Skin Care Beauty Clinic in Rengat, Indragiri Hulu Regency.This study aims to see and know the direct and indirect effects of the Marketing Mix on Customer Satisfaction and Loyalty. The population in this study were all customers of the Beauty Clinic Felisa Skin Care Rengat Branch and Belilas Branch with a total of 496 people and determine the number of samples using the Slovin method to obtain 221 people. The results of this study found that the marketing mix affects Consumer Satisfaction and Marketing Mix influences customer Loyalty through Satisfaction.

DEVELOPING GREEN OPERATIONS TO MINIMIZE ENERGY CONSUMPTION BY PDCA CYCLE OF ISO 50001. A CASE STUDY WITH DELPHI METHOD APPROACH

The purpose of this research is to explore the green operations activities, especially in energy consumption, and to develop a PDCA cycle framework that can be used to minimize energy consumption, by using Delphi Method approach. Research design and methodology: The PDCA cycle ISO 50001 framework is developed through (1) Identifying risks using Delphi method and mean score ranking from the activities found in existing empirical case study in beauty clinic. (2) Analyse the most crucial risks founded in the field. (3) Developing the the PDCA cycle to minimize the energy consumption. Finding: The research found eleven (12) risks, and find the crucial risk. PDCA cycle ISO 50001 developed, and found that the most crucial risk is in the act of PDCA cycle, which indicate that there was no follow through in order to solve the problem of energy usage in the business process. Practical implication: This research provide a simple practical guideline PDCA cycle ISO 50001 template as a critical thinking to make a continuous improvement process.

VIOLATION OF PATIENT’S LEGAL RIGHTS IN AESTHETIC BEAUTY CLINIC

Beauty Clinic is an outpatient health care facility that provides medical services(consultation, examination, treatment, and medical action) to overcome variousconditions / diseases which relate to person's beauty (aesthetic appearance) that is performed by medical personnel (doctors, dentists, medical specialist, and dentalspecialist) based on their expertise and authority. However, behind the rapid growth of beauty clinics, there are several negative sides and one of them is when the consumer has already paid costly for beauty products services and beauty services, the consumer experiences complications in its use which actually worsens the condition of consumer's skin. Moreover, it needs efforts from authorized stakeholders in order to protect legal rights for aesthetic beauty clinic patients. Various methods and motives of violations which are committed lead to mere profit. Furthermore, the research method that was used in this research was legalsocial (non-doctrinal) research method by an interactional (micro) approach with qualitative analysis or qualitative methods.

Forensic and Toxicological Tests for Protecting the Patients of Esthetic Beauty Clinic as the Constitutional Right in Indonesia

Esthetic beauty clinic is many people’s need, but the critical point of protection for its patients is still weak. Many problems often affect the patients of esthetic beauty clinic. Patients deserve protection of medical service standard constituting something important to maintain and to improve. Forensic and toxicological medical sciences are needed to give adequate protection to the patients of esthetic beauty clinic. Through its scientific method, the state could prove, prevent, and take action all at once against the esthetic beauty clinics operated haphazardly. The clinic selling, concocting, using, and promoting hazardous and toxic drug and cosmetic can be detected and acted on, while forensic test was intended to prove the consequence or output of esthetic beauty clinic’s service. This scientific method supported the protection and the right of patients of esthetic beauty clinic, corresponding to the constitution.

Legal Protection of Beauty Clinic Service Users in Indonesia: Problems and Legal Responsibility

This article aims to examine the form of legal protection and supervision and legal responsibilities related to the implementation of beauty clinic services as well as a description of the existing problems. Research results show that in practice many business actors do not do the things they should do because they are more concerned with material benefits, and less concerned with the dangers of the products they sell. It can be said if every class of consumers who perform treatment at a beauty clinic has the right to get legal protection if there are consequences of the treatment process that is detrimental to him. The rise of malpractice cases, the use of illegal and dangerous drugs, and incompetence of health workers to beauty clinic licenses has become a series of problems that must be addressed by the government through strengthening supervision aspects.

Ranking Beauty Clinics in Riyadh using Lexicon-Based Sentiment Analysis and Multiattribute-Utility Theory

In recent years, the amount of beauty-related user-created content has steadily increased. Digital beauty-clinic reviews have major impact on user preferences. In supporting user selection decisions, ranking beauty clinics via online reviews is a valuable study subject, although research on this problem is still fairly limited. Sentiment analysis is a very important subject in the research community to evaluate a predefined sentiment from online texts written in a natural language on a particular topic. Recently, research on sentiment analysis for the Arabic language has become popular, since the language has become the fastest-growing language on the web. However, most sentiment-analysis tools are designed for the Modern Standard Arabic language, which is not widely used on social-media platforms. Moreover, the number of lexicons designed to handle the informal Arabic language is restricted, especially in the beauty-clinic-related domain. Besides, numerous sentiment-analysis studies have concentrated on improving the accuracy of sentiment classifiers. Studies about choosing the right company or product on the basis of the results of sentiment analysis are still missing. In decision-analysis domain, the multiattribute-utility theory has been extensively used in selecting the best option among a set of alternatives. Thus, this research aims to propose a systematic methodology that can develop a beauty-clinic-domain-related sentiment lexicon in Saudi dialect, perform sentiment analysis on online reviews of 10 beauty clinics in Riyadh based on the built lexicon, and feed the lexicon-based sentiment analysis results to the multiattribute-utility theory method to evaluate and rank the beauty clinics. Results showed that the Abdelazim Bassam Clinic is Riyadh’s best beauty clinic on the basis of the proposed method. The research not only impacts data analysts regarding how to rate beauty clinics on the basis of lexicon-based sentiment-analysis results, but also directs users toward selecting the best beauty clinic.

Weakened Patient Loyalty Model at Beauty Clinics: Based on Variety Seeking Behavior, Dissatisfaction, Negative WOM and Brand Switching

The purpose of this study was to design the Weakened Loyalty model through Variety Seeking Behavior, Dissatisfaction, Negative WOM and Brand Switching. The sample in this study was a patient of a beauty clinic who did treatment for one year or more and had moved from another clinic. The sample used was 173 respondents. Data analysis using Structural Equation Modeling with PLS approach. The data meets convergent validity and composite reliability. The results of the analysis prove that negative WOM, variety seeking behavior and dissatisfaction are factors that have the potential to weaken loyalty, because these three variables have a significant direct effect on brand switching. However, it does not directly affect patients to really weaken loyalty. Dissatisfaction can mediate relationship between Negative WOM and Brand Switching.

DESAIN WEBSITE PEMESANAN JASA PERAWATAN KECANTIKAN DAN PENJUALAN PRODUK KECANTIKAN PADA GONOVA BEAUTY CARE

Gonova Beauty Care is a beauty clinic that offers various types of beauty care services, consultations and beauty products, which was established on September 14, 2016. Where all transaction activities at the clinic still use the traditional process where customers must first come to the clinic. To help overcome the problem in Gonova Beauty Care, the author tries to analyze and design a new system using the system development methodology, namely the System Development Life Cycle (SDLC) method. The proposed new system is based on the website to manage transactions that occur at the clinic and can make it easier for customers to place an order. The website is designed to serve the transaction of sales of beauty products and ordering beauty services. The design of this system uses the Bootstrap application for input and output design.Keywords: Website, Gonova Beauty Care, Order Service, Selling Beauty Products

Penerapan Arsitektur Metafora pada Strategi Perancangan Pusat Kecantikan Tradisional di Surakarta

<p class="Abstract"><em>Public request for beauty care services continues to increase. The production of cosmetics and beauty clinics are also increasing at the same time. Some cosmetics that contain hazardous substances on the market make consumers more smart to choose non-hazardous ones by using natural cosmetics. Traditional beauty centers in Surakarta aim to realize the provision of traditional beauty treatments with natural ingredients as well as providing facilities for relaxation, education, and art and gallery as complementary facilities. The main problem of this building design is how to attract visitors and show them that it’s a commercial building that accommodates beauty activities using a metaphorical architectural approach. The result of the design is Traditional Beauty Center in Surakarta that can attract attention and bring visitors. Public can see that this is Traditional Beauty Center just to see through the building. To obtain the criteria, the method that will be used are observational studies to the community, field studies, and literature studies on related theories.</em><em></em></p>

Pencitraan Inframerah Dekat dari Lemak Sapi pada Model Lemak Tissue

All women concern for their beauty. Some ways are done to obtain beauty with the use of creams, routine care in beauty clinics, up to plastic surgery by having liposuction on the desired part of the face. In the early procedures of plastic surgery, a 2-4cm incision is made on the skin before sucking the fat out. This cutting can cause various risks. Therefore, a non-destructive method is needed to identify the position of fat as a pre-plastic surgery procedure. Near Infrared Spectroscopy is a method for quickly and precisely identifying and measuring a sample without damaging it. This study aims to determine the area spectral and or wavelength sensitivity for fat and several other important components and to determine the position of fat from a one-dimensional image. The results show that the location of fat is in position 11-28. From this, it can be concluded that NIRS can inform the position of fat from a one-dimensional image.