Artificial Intelligence Communication Research Articles

ARTIFICIAL INTELLIGENCE AND THE FUTURE OF COMMUNICATION IN BUSINESS ADMINISTRATION: A COMPREHENSIVE REVIEW

As steam engines were introduced and the Industrial Age began, Mesopotamian manufacturing processes underwent significant changes. The mechatronics business is now experiencing a technological boom, thanks to recent breakthroughs in the internet, cellphones, electronics, nanotechnology, healthcare, digital applications, and other related technologies. Robotics and artificial intelligence were prominent topics during the last World Economic Forum, with major economists such as Stiglitz and Roubini making significant contributions to the discussion. The objective of the study is to determine the impact of artificial intelligence on communication sources related to business. The purpose of the research is also to find the answers of the following questions: How well do professionals know and use artificial intelligence? What influence does artificial intelligence have on communication management, say experts? What challenges do professionals face with artificial intelligence communication? What threats do the artificial intelligence use they see? The study has used the data set of a quantitative cross-national survey of 2375 European communication professionals. The study has applied the One-way ANOVA analysis with post-hoc Scheffé, Kendall rank correlation, Pearson product-moment correlation, and Pearson's chi-square tests. The results show that communication managers have driven artificial intelligence implementation and educate themselves and their workforce. There is a significant positive relationship between the use of artificial intelligence and business communication sources. The results the artificial intelligence has make a lot of improvement in communications systems and shows how the experts evaluate the technology. Research indicates that individuals employed in the field of communication have a limited understanding of artificial intelligence, although they possess a higher level of anticipation regarding its influence on their profession compared to its impact on their personal life.

YAPAY ZEKÂ İLETİŞİMİNDE CHATGPT: İNSANLAŞAN DİJİTALLEŞMENİN GELECEĞİ

Uzun süredir iletişim alanında dijitalleşme, yeni bilgisayar teknolojilerin kullanımı ve web 2.0 gibi kavramlar tartışılırken artık günümüzde yapay zekâ temelli teknolojiler de yeni bir tartışma konusu olarak literatürdeki yerini almıştır. Dünyada AI, (Yapay Zekâ), IoT (Nesnelerin İnterneti) ve blockchain teknolojisi gibi yeni nesil bilgi ve iletişim teknolojilerinin yaygınlaşmasıyla teknolojik ve endüstriyel devrim hız kazanmış ve yapay zekâ kavramı hükümet, şirketler ve akademiden büyük ilgi görmüştür. Yapay zekâ, robotların birbirleriyle ve insanlarla ilişkili görevlerini yerine getirebilme yeteneği olarak ifade edilmekte; bu nedenle robotik ve yapay zekanın gelecekte günlük hayatımızın neredeyse her alanına dahil olması beklenmektedir. Özellikle yapay zekâ temelli üretilen bazı programlar günlük kullanımda bireylerin iletişimsel süreçlerini, çalışma hayatlarını ve toplumsal etkileşimlerini etkileyeceği öngörülmektedir. Bu programların başında ise, son dönemlerde sıkça tartışılan ve üzerine araştırmalar yapılan ChatGPT (Chatbot Generative Pre-trained Transformer) programı gelmektedir. Bu program, sohbet şeklinde etkileşim kurabilme özelliği ile ön plana çıkmaktadır. Bu doğrultuda çalışmada, yapay zekâ ve iletişim ilişkisi, ChatGPT uygulaması özelinde iletişimin geleceği konusunda kuramsal, betimleyici ve metodolojik bir çerçeve sunulması amaçlanmaktadır. Ayrıca, iletişimsel anlamda yeni bir alan açan bu programın yararlarına, sakıncalarına, iletişim alanı üzerindeki etkilerine ve 2023 sonrasında beklenen muhtemel değişikliklere odaklanılmaktadır. Ve son olarak biz yazarlar olarak bu dönemi; “İnsanlaşan Dijitalleşme Çağı” olarak adlandırarak alana yeni bir katkı sunmayı amaçlıyoruz.

Процесс взаимодействия человека и искусственного интеллекта в медиапространстве компьютерных игр

The purpose of study is to establish ethical standards for the interaction between a human and artificial intelligence in the media space of a computer game. The relevance of study is determined, on the one hand, by the active mediatization of various spheres of our life and the strengthening of the role of gaming communication practices in shaping the media landscape as a whole, and on the other hand, by the intensive development of artificial intelligence technologies and the problems that arise in connection with this in human – artificial intelligence communica-tion in the media sphere. As the main research methods, the content analysis method, cross-analysis and the historical-functional method are declared, on the basis of which the key forms of interaction between artificial intelligence and human in different types of games are established, and an ethical standard for such interaction is proposed, which can be extrapolated to media communication in general. It is determined that the typology of the roles performed by artificial intelligence in games can be built on the basis of such features as the complexity, complexity and internal structure of artificial intelligence. It turns out that human – artificial intelligence relations are built mainly on the following types of interaction: hostile, controlling, conditionally friendly and friendly. As fundamental ethical norms of communication in the human – artificial intelligence link, postulates are proposed based on the principle of equality of participants in the communication process, when the issue of not only the safety of the player is considered, but also the safety of the artificial intelligence, which acquires features that fit the definition of a living one.