E-commerce Applications Research Articles

Digitalization of Bumdes: Strengthening Institutions and Developing Business Units of Agung Sejahtera Sumberagung Bumdes Based on Village Potential

This paper is the result of community service in Sumberagung Village, Moyudan, Sleman. The result discusses the role of BUMDes in supporting and empowering the local community in rural areas of Indonesia, particularly in overseeing MSMEs and tourist destinations. BUMDes provides support to MSMEs (Micro, Small and Medium Enterprises) by offering them access to capital, training, and market opportunities, as well as helping them to improve productivity, quality, and competitiveness. In addition, BUMDes can support tourist destinations by providing infrastructure, facilities, and services, which can boost the local economy by creating job opportunities and generating income for the local community. The data also explores the potential for developing e-commerce applications to improve marketing and sales efforts for BUMDes, MSMEs, and tourist destinations, including the importance of attractive design, easy payment and shipping systems, and socialization and training materials to optimize usage.

Implementation of Digital Marketing Strategy in MSME Development in Candisari Ungaran Village

Candisari Village is a village where some of its MSMEs have utilized digital marketing platforms. With the rapid development of technology, the digital world and the internet have also impacted the field of marketing. The marketing trend, which was initially conventional (offline), has now shifted to digital (online). This study adopts a qualitative approach and descriptive analysis approach, which means using a qualitative approach to understand and describe the implications of analysis principles contained in MSMEs' digital marketing strategies. The research aims to gather information about digital marketing strategies for the development of micro, small, and medium-sized enterprises (MSMEs). The digital marketing strategies implemented by food and beverage MSMEs in Candisari Village include marketing through social media platforms and various e-commerce applications such as GrabFood, GoFood, and ShopeeFood. To promote their businesses, the majority of MSMEs utilize Instagram, Facebook, TikTok, and WhatsApp as platforms to upload attractive photos and videos of their products on their Instagram accounts, including Instagram Reels, Instagram Feed, and Instagram Stories. Overall, MSMEs in Candisari Village have experienced progress and healthy competition in business development after implementing digital marketing strategies, leading to the advancement of their businesses

Collaborative Movie Recommendation System using Enhanced Fuzzy C-Means Clustering with Dove Swarm Optimization Algorithm

Recommender Systems (RSs) aid in filtering information seeking to envisage user and item ratings, primarily from huge data to recommend the likes. Movie RSs offer a scheme to help users categorize them based on comparable interests. This enables RSs to be a dominant part of websites and e-commerce applications. This paper proposes an optimized RS for movies, primarily aiming to suggest an RS by clustering data and Computational Intelligence (CI). Unsupervised clustering, a model-based Collaborative Filtering (CF) category, is preferred as it offers simple and practical recommendations. Nevertheless, it involves an increased error rate and consumes more iterations for converging. Enhanced Fuzzy C-Means (EFCM) clustering is proposed to handle these issues. Dove Swarm Optimisation Algorithm (DSOA)-based RS is proposed for optimising Data Points (DPs) in every cluster, providing effcient recommendations. The performance of the proposed EFCM-DSOA-based RS is analysed by performing an experimental study on benchmarked MovieLens Dataset. To ensure the effciency of the proposed EFCM-DSOA-based RS, the outcomes are compared with EFCM-Particle Swarm Optimization (EFCM-PSO) and EFCM-Cuckoo Search (EFCM-CS) based on standard optimization functions. The proposed EFCM-DSOA-based RS offers improved F-measure, Accuracy, and Fitness convergence.

Pengaruh Website E-Commerce Dan Kualitas Produk Terhadap Loyalitas Melalui Kepuasan Konsumen Sebagai Variabel Intervening dan Prespektif Ekonomi Islam (Studi Kasus Mahasiswa UIN Sumatera Utara)

E-commerce business actors need to pay more attention to the level of consumer satisfaction which will ultimately lead to consumer loyalty. The relationship between loyalty and satisfaction is even stronger in the online environment than in the offline environment. The research used is quantitative method. The results show that e-commerce websites have no significant effect on customer satisfaction, product quality has a significant effect on customer satisfaction, customer satisfaction has a significant effect on loyalty, e-commerce websites have no significant effect on loyalty, product quality has a significant effect on loyalty, e-commerce websites have no significant effect on loyalty. commerce has no significant effect on loyalty through customer satisfaction and product quality has a significant effect on loyalty through customer satisfaction. E-commerce application transactions include a legitimate business system, and there are elements of injustice in transactions according to sharia economic principles.

The Influence of Platform E-commerce UGC Mode on the Consumption Willingness of "Generation Z"

With the rapid development of the Internet, the interactive performance of the network has been further developed. Sharing makes the value of goods or services transferred and improved. The Internet community has developed based on this. Especially during the period of epidemic at home, the UGC mode of each major platform has been further developed, which will bring new challenges and opportunities to e-commerce platforms. The Internet community has developed based on this. Especially during the period of epidemic at home, the UGC mode of each major platform has been further developed, which will bring new challenges and opportunities to e-commerce platforms. Xiaohongshu provides a good example for other platforms. "Generation Z", as the main force of UGC's creation and future consumption, should be the focus of e-commerce platforms. This paper will use the methods of questionnaire survey, reliability and validity test, regression analysis, etc. to analyze the development history of Xiaohongshu. This paper will use the methods of questionnaire survey, reliability and validity test, regression analysis, etc. to analyze the development history of Xiaohongshu platform and e-commerce model. Combining the application of UGC model, consumer theory and basic e-commerce Combining the application of UGC model, consumer theory and basic e-commerce theory, this paper will explore the impact mechanism of UGC platform on the consumption behavior of "Generation Z" consumers.

Penerapan Sosialisasi Digital Marketing Dan Pembuatan Marketplac Sebagai Upaya Peningkatan Penjualan Di Kelurahan Pakunden Dan Kelurahan Turi Kecamatan Sukorejo

Technology has developed rapidly in the age of scientific progress. This is unavoidable because technology can provide positive benefits for developing product innovations. With the existence of technology, humans can use it as access to search for extensive information via the internet. Socialization of Digital Marketing and Creating a Marketplace for MSME Players " aims to assist and provide insight into the importance of digital marketing management for MSME actors in Pakunden Village and Turi Village, so they can understand how to manage their products on the marketplace properly and help empowered MSMEs to learn managing digital marketing through e-commerce applications to market their products easily. This activity was carried out in Pakunden Village and Turi Village, Sukorejo District, Blitar Regency. This socialization activity has succeeded in targeting the participants of the socialization activity which had been planned previously, while creating a marketplace for MSMEs, there are several MSMEs that we have chosen to empower. It shows that the socialization activities and the creation of this marketplace can be said to be successful.

Correlational study on novelty factor, immersive tendencies, purchase intention and memory in immersive VR e-commerce applications

E-commerce is a field that changed how consumers purchase and interact with products. Although, inherent limitations such as the difficulty of testing the products “first-hand” before a purchase can compromise consumers’ trust in online purchases. Virtual Reality (VR) has been investigated as a tool to solve limitations in several fields and how we can harness its potential to improve the overall user experience. This study analysed how immersive VR (IVR) could solve these limitations by allowing consumers to test products beforehand. We have studied how the Novelty Factor (evaluated by the users’ past VR experience) and Immersive Tendencies correlate with the users’ Purchase Intention and Memory (how well they remember the product’s characteristics). We have analysed a sample of 38 participants (21 males) from 18 to 28 years old. Participants experienced a refrigerator with an interactive touchscreen in an IVR setup and were guided through its functionalities. Results indicated that memory of the product’s characteristics was positively correlated with how recently they experienced VR. No correlations were found in the female sample. A negative correlation between Purchase Intention and Memory of the product’s characteristics was found in the male sample. We concluded that IVR applications could become helpful for both consumers and online shops in an e-commerce context regardless of the Novelty Factor and Immersive Tendencies of consumers. However, differences between genders should be further investigated.

Delivery System & Techniques of Product Packing for Online Business

Consumer behavior changes from offline to online, raise several problems that need to be faced by business actors in Kerinjing Village. These problems including complaints that occur in online sales which cause customer dissatisfaction, and the lack of knowledge of business actors in Kerinjing Village, specially in digital technology because of the level of education. Based on the survey, it is known that the most complaints that occur in online sales related to the delivery of goods. The purpose of this training is that online business actors can improve the service quality by providing knowledge about the delivery system, how to choose the right delivery service and knowing how to pack goods appropriately so that they are not damaged during shipping. The training stages start from explaining the importance of managing the delivery system, how to choose the right shipping service, managing the delivery system in e-commerce applications and practicing proper packing techniques and according to product characteristics

E-Commerce Application Security Issues and Various Security Enhancement Techniques

Abstract: A part of the information security framework, e-commerce security is used in areas like data security and computer security, among others. It covers safeguarding electronic commerce assets from unauthorized access, use, modification, or destruction of data. However, due to heightened awareness of attacks, the attackers use phoney websites and apps to circumvent the security of payment-related online activities. This article provides an overview of the many security issues that arise in ecommerce applications and discusses solutions. The study offers a survey of some methods used by different researchers. Due to the growth of e-commerce, most financial transactions now take place online.. They use websites or apps that are offered by businesses, making them more vulnerable to attacks and increasing the probability that attackers may use fake websites and apps. There are several methods that can be employed to defend against vulnerabilities. We have given a survey of the security measures used to protect banking transactions in this paper

Branding the Role Of the District Baznas in Madura Through Online-Based Digitalization in Efforts of Community Economic Empowerment

The duties and functions of BAZNAS are regulated in RI Law Number 23 of 2011 concerning the management of zakat, namely planning, implementing, and controlling the collection of zakat in terms of distributing zakat and utilizing zakat including reporting and being accountable for the movement of zakat. To optimize the duties and functions of BAZNAS nationally, the Government issued a Decree of the Director General of Islamic Community Guidance No DJ. II / 568 / the Year 2004. Based on this decision, Baznas was born and formed for Pamekasan, Bangkalan, Sampang, and Sumenep Regencies on Madura Island. The strategy for procuring HR in the context of revitalizing Regency BAZNAS in Madura based on e-commerce/ digitization of zakat online is carried out following existing regulations, namely BAZNAS Regulation Number 1 of 2019 concerning procedures for appointing and dismissing Provincial BAZNAS and Regency/City BAZNAS leaders and circular letter from the Head of BAZNAS No. 3 of 2018 concerning the dissemination of the decision of the Chairman of BAZNAS number 24 of 2018 concerning guidelines for the management of amil zakat at Provincial BAZNAS and Regency/City BAZNAS. This strategy is not yet fully accommodating to online digitization-based services. The promotion strategy for revitalizing the Regency BAZNAS in Madura based on e-commerce/ online zakat digitalization is carried out directly and indirectly. In online digitization, promotions are carried out by uploading advertisements inviting people to make donations of zakat, infaq, and sadaqah at BAZNAS Regency in Madura through their website and Facebook. The potential application of e-commerce/ digitization of zakat online in the context of revitalizing BAZNAS districts in Madura is not yet representative in serving the collection of zakat, infaq, and sadaqah funds through digitalization online. Empowerment of the Community's economy through online digitization at the Regency BAZNAS in Madura has not yet been carried out because the digital application owned by BAZNAS Regency in Madura is not representative. After all, it is still done directly/manually.

Memanfaatkan E-Commerce Dalam Meningkatkan Pemasaran Kopi Desa Belitar Seberang kecamatan Sindang Kelingi Kabupaten Rejang Lebong Provinsi Bengkulu

The development of technology, communication devices that make everyone who has a smartphone connected to the internet makes it easier for prospective buyers to find the desired item through their communication device. a very promising opportunity to be developed. The implementation of this community service aims to apply e-commerce to the sale of these coffee products. In the application of e-commerce to coffee products, it is necessary to provide insight to business actors to maintain product quality because it relates to buyer trust, providing complete and fast information, openness to information from customers and the existence of coupons and discounts for regular customers Transparency of product delivery information, trace the existence of the goods sent and good cooperation between the seller and the buyer must be maintained properly. Vigilance against online fraud is also information that needs to be given to business actors in the implementation of this community service. So that at the end of the implementation of this community service, understands online business opportunities, can compete healthily, gain the trust of its customers. the creation of social media accounts and e-commerce interfaces. The product marketing process went quite well as indicated by the addition of the number of visitors on social media accounts after 2 months. Marketing continues to be carried out by utilizing other social media.

Designing and Building Large-Scale Distributed Enterprise Applications for Commerce

Designing a large-scale enterprise application for e-commerce that can manage multiple millions of requests and manages multi-million dollars in revenue has lot of complexities. The critical part of developing and maintaining such systems needs a thoughtful design that can be scalable, reliable and flexible enough to handle changes as the product evolves over time. Many companies have developed their own architecture and systems for this use case; we propose a system that’s designed and developed a few years ago which can handle millions of requests per day, rigorously tested with time on production and served various use cases and scenarios. There are several components and services in this system that must work seamlessly, and decisions must be made while designing a system. In this paper, we discuss the overall architecture, components involved and important design decisions that affect their ease of use, flexibility, performance, scalability, reliability and fault-tolerance. We also discuss other approaches that can be used while making design decisions. We then illustrate how our decisions and systems satisfy the requirements that can be used for designing and developing these large-scale enterprise applications for commerce stack.

Search Algorithm Optimization In E-Commerce Applications For Better User Experience

Search Algorithm Optimization In E-Commerce Applications For Better User Experience

Could the Implementation of Augmented Reality Influence Consumers’ Purchase Intention in E-Commerce?

Augmented reality in e-commerce has become the latest trend in the world of online shopping. The purpose of this study is to empirically prove the influence of perceived of usefulness and the perceived ease of use towards behavioral intentions through attitudes. The urgency of this research is the new phenomenon of online shopping experience in Indonesia using augmented reality technology in e-commerce. This study used primary data by distributing questionnaires to 200 users of AR application in e-commerce with random sampling techniques. This study used Path analysis with SPSS. The results of the study prove that the perceived of usefulness and the perceived ease of use have a significant effect on online purchase intentions through attitudes. The perceived ease of use has more influence than the perceived of usefulness.

Effect of Packaging Design and E-Satisfaction on Repurchase Intention with Quality of Service as an Intervening Variable to the Politeknik Unggulan Cipta Mandiri Students Using E-Commerce Applications

This istudy iaims ito idetermine iand ianalyze ieffect iof ipackaging idesign iand ie-satisfaction on irepurchase iintention iwith iquality iof iservice ias ian iintervening ivariable ito ithe Politeknik iUnggulan iCipta iMandiri istudents iusing ie-commerce iapplications. iThis iresearch is ia itype iof iquantitative iresearch iwith icausality iresearch idesign. iThis iresearch iis conducted ion ithe iPoliteknik iUnggulan iCipta iMandiri istudents iusing ie-commerce applications. iThe iresearch iperiod iis ifrom iSeptember i2022 ito icompletion. iPopulation iin this istudy iare ithe iPoliteknik iUnggulan iCipta iMandiri istudents, iall imajors iwith ia itotal iof 50 istudents iwho ihad ishopped iat ileast itwice iusing ie-commerce iapplications. iSample iof this istudy iis ia ipopulation iof i50 istudents ifrom ithe iPoliteknik iUnggulan iCipta iMandiri. The data ianalysis imodel iin ithis istudy iused ipath ianalysis. iThe iresults ishow ithat ipackaging design ihas ia ipositive iand isignificant ieffect ion iquality iof iservice. iE-satisfaction ihas ia positive iand isignificant ieffect ion iquality iof iservice. iPackaging idesign ihas ia ipositive iand significant ieffect ion irepurchase iintention. iE-satisfaction ihas ia ipositive iand isignificant effect ion irepurchase iintention. iQuality iof iservice ihas ia ipositive iand isignificant ieffect ion repurchase iintention. iQuality iof iservice iis iable ito iintervene ipackaging idesign ion repurchase iintention. iQuality iof iservice iis iable ito iintervene ie-satisfaction ion irepurchase intention.

DESIGN OF UI/UX APPLICATIONS FOR MOBILE-BASED E-COMMERCE TECH.AN GADGETS USING THE DESIGN METHOD THINKING

The use of gadgets is increasingly in demand and increasing every year. Then coupled with the Covid-19 Pandemic where almost all activities are carried out online. The Tech.an application is here so that users can buy electronic goods such as gadgets with clear descriptions or specifications. Tech.an is an e-commerce application that offers main products, namely gadgets with superior features, namely comparisons and COD payments without price limitations. Tech.an is expected to be able to provide information regarding gadget specifications as needed, as well as make it easier for users to purchase gadgets. The user interface design method used in this study is the design thinking method which includes five stages including Emphasize, Define, Ideate, Prototype, and Testing. The test results (testing) on the proposed prototype design also proves that the prototype design meets the eligibility standards. This is done by testing iterations with the final result getting a performance value of 77 and included in the acceptable category.

Utilization of Technology in Development Business Management in the Post-Pandemic Era

So far in 2019, the COVID-19 pandemic has claimed many lives. Due to the pandemic, many people have lost their jobs due to massive layoffs, and many businesses have failed. This journal examines the application of technology to business development in the post-COVID-19 era. Consequently, the purpose of this study is to develop businesses following the pandemic by utilizing the transformation of digital marketing technology and the difficulties in an era in which many individuals have used technology and social media to develop their businesses. Plans to utilize technology via websites or social media as well as e-commerce applications circulating on multiple platforms include: (a) determining sales goals or target markets; (b) preparing captions that attract buyers' interest in the goods we will market; and (c) planning sales goals to be achieved and managing expenses and income. The methods of digital marketing that we wish to describe are: a) promoting through product videos that pamper buyers; and b) creating their own website with an aesthetically pleasing design so that many interested individuals desire to purchase.As anticipated for research purposes, the results of this study indicate that digital marketing can be utilized as a means of business development in the post-pandemic era.Through the use of technology, businesses are able to develop rapidly, and the information that can be accessed is accurate and quick, thereby expanding the scope of sales.

Design and implementation of mobile e-commerce application built on WAP mobile payment system

Design and implementation of mobile e-commerce application built on WAP mobile payment system

Exploring the Potential of Decentralized Currency for E-Commerce: Case Study of an E-Commerce Website Using Decentralized Currency

The purpose of this project is to develop Crypto Market, an innovative online shopping site thataccepts Ethereum payments using Web3 technologies. The approach included using ReactJS for front-enddevelopment, integrating WalletConnect and MetaMask for secure purchases, and using the PostgreSQLdatabase with the Django Rest framework for efficient data management. The goal was to create an easyto-learn interface that would appeal to a wide range of users. The main results of the project were thesuccessful integration of WalletConnect and MetaMask, which allow users to securely transfer Ethereumfrom their personal wallets to the site’s pool wallet with minimal transaction fees. The integration ofCoinGecko has increased transparency for customers by showing them the real-time dollar equivalent ofthe Ethereum price on product pages. Additionally, the existence of a membership system enabled userregistration and facilitated store opening requests, providing access to a dedicated panel for productmanagement for approved vendors. Important results from this research show that Web3 technologies offera secure shopping experience using Ethereum. WalletConnect and MetaMask integration provided areliable environment for transactions, minimizing the risk of failed or incorrect payments. The successfuladoption of cryptocurrency as a payment method in the context of online shopping highlights the potentialof decentralized finance in traditional e-commerce applications. In summary, the Crypto Market projectdemonstrates the advantages and feasibility of incorporating cryptocurrency payments into online shoppingsites. With this research, it has been revealed that cryptocurrencies should be more involved in commercialtransactions and that they are a system that can be easily integrated.

Sentiment Analysis of E-commerce Product Review through Machine Learning

Sentiment analysis is a way which is used to determine that a piece of information is positive, negative or neutral. In the analysis of text or any kind of information natural language processing (NLP) and machine learning (ML) both are combined to assign sentiment scores to the topics, categories and any kind of entities within a given phrase. In today's day and time online shopping has become well received among the people. If we talk about ordinary people, they always think too much before buying any product through any e-commerce application. The trust of the people of e-commerce applications is not very high. So, people turn to reviews to fill this confidence gap. And to ensure this trust Sentiment Analysis were used. Our project can be a great option for people to maintain their trust. In this project we are analyzing products of respective e-commerce apps on the behalf of their reviews and ratings. Users will get information for each product whether it can be a good one or not on the basis of reviews and ratings. A great number of internet sources are present on categorical views of activities, goods and services, beliefs or perhaps the mind created by the online dwellers. In this fierce business world, various industries, especially e-commerce, exceptionally use sentiment analysis to increase productivity and make better business decisions. This project tackles a comprehensive overview of sentiment analysis and relevant techniques in the e-commerce sector that is always keen to find out about the consumers' opinions of their goods and services. It starts with the view of an assessment of sentiments that have come out as a method for understanding clients’ emotions.