The purpose of this research is to examine the impact of digital leadership on career satisfaction among independent employees in startup companies in Padang City, with self-efficacy as a mediating variable. Digital leadership plays a crucial role in shaping employee experiences by providing support, guidance, and motivation through digital tools and leadership approaches. This study explores how digital leadership enhances self-efficacy, which in turn strengthens career satisfaction among independent employees. This research employs a purposive sampling technique, selecting 190 independent employees from various startup companies in Padang City, ranging in age from 19 to 50 years. Data were collected using structured questionnaires and analyzed through the Partial Least Squares-Structural Equation Modelling (PLS-SEM) method to assess the relationships between digital leadership, self-efficacy, and career satisfaction. The findings reveal that digital leadership has a direct positive effect on career satisfaction. Additionally, self-efficacy serves as a significant mediating factor, reinforcing the influence of digital leadership on career satisfaction. Employees who perceive strong digital leadership tend to develop higher self-efficacy, which subsequently enhances their career satisfaction. This study is grounded in Social Cognitive Career Theory (SCCT), which emphasizes self-efficacy as a fundamental component of career development. SCCT suggests that individuals’ belief in their abilities influences their career satisfaction and overall professional growth. In this context, digital leadership acts as an environmental support, fostering employees' confidence and motivation to achieve their career goals.The research provides valuable insights for startup companies to design leadership strategies that enhance self-efficacy and career satisfaction among independent employees. Strengthening digital leadership practices can contribute to employee development, retention, and overall organizational growth in the competitive startup ecosystem.

This study aims to analyze the influence of work discipline and internal communication on teamwork at Polsek Ilir Timur 1 in Palembang. Teamwork is a crucial element in enhancing operational effectiveness, especially within law enforcement institutions. The research employs a quantitative method with a descriptive approach. Data were collected through questionnaires distributed to 75 members of the police sector and analyzed using multiple linear regression with the assistance of SPSS version 26. The results show that both work discipline and internal communication have a significant partial and simultaneous effect on teamwork. These findings indicate that a high level of discipline and effective internal communication can improve coordination, trust, and overall team productivity. The practical implications suggest that the management of Polsek Ilir Timur 1 should regularly implement work discipline training and enhance internal communication through routine meetings or open feedback systems. Further recommendations include promoting two-way communication channels and establishing ongoing discipline evaluations to foster a more conducive and professional work environment.

The importance of competence in mosque management with management units carrying out management in terms of aspects of idarah, imarah and riayah, this is able to maintain optimal performance, to create an independent mosque. The aim of this research is to determine the influence of the competency dimensions of knowledge, skills and attitudes of mosque managers on the implementation of Independent Mosques in Medan Selayang District, both partially and simultaneously. The research method used is quantitative descriptive and verification carried out through data collection in the field. The analytical method used in this research is a quantitative method. Questionnaire data collection techniques, observation and documentation. The data analysis technique was carried out using multiple linear regression analysis with the hyopthesis test, t test, f test and determination test. Research result Simultaneous and partial testing found an influence on knowledge, skills and attitudes towards the implementation of the Mandiri mosque in Medan Selayang District.

Work motivation is a key factor influencing employee productivity and performance within a company. This study aims to analyze the effect of employee feedback and incentives on increasing work motivation among employees at the shipping service company CV BWS Trans Lintang. A quantitative research method was employed, using questionnaires distributed to all employees of the company. The collected data were analyzed using multiple linear regression with the help of SPSS version 26. The results show that employee feedback has a positive and significant effect on work motivation, as clear and structured feedback enhances employees’ understanding of company expectations and encourages performance improvement. In addition, incentives also have a positive impact on work motivation-both financial and non-financial-as they provide recognition and foster employee loyalty and commitment to the company. Simultaneously, employee feedback and incentives significantly contribute to improving work motivation. This study offers practical implications for the management of CV BWS Trans Lintang by highlighting the importance of strengthening performance evaluation strategies and incentive policies to create a more productive and conducive work environment. Theoretically, the study enriches the literature on human resource management by providing empirical evidence on the significance of feedback mechanisms and incentive systems in enhancing work motivation, particularly in the context of shipping service companies facing dynamic and service-oriented operational challenges.

This study aims to analyze the influence of technostress, self-efficacy, and work-life balance on employee performance at LLDIKTI Region II. A quantitative approach was used with a saturated sampling technique. Data were collected through questionnaires completed by 60 respondents and analyzed using multiple linear regression with IBM SPSS version 27. The results show that technostress, self-efficacy, and work-life balance all have a positive and significant effect on employee performance, both partially and simultaneously. Among these, work-life balance has the greatest influence, followed by self-efficacy and technostress. The coefficient of determination (R²) of 53.1% indicates that these three variables explain more than half of the variation in employee performance. These findings imply that in facing digital transformation, LLDIKTI Region II needs to pay special attention to the factors affecting employee performance, particularly in managing technostress and enhancing self-efficacy. Practical recommendations for LLDIKTI Region II include providing regular technology training, implementing mentorship programs for senior employees, and offering self-efficacy enhancement programs through coaching and mentoring. Additionally, adopting flexible work policies is crucial to support employees’ work-life balance, ensuring optimal productivity in a dynamic digital work environment.

This study aims to analyze the influence of creativity, well-being, and self-efficacy on the performance of Micro, Small, and Medium Enterprises (MSMEs) in Kampung Bebek, Kebonsari Village. This study uses a quantitative method involving 107 respondents with data collection using a questionnaire that calculates the attitudes and views of respondents using a Likert scale. Data analysis was carried out using Partial Least Squares Structural Equation Modeling (PLS-SEM) through SmartPLS 3.2.8 software to test the hypothesis. The results showed that creativity, well-being, and self-efficacy have a positive and significant influence on MSME performance. Creativity not only increases efficiency but also encourages innovation and quality of work results. In addition, well-being and self-efficacy also contribute to increased performance, indicating the importance of psychological factors in the work context.

Work motivation is a key factor influencing employee productivity and performance within a company. This study aims to analyze the impact of employee feedback and incentives on increasing employee work motivation at the shipping service company CV BWS Trans Lintang. The research employs a quantitative method, with data collected through questionnaires distributed to all company employees. The obtained data were analyzed using multiple linear regression with the assistance of SPSS version 26. The results indicate that employee feedback has a positive and significant effect on work motivation. Clear and structured feedback enhances employees’ understanding of company expectations and provides encouragement for performance improvement. Additionally, incentives also positively influence work motivation, both in financial and non-financial forms, as they serve as recognition and foster employee loyalty and commitment to the company. Simultaneously, employee feedback and incentives significantly contribute to increasing work motivation. Therefore, the company needs to develop more effective feedback strategies and implement a fair and transparent incentive system. This study provides managerial implications for CV BWS Trans Lintang, emphasizing the importance of improving performance evaluation mechanisms and incentive policies to create a conducive work environment and enhance employee productivity.

With the rapid advancement of technology, government institutions are required to enhance performance and efficiency in public services. This study aims to analyze the influence of employee empowerment and career development on job satisfaction among employees at the Public Works, Highways, and Spatial Planning Office of Palembang City. The study employed purposive sampling with a total of 133 respondents, consisting of employees who have worked at the institution for at least one year. Data analysis was conducted using SPSS (Statistical Program and Services Solutions) version 26. The results indicate that both employee empowerment and career development have a positive and significant effect on job satisfaction. The managerial implication of these findings suggests that the organization’s management should prioritize empowerment and career development programs as strategic efforts to improve employee satisfaction, which in turn may enhance overall organizational performance. This research also contributes to the United Nations Sustainable Development Goals (UN SDGs) number 9, which is related to infrastructure and innovation as drivers of economic growth and development.

This research is motivated by the importance of increasing employee job satisfaction, because currently there are many problems that can affect job satisfaction such as workload that exceeds capacity or ability, low work motivation and suboptimal performance, and the need for organizational citizenship behavior in supporting company quality. By understanding the relationship between these three factors, companies can create more effective strategies, appropriate policies, and ideal work procedures so that optimal job satisfaction can be achieved. This study reveals the influence of workload, work motivation, and Organizational Citizenship Behavior (OCB) on job satisfaction. With a 5% margin of error and the Slovin formula, 110 individuals were sampled for the study. Simple random sampling was employed, and questionnaires were distributed to gather data. The data were analyzed using multiple linear regression via SPSS 25.0 apk. Both workloadsby the sig. value of0.813 > 0.05and work motivationby the sig. value of0.054 > 0.05did not significantly affect job satisfaction, according to the results. But it turned out that OCB had a big impact on job satisfactionby the sig. value of0.000 < 0.05. Overall, a significant relationship was found between workload, work motivation, and OCB with employee job satisfactionby the F value of10,197 andsig. of0.000 < 0.05.

This study aims to examine the influence of Price, Taste Experience, Viral Marketing Activity, and Electronic Word of Mouth (E-WoM) on Customer Satisfaction, as well as its subsequent impact on Brand Loyalty. The research was conducted on Mixue consumers in the Jabodetabek area, involving 149 respondents selected through purposive sampling, a type of non-probability sampling technique. The research model and its hypotheses were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). Data were collected via an online questionnaire distributed through Google Forms, consisting of 32 Likert-scale statements (1–5). The findings indicate that while Price has a positive but statistically insignificant effect on Customer Satisfaction, Taste Experience, Viral Marketing Activity, and E-WoM each have a positive and significant influence. Based on these results, it is recommended that Mixue enhance customer satisfaction by developing more localized and innovative taste offerings and conducting regular flavor testing to meet consumer preferences. Additionally, viral marketing efforts can be optimized by encouraging user-generated content and collaborating with micro-influencers to strengthen engagement and emotional connection with the brand.