Abstract
The study aims to investigate the variables influencing the adoption of e-learning among university student and examine the voluntariness effect on the adoption. The study employs Perceive Ease of Use, Perceive Usefulness, Facilitating Condition, Social Influent, Task Technology Fit, Attitude, behavior intention (BI), and actual use. The 230 questionnaires were collected to test the proposed model and voluntariness difference is investigated to get the comprehension of the adoption. The finding reveals that the variables have fully statistically direct effect among Task Technology Fit on Perceive Ease of Use, Perceive Ease of Use on Perceive Usefulness, Perceive Ease of Use on Attitude, Attitude on Behavioral Intention, and Behavioral Intention on Use Behavior. The other variables have partially statistically direct effect among Perceive Usefulness on Attitude, Perceive Usefulness on Behavioral Intention, Social Influence on Behavioral Intention, and Facilitating Condition on Behavioral Intention. Voluntariness Differences prevail on the all variables on the model and the behavioral factor including Experience and the day per week students using e-learning.
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