Abstract

Visual Strategy of Contemporary Art: The Study of Banksy’s Artwork. The development of contemporary art has introduced a new understanding and recognition of esthetics. This article aims to describe postesthetic phenomena as trends in the visual communication of contemporary art. The method used is a descriptive approach and analysis of Banksy's work. This study produces a discussion about: 1). Postesthetic symptoms in Banksy's work, 2). Characteristics of Banksy's work, 3). Banksy's symbolic meaning, 3). Social implications arising from the postesthetic approach to Banksy's work. Keywords: visual language, consumerism, contemporary art

Highlights

  • As time goes on and contemporary art discourse is taking place at this time, and the definition of esthetics has undergone a very radical deconstruction of meaning

  • Postesthetics itself if viewed from a cultural perspective, it is a new trend in understanding or acknowledging what is called beauty

  • In the postesthetic view, everything that was originally considered bad, unattractive, terrible, or worthless is considered to be a part of beauty and even the beauty itself

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Summary

Introduction

As time goes on and contemporary art discourse is taking place at this time, and the definition of esthetics has undergone a very radical deconstruction of meaning. SP Wicaksono & S Yanuartuti, Visual Strategies of Banksy’s Artwork phenomenal artist recently is Banksy. In the field of contemporary art in the world today, the name Banksy is perhaps the most influential figure and is a trendsetter for other artists. His works are very compatible with the spirit of the younger generation and contemporary art itself. From the postesthetic point of view, everything that was originally considered ugly, unattractive, or worthless and terrible now is considered as a part of beauty, even the beauty itself (Piliang, 2006) This phenomenon is something that is very interesting to look at. How can the status of beauty that has been believed for centuries as something essential has collapsed on its own

Historical Study
Social Implications
Conclusion
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