Abstract

The digital visual effects community in Sweden is small, having been driven mainly by its clients and their interests within advertising and the "commercial film" sector, which generally dictates shorter, intensive projects that must be cost effective. One big reason why the VFX industry has remained rather exclusive is because special effects have not been fully embraced as a part of Swedish film production culture. Traditionally, the focus has been rich in real life drama, playing off of socially realistic situations that would typically not have a need for special effects as extensive as in international success stories such as "Snakes on a Plane".

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